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FOX Business Plan?

Posted on 11/10/2020 10:52:15 AM PST by LeonardFMason

I slept through a lot of my Marketing courses while attending college BUT, am wondering what exactly is the MARKETING plan now being executed by FOX.

FOX was, for the most part, filling the cavernous void of Conservative/Republican/Right of Center interests NOT being represented by:

ABC CBS NBC CNN PBS MSNBC

NOW the plan is to "ME TOO" the same leftist/liberal/Democrat coverage of every other network.

Would someone who didn't sleep in class explain.

Obviously there is now an opportunity to fill this void of roughly half the nation with a CONSERVATIVE/MAGA Media alternative.


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1 posted on 11/10/2020 10:52:15 AM PST by LeonardFMason
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To: LeonardFMason

When the swamp is facing the end of a lifestyle and for some even prison, they don’t have the luxury of thinking ahead more than a few weeks at a time, if that long.


2 posted on 11/10/2020 10:54:14 AM PST by reasonisfaith (What are the implications if the Resurrection of Christ is a true event in history?)
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To: LeonardFMason

The Murdochs are wealthy, and signed up for the cause. When Fox fails, the Murdochs will still be wealthy.

Tough luck for you chumps working for them at Fox.


3 posted on 11/10/2020 10:54:20 AM PST by brownsfan (Behold, the power of government cheese.)
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To: LeonardFMason
NOW the plan is to "ME TOO" the same leftist/liberal/Democrat coverage of every other network. Would someone who didn't sleep in class explain.

Simple, they changed businesses. From a news gathering and reporting organization to a Leftwing activist organization like the rest of the media.

4 posted on 11/10/2020 10:54:38 AM PST by 1Old Pro
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To: LeonardFMason

What the hell is with everyone talking about foxes? Are they like spreading rabies or something? Lots of talk, and now they have a marketing plan?


5 posted on 11/10/2020 10:54:47 AM PST by FlipWilson
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To: LeonardFMason

The market is free, the market is open here in the USA. There is nothing stopping you are anyone else from starting and network and filling that market.


6 posted on 11/10/2020 10:55:39 AM PST by Meatspace
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To: LeonardFMason

They may have inherited daddy’s network, but it’s obvious they never inherited his business sense. 8>)


7 posted on 11/10/2020 10:57:47 AM PST by Robert DeLong
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To: LeonardFMason

I believe their official marketing plan is to market the left to the US.

Their marketing plan in reality is to drive off conservative journalists, drive off Trump supporters and rebrand themselves as the next CNN.


8 posted on 11/10/2020 10:58:51 AM PST by DannyTN (<P><a href="https://www.freerepublic.com/focus/f-chat/3902132/posts">)
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To: LeonardFMason

Clearly there is no plan just as you know no adult is in charge at any of the other networks. If there were, regardless of his or her own personal beliefs, they would immediately move their network over to the Right. There is a vast market of half the country that is now not being served by any of the major “news” channels. They would capture this market by default and profit accordingly.

If none of the alphabet networks come to their senses, newsmax and OANN will grow organically until they have filled the niche. Nature abhors a vacuum.


9 posted on 11/10/2020 10:59:45 AM PST by FLT-bird
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To: brownsfan

Thank you for an ANSWER.

Money, achievement, success, WINNING, mean NOTHING to the folks running FOX. They likely would PAY money to serve in the socialist order being promoted by every other network.


10 posted on 11/10/2020 10:59:48 AM PST by LeonardFMason
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To: LeonardFMason

I think you have to go back a few years and take a look at the break up of News Corp.

FWIW, given the timing, I don’t think business considerations were the biggest thing on their minds.


11 posted on 11/10/2020 11:01:38 AM PST by mewzilla (Break out the mustard seeds.)
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To: LeonardFMason

in a free market, this is an opportunity for a wealthy competitor to create a better product and earn a high rate of profit


12 posted on 11/10/2020 11:02:43 AM PST by mjp ((pro-{God, reality, reason, egoism, individualism, natural rights, limited government, capitalism}))
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To: 1Old Pro

Fox honchos do not want to be left out of our new Ministry of Truth, or the elite leftists’ parties and events.


13 posted on 11/10/2020 11:03:23 AM PST by polymuser (A socialist is a communist without the power to take everything from their citizens...yet.)
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To: LeonardFMason

Really, it’s not that hard.

Fox’s plan was always “fair and balanced.”
They were never super conservative.
They only **seem** conservative compared to the “main stream”.

Their prime-time evening and weekend shows are solid conservative, no complaints.
Their daytime shows, when the rest of us are at work, are the “balanced” part.

So, if you don’t like “balanced” watch something else during the day.

Or go back to work! ;-)


14 posted on 11/10/2020 11:05:56 AM PST by BroJoeK ((a little historical perspective...))
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To: All


This is the second Presidential cycle where FOX tried to take out Trump at the Debates.

7 days before Wallace’s debate, the US Senate released a report saying that Hunter Biden received $3.5 Million from the Moscow Mayor.
Further, they said Hunter was sending money abroad to known Prostitution and TraffIcking Kingpins - in disturbing patterns.

Wallace refused to ask Biden about the millions paid to him by foreign Oligarchs and regimes.

Fox has been in the tank for Biden for a long time. They like to play the ratings by running back to semi-critical coverage when it doesn’t mean anything, then 8-9 weeks before Elections they try to take out Republicans.

Fox is depending on Idiots coming back before they attack Republicans during the mid-terms.

They do this despite the fact they could record profits by providing News to a vastly underserved audience.


15 posted on 11/10/2020 11:07:30 AM PST by AnthonySoprano
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To: LeonardFMason
Fox was blackballed by mainstream corporate advertisers (deep state).

They were overly reliant on My Pillow/Giza sheets for the future and wanted their deep state advertisers back.

The Arizona/Florida call/non-call was their penance.

16 posted on 11/10/2020 11:07:34 AM PST by caltaxed (ake)
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To: LeonardFMason

“Get woke; go broke.”


17 posted on 11/10/2020 11:09:53 AM PST by Albion Wilde ("When you open your heart to patriotism, there is no room for prejudice." --Donald Trump)
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To: LeonardFMason

It’s not about a plan but a bitchy wife and investors who are willing to turn a blind eye.


18 posted on 11/10/2020 11:10:31 AM PST by EliRoom8
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To: LeonardFMason

Here’s another consideration for the “business Plan”. Using my hometown newspaper, The Tampa Bay Times, as an example: why would a business such as this take a position in the community that will knowingly piss off 50% of their potential client base and make their product undesirable to purchase? This newspaper business also applies to almost all print media in the country, not just the Times. The “business planner” must have gone to Harvard to be that stupid.


19 posted on 11/10/2020 11:11:12 AM PST by shortstop (I used to wrap fish in the New York Times, but it made the fish stink.)
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To: LeonardFMason

Well, they did throw us Walmart chumps our own little world called “FOX NATION. On F&F they play some country music occasionally, maybe bring on Bass Pro Shops. Throughout the day we get snippets of the books they have written and want us to buy. They did send Tucker out last night to tell us they understand, want to earn our trust and they are listening.
Sounds like a plan to me.


20 posted on 11/10/2020 11:11:14 AM PST by Toespi
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