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Big Pharma and Media: Partners in Profit
Intellectual Takeout ^ | Nate Rudquist

Posted on 03/27/2025 2:18:44 PM PDT by CondoleezzaProtege

Seventy-five percent of the revenue from Fox News’ evening news is from pharmaceutical companies…These pharma ads air during prime-time slots, and despite the decline in legacy media, as recently as April of this year, 1.9 million people watched Fox’s top hosts.

Finding out how much money media outlets make off pharma advertising can be surprisingly difficult. However, in 2021, pharma companies spent $6.88 billion on direct-to-consumer advertising. And they spent (at least) $250 million to tell the public that the COVID-19 vaccine was “safe and effective.”

It certainly helps facilitate deals and positive coverage when the two entities have common interests and interact with one another. For instance, the Council on Foreign Relations (CFR) is a common place for these owners and executives to mingle. Figures such as James Murdoch (son of Fox owner Rupert Murdoch and former CEO of 21st Century Fox), Michael J. Cavanagh (president of Comcast), Michael Froman (president of the CFR and board director of Disney), and Dr. Albert Bourla (chairman and CEO of Pfizer) are all members.

In another example, Joseph Wolk, the chief financial officer at Johnson & Johnson, is a member of the CNBC Global CFO Council, which is designed to help “the modern CFO strengthen relationships with their peers and with CNBC’s world-class business and financial journalists.”

The next step in the predatory cycle is when we follow the directions in the commercials—“ask your doctor if this treatment is right for you.” We trust the doctors to then evaluate our condition and the medicinal offerings and give us their unbiased opinion. Unfortunately, this has not been the case with many doctors for a long time. According to one study, between 2013 and 2022, pharmaceutical companies paid doctors more than $12 billion in various gifts and fees.

(Excerpt) Read more at intellectualtakeout.org ...


TOPICS: Health/Medicine; Society
KEYWORDS: ads; bigpharma; commercials; health; media; medicine
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1 posted on 03/27/2025 2:18:44 PM PDT by CondoleezzaProtege
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To: CondoleezzaProtege

That’s exactly why there are pharma ads in the first place, even for obscure diseases you never heard of.


2 posted on 03/27/2025 2:51:47 PM PDT by packagingguy
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To: packagingguy

Been noticing lately ...

The wife watches GH - General Hospital soap opera

Big Pharma is somehow buying off the script writers of at least that show, maybe others.

At least one storyline involves a black lady getting tested for Kidney disease or liver. Discussing the two tests types, the names of the tests. It’s like a few minutes an hour this week of Big Pharma propaganda.

Betcha Big Pharma is prepared for the RFK Jr smack down and is trying new tactics to scare viewers into medical stuff.


3 posted on 03/27/2025 3:21:26 PM PDT by George from New England (escaped CT back in 2006)
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To: packagingguy

Exactly.

Stop the drug ads


4 posted on 03/27/2025 3:22:37 PM PDT by Karoo
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To: CondoleezzaProtege

yes, when was the last time ABC/CBS/CNN/MSNBC/NBC/NPR ran a major investigation of Big Pharma, and you know they can’t cause your TV is inundated with Big Pharma ads 24/7/365.


5 posted on 03/27/2025 3:34:57 PM PDT by Wuli
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To: CondoleezzaProtege

They stopped tobacco ads, they can stop Big Pharma ads.


6 posted on 03/27/2025 3:37:14 PM PDT by Jane Long (Jesus is Lord!)
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To: Wuli

Brought to you by Pfizer.


7 posted on 03/27/2025 3:37:44 PM PDT by Jane Long (Jesus is Lord!)
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To: Jane Long

Jane Long wrote: “They stopped tobacco ads, they can stop Big Pharma ads.”

So, you think tobaccco which causes cancer and drugs to cure disease are comparable and should be treated the same?


8 posted on 03/27/2025 4:47:51 PM PDT by DugwayDuke (Most pick the expert who says the things they agree with.)
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To: DugwayDuke

Do you think think drugs - many of which cause MORE disease than they “cure” - and, vaccines …. Some of which have ushered in some of the HIGHEST CANCER RATES in young people (and, all ages), in history…should be allowed to continue their grift off of the American tax payer??

Of course you do, Mr USAID peddler.


9 posted on 03/27/2025 5:16:46 PM PDT by Jane Long (Jesus is Lord!)
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To: DugwayDuke

Just for example;
Having some fat actors dancing through the streets on the tele is a cure for a disease?
I’m also not interested in a 400 pound chick and kissing homo’s talking about their HIV/AIDS diagnosis.
My health and well being is between my doctor and me.
If you need Big Pharma TV commercials, to make decisions about your health,then you have much bigger problems.


10 posted on 03/27/2025 5:20:11 PM PDT by ANKE69 ( 🇺🇲 Let's MAGA 🇺🇲)
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To: ANKE69
I’m also not interested in a 400 pound chick and kissing homo’s talking about their HIV/AIDS diagnosis.

Thanks to that crap modern parents have to scrutinize "play dates".

But besides their pushing mental illness as normal and begging you to pester your doctor for barely-tested drugs, what irks me most is the jingles. I'm absolutely certain there's a specialized advertising group who purposely create very bad earworm tunes that make the product stick with viewers like subtle nausea long after a meal.

Or the major nausea caused by seeing men kissing on television.

11 posted on 03/27/2025 6:59:42 PM PDT by MikelTackNailer (space lord mother plucker)
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To: CondoleezzaProtege

bump


12 posted on 03/27/2025 9:40:21 PM PDT by Albion Wilde (“Did you ever meet a woke person that’s happy? There’s no such thing.” —Donald J. Trump)
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To: Jane Long

Jane Long wrote: “Do you think think drugs - many of which cause MORE disease than they “cure” - and, vaccines …. Some of which have ushered in some of the HIGHEST CANCER RATES in young people (and, all ages), in history…”

Simply untrue.


13 posted on 03/28/2025 4:55:34 AM PDT by DugwayDuke (Most pick the expert who says the things they agree with.)
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To: ANKE69

ANKE69 wrote: “If you need Big Pharma TV commercials, to make decisions about your health,then you have much bigger problems.”

Do you realize that most who prefer censorship are liberals?


14 posted on 03/28/2025 4:57:24 AM PDT by DugwayDuke (Most pick the expert who says the things they agree with.)
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To: CondoleezzaProtege
Not just the enemedia...

From 2023...

Pfizer scores highest spending during NFL season among pharma advertisers — iSpot analysis

15 posted on 03/28/2025 4:59:55 AM PDT by mewzilla (Swing away, Mr. President, swing away!)
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To: DugwayDuke

Do we sell coffin nails on TV anymore?


16 posted on 03/28/2025 5:00:36 AM PDT by mewzilla (Swing away, Mr. President, swing away!)
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To: mewzilla

mewzilla wrote: “Do we sell coffin nails on TV anymore?”

False equivalency. Tobaccco which causes cancer and drugs to cure/prevent disease are not comparable. Why should they be treated the same?


17 posted on 03/28/2025 5:24:15 AM PDT by DugwayDuke (Most pick the expert who says the things they agree with.)
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To: DugwayDuke

Vaxxes can cause cancer and disease.

Dug, you answered your own question!

(chortle)


18 posted on 03/28/2025 5:25:28 AM PDT by mewzilla (Swing away, Mr. President, swing away!)
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To: DugwayDuke

And not just in humans, BTW.

But don’t get me started on Big Vet.


19 posted on 03/28/2025 5:26:18 AM PDT by mewzilla (Swing away, Mr. President, swing away!)
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To: DugwayDuke
NO, your posts are simply UNTRUE, and, always have been.

Your BigPharma/CDC provided lines don't sell, to anyone here.

20 posted on 03/28/2025 5:35:20 AM PDT by Jane Long (Jesus is Lord!)
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