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Cracker Barrel scraps new logo design, keeps 'Old Timer' after listening to customers
foxnews.com ^ | Greg Wehner , Patrick Ward

Posted on 08/27/2025 4:41:51 AM PDT by V_TWIN

Cracker Barrel said Tuesday that after listening to its customers, it will scrap its new logo and keep the "Old Timer" in place.

"We thank your guests for sharing your voices and love for Cracker Barrel," the restaurant chain said in a statement to FOX Business. "We said we would listen, and we have. Our new logo is going away and our ‘Old Timer’ will remain. At Cracker Barrel, it’s always been – and always will be – about serving up delicious food, warm welcomes, and the kind of country hospitality that feels like family."

"As a proud American institution, our 70,000 hardworking employees look forward to welcoming you to our table soon," the restaurant chain added.

(Excerpt) Read more at foxbusiness.com ...


TOPICS: Chit/Chat
KEYWORDS: crackerbarrel; creepyoldguy; logo

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1 posted on 08/27/2025 4:41:51 AM PDT by V_TWIN
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To: V_TWIN

They already redesigned the interiors into a sterile, non-Christian environment. Changing the sign back won’t work.


2 posted on 08/27/2025 4:45:33 AM PDT by \/\/ayne (I regret that I have but one subscription cancellation notice to give to my local newspaper)
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To: V_TWIN

It’s more important that they scrap their Woke CEO.


3 posted on 08/27/2025 4:45:47 AM PDT by norwaypinesavage (Freud: projection is a defense mechanism of those [Leftists] struggling with inferiority complexes)
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To: V_TWIN

Maybe should have asked customers first...


4 posted on 08/27/2025 4:46:54 AM PDT by sonova (No money? You're free to go.)
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To: V_TWIN

Are they going to ditch rainbow flags and wokeness too?


5 posted on 08/27/2025 4:49:12 AM PDT by MtnClimber (For photos of scenery, wildlife and climbing, click on my screen name for my FR home page.)
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To: \/\/ayne

It’s a modified limited hangout.


6 posted on 08/27/2025 4:50:27 AM PDT by mewzilla (Swing away, Mr. President, swing away! 🇺🇸 🏴󠁧󠁢󠁥󠁮󠁧󠁿)
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To: V_TWIN
They want the contentious DEI and LGBTQ issue to go away so they offer a sop. sop - a thing given or done as a concession of no great value to appease someone whose main concerns or demands are not being met.

Who will take the sop? Gullible rubes.

7 posted on 08/27/2025 4:52:01 AM PDT by philman_36 (Pride breakfasted with plenty, dined with poverty and supped with infamy. Benjamin Franklin)
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Greg Wehner , Patrick Ward = gullible rubes


8 posted on 08/27/2025 4:53:18 AM PDT by philman_36 (Pride breakfasted with plenty, dined with poverty and supped with infamy. Benjamin Franklin)
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To: norwaypinesavage

Cracker Barrel hasn’t agreed to quit donating to far-left causes.

Until they clean house of all the WOKE lunatics, the logo issue is meaningless.


9 posted on 08/27/2025 4:57:03 AM PDT by BrexitBen
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To: V_TWIN

It’s still stuck with the faux nostalgia. The wall collection of rolling pins and flour shakers are absurdly condescending.


10 posted on 08/27/2025 4:57:31 AM PDT by LittleBillyInfidel (This tagline has been formatted to fit the screen. Some content has been edited.)
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To: MtnClimber

Here’s hoping.


11 posted on 08/27/2025 4:59:50 AM PDT by No name given ( Anonymous is who you’ll know me as )
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To: sonova

Exactly.


12 posted on 08/27/2025 5:00:16 AM PDT by No name given ( Anonymous is who you’ll know me as )
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To: V_TWIN

The logo change was only a fraction of the problem here. One could say it was done intentionally to tank the stock and either buy it at lower price, or just destroy the brand altogether. Those restaurants sit on valuable land beside the interstates.


13 posted on 08/27/2025 5:01:29 AM PDT by ponygirl (Stay gold.)
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To: \/\/ayne

Who comes in and completely destroys something that people have found so comforting for decades?????

These arrogant women need to be brought to heel.


14 posted on 08/27/2025 5:06:32 AM PDT by Cowgirl of Justice
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To: LittleBillyInfidel

Not, it is not ‘absurdly condescending’. Many of us who ate at CB had mothers and grandmothers who lovingly used rolling pins and FLOUR SIFTERS as they cooked for those they loved and appreciated the shout out and reminder of a safe and loving time.


15 posted on 08/27/2025 5:08:15 AM PDT by Cowgirl of Justice
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To: V_TWIN

This logo change probably would have worked if they left the barrel and re-named the restaurant, ‘The Powder Keg”.


16 posted on 08/27/2025 5:09:00 AM PDT by FlingWingFlyer (Vanity Fair. The Official Rag of Far-Left Liberal HATE!)
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To: FlingWingFlyer

“”This logo change probably would have worked if they left the barrel and re-named the restaurant, ‘The Powder Keg”.””

Or... they could have removed the barrel and left the old white guy and renamed their logo to “The Cracker”.


17 posted on 08/27/2025 5:13:19 AM PDT by Danie_2023
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To: norwaypinesavage

As I understand the CEO is only one year on the job, but their wokness goes back years.

Simply changing logo back won’t help, sadly CB is sour dough toast without major non-woke reform

Watched a video on once successful restaurants now gone or almost gone and almost to the last it was bad management, buy out by companies who had no idea how to run a restaurant.

Amazing how quickly once successful restaurants can vanish if wrong decisions are made

CB will probably join then even if they run a Sweeney commercial 😂


18 posted on 08/27/2025 5:13:52 AM PDT by blitz128
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To: V_TWIN

Cracker Barrel is our “go to” restaurant when traveling. We generally eat “lupper” (late lunch, early supper) and then drive 3-4 more hours. Prices have gotten to the point that I wonder how a young family can afford to eat there. What used to cost around $25 is now about $40. Other than price, my pet peeve is cold food but that’s more of a local management issue. While we are talking about Cracker Barrel, I suspect this is an industry problem brought about by higher food and labor costs. It’s tough to run a successful restaurant as evidenced by all the failures over the years.


19 posted on 08/27/2025 5:16:21 AM PDT by Boomer One ( ToUsesn)
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To: philman_36
YOU SPELLED " SLOP" WR9NG , Cracker barrel offered "slop" not an SOP, hey used to be a go to stop years ago, instead they've been serving slop for over a decade.

My butt gets emotional every time I eat there and cries the worst tears ever. I have to spend 10 minutes in the bathroom before I can leave.

20 posted on 08/27/2025 5:18:54 AM PDT by Ikeon (As a white kid in the u.s.I was taught to do what i was told, WTH were black kids told? )
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