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The End Is Near! MSNBC Announces When It Will Go Dark, Turn into MSNOW
NewsBusters ^ | October 28th, 2025 6:34 PM | Curtis Houck

Posted on 10/28/2025 6:11:56 PM PDT by E. Pluribus Unum

Cue the Sinatra music!

On Monday, MSNBC’s parent company Versant — the name of the company consisting of seven cable news channels Comcast no longer wanted to be tied down to — decreed the much-lampooned name-change for the far-left hot take factory to MS NOW would commence on Saturday, November 15, bringing to an end the network that launched on July 15, 1996.

Along with the tacky name and cheap-looking logo of a waving flag with two stripes set on a blue or white background, Versant said the marketing campaign behind MS Now would be “Same Mission. New Name.” How exciting.

A press release was comical, gushing that MS NOW — an acronym for “My Source for News, Opinion, and the World” — “defines the news organization’s enduring mission: To cover breaking news as it happens, provide best-in-class opinion journalism rooted in fact, and report on unfolding events around the world.”

The release boasted the network has spent “over...nine months” preparing for the name change as well as “develop[ing] and buil[ding] an ambitious newsgathering model hyper-focused on the needs of the MS NOW audience” given the fact NBC correspondents will no longer be able to cross-pollinate and hold them up.

Citing a D.C. bureau that’s already “produc[ed] original, evidence-based reporting and in-depth investigative journalism” and “a multi-year deal” with British outlet Sky News for foreign reporting, Versant hilariously touted an October 6 email to employees outlining their ten core values.

Such values, as we noted and mocked, included “integrity” in “uphold[ing] the highest ethical standards,” “opinion” in having their “opinion journalists and contributors” operate “based on accurate, reported facts,” and “fairness” to “report the news with an open...”

(Excerpt) Read more at newsbusters.org ...


TOPICS: TV/Movies
KEYWORDS: spammingfr

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1 posted on 10/28/2025 6:11:56 PM PDT by E. Pluribus Unum
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To: E. Pluribus Unum

The Titanic changes its name in the middle of sinking.


2 posted on 10/28/2025 6:14:48 PM PDT by Texas Eagle ("Throw me to the wolves and I'll return leading the pack"- Donald J. Trump)
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To: E. Pluribus Unum

M-SNOW?..............


3 posted on 10/28/2025 6:15:54 PM PDT by Red Badger (Homeless veterans camp in the streets while illegals are put up in 5 Star hotels....................)
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To: Red Badger

Mostly
S#it
No
One
Watches


4 posted on 10/28/2025 6:23:55 PM PDT by bigbob (We are all Charlie Kirk now)
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To: E. Pluribus Unum

Changing the name means nothing just wasting a lot of money for new mugs ,LOL


5 posted on 10/28/2025 6:26:53 PM PDT by butlerweave (Fateh)
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To: Red Badger
(Typed in my best Vanessa Redgrave voice):

Our horrible shows have had a DEEP IMPACT on our ratings.


6 posted on 10/28/2025 6:29:07 PM PDT by Tell It Right (1 Thessalonians 5:21 -- Put everything to the test, hold fast to that which is true.)
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To: E. Pluribus Unum

I was in a hotel room last night. Watched 90 seconds of Larry O’Donnell. He doesn’t like Trump.


7 posted on 10/28/2025 6:30:40 PM PDT by lurk (u)
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To: E. Pluribus Unum

In my heart of hearts, they will always be MSLSD.


8 posted on 10/28/2025 6:33:57 PM PDT by Ronaldus Magnus III (Do, or do not, there is no try )
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To: E. Pluribus Unum

so its going from PMS-NBC to PMS-NOW


9 posted on 10/28/2025 6:37:57 PM PDT by TexasFreeper2009
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To: TexasFreeper2009

Sounds like NBC is cutting them loose.


10 posted on 10/28/2025 6:39:24 PM PDT by E. Pluribus Unum (Je suis Charlie Kirk.)
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To: Red Badger

MSN-OW?

:)


11 posted on 10/28/2025 6:40:16 PM PDT by TigersEye (Terrorism has been institutionalized by the left. Ask no quarter. Give no quarter.)
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To: butlerweave

NBC won’t let them use “NBC” in the new network’s name, so they were forced to change it ....


12 posted on 10/28/2025 6:47:30 PM PDT by catnipman ((A Vote For The Lesser Of Two Evils Still Counts As A Vote For Evil))
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To: bigbob

“cheap-looking logo of a waving flag with two stripes set on a blue or white background”

i love the fact that the new logo sort of looks like a flag from some mythical country, but it was vital that it looks nothing like the USA flag, since most of their staff and viewers hate the USA ...


13 posted on 10/28/2025 6:50:07 PM PDT by catnipman ((A Vote For The Lesser Of Two Evils Still Counts As A Vote For Evil))
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To: E. Pluribus Unum

“ Versant hilariously touted an October 6 email to employees outlining their ten core values.”

I anticipated that it was going to say, “their ten core VIEWERS.”


14 posted on 10/28/2025 7:15:31 PM PDT by TKeith
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To: E. Pluribus Unum
Lipstick

Pig

15 posted on 10/28/2025 7:19:01 PM PDT by RckyRaCoCo (there are demons out there, and they look like people)
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To: E. Pluribus Unum

Hopefully MSNOW will meet its end as MSNEVER.


16 posted on 10/28/2025 7:26:36 PM PDT by cgbg ("The truth is not for all men, but only for those who seek it.")
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To: E. Pluribus Unum

MS NOW? Sounds like a station primarily directed at middle ages lesbian women mourning the loss of their last cat. But, then again, wasn’t that the audience for MSNBC. Different name, same sh*t


17 posted on 10/28/2025 7:33:19 PM PDT by chuckee
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To: E. Pluribus Unum

CBS news division is trimming the fat too, big time. The era of cable tv is over.

-SB


18 posted on 10/28/2025 7:45:16 PM PDT by Snowybear (Do or do not, there is no try.)
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To: E. Pluribus Unum

PMSNOW!
Run away!!!


19 posted on 10/28/2025 7:50:50 PM PDT by Zathras
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To: E. Pluribus Unum

The “New Coke” of political channels.


20 posted on 10/28/2025 8:20:43 PM PDT by OrangeHoof (Always spay or neuter your liberal.)
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