Posted on 01/02/2026 9:59:05 AM PST by Red Badger
Cracker Barrel is barreling toward yet another PR disaster, this time angering customers throughout the South for ditching a tradition on New Year’s Day.
In early September 2025, Cracker Barrel fully retreated from its proposed plans to modernize and remodel its restaurants to a more minimalist, corporate look and replace its old trademark logo, featuring “old timer” Uncle Herschel, with a boring, stripped-down version. They didn’t have much choice, as customers were enraged and their stock price had plummeted
You’ve shared your voices in recent weeks not just on our logo, but also on our restaurants. We’re continuing to listen. Today, we’re suspending our remodels. If your restaurant hasn’t been remodeled, you don’t need to worry, it won’t be. With our recent announcement that our…
— Cracker Barrel (@CrackerBarrel) September 9, 2025
The company is now facing yet another brewing PR crisis. Over the years, Cracker Barrel has quietly stopped serving black-eyed peas on New Year’s Day, a Southern dish that, according to legend, brings good fortune in the new year.
Arrogant Yankees Don’t Get That This is ‘Bad Luck’ https://t.co/f1gqQjHpqp pic.twitter.com/eIhbwqaodx
— Grace Chong, MBI (@gc22gc) January 1, 2026
Cracker Barrel apparently hasn’t received the message yet. No black eyed peas on New Year’s Day in the South? As my grandmother once told me, never forget where you came from. pic.twitter.com/OMVzlqHpDY
— Jim Crooks (@JimCrooks7) January 2, 2026
One more example, albeit a small one, of white liberal women destroying America as we know it. In this case, Sarah Moore threw the long-standing tradition of serving black-eyed peas on New Year’s out the window. Cracker Barrel hasn’t changed their spots. https://t.co/vuDWnPV2m1
— Matt Bryant (@MattBryant7295) January 1, 2026
Seems to me like you idiots haven’t learned a damned thing. Glad I decided to keep my family out of your new look and new menu. Cracker Barrel used to be a good place to go. Not so much anymore.@CrackerBarrel https://t.co/oz4uNpfZ4b
— Andy Alford (@AndyAlford19) January 1, 2026
Now I find out Cracker Barrel no longer serves Black Eyed Peas on New Year’s Day. The woman at the head of this thing needs to be fired. She’s done nothing but causes problems since she took over by the way lady if you’re reading this your insights don’t work.
— John Stoll (@babybosn) January 1, 2026
As a proud Yankee, I was never familiar with the Southern tradition of eating collards and black-eyed peas on New Year’s until I married into a Southern family. Yesterday, however, was my second New Year’s of having a nibble of collards for wealth and prosperity, and black-eyed peas for good health. It’s a great tradition.
But, of course, the empty corporate suits who now run Cracker Barrel had to ruin it for the Southern customers. How many times can you shoot the same foot? We are learning that in Cracker Barrel’s case, there are no limits.
Read my post #45.
So why are you calling it new age, then?
Sounds like a group wants to run Cracker Barrel into the ground so they can buy it for pennies on the dollar, similar to GE.
Bkmk
Your posting of “Represent…Symbolizes…Represents…Signifies”
You’re not making sense to me, just forget it.
Real 1/2 Serb here. Yes to pork and sauerkraut. Pork seared then removed. Rinsed and drained kraut is browned in the grease, add sliced onions and lots of fresh ground pepper. Keep stirring occasionally until the kraut is pretty dry, browned and yummy. Add the pork on to and cover the pan for a bit. Makes me hungry!
I shocked that there are still people who eat there.
Looks like the Cracker Barrel folks simply cannot focus on their basic problem.
Taking black eyed peas off the menu isn’t cheapening the menu. There are few things that are cheaper than Black Eyed Peas.
Quite frankly, this is nothing more than bloggers having nothing worthwhile to post about.
That is exactly what was done to Red Lobster.
They need to shitcan that woke woman CEO... She’s nothing but trouble.
They should have done it over the logo fiasco alone. She is so out of touch with the customer base and reality....
The wife and I always went to CB on New Years for that specific reason....not this year. This year, we stayed home, we cooked our own, invited some good friends over and were far better off for it for many reasons.
We had southern-style boiled cabbage, homemade cornbread dressing, fresh black-eyed peas and southern fried chicken....talk about good!!!
Yanks and the mindless woke don’t have a clue as to what they’re missing....LOL
"Capitalism only works in the long run if people care about each other. This takes a Judeo-Christian attitude in the West, or Confucian societal organization in the East. Greed destroys capitalism and brings on socialism, which then destroys everything."
I made my own black-eyed peas, with hog jowl bacon. Never even knew CB served them. They are cheap and easy to fix.
Corned beef, cabbage and black eyed peas is our New Years day dinner tradition. We’ll, the wife’s. I go along to get along. Occasionally she makes a rlchilled black eyes pea and bacon salad which is first rate.
“Chilled”
The shareholders should be demanding accountability from the idiot CEO.
https://www.company-histories.com/CBRL-Group-Inc-Company-History.html
Pizza Hut used to sell a fun evening out for families and teens.
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