Posted on 04/15/2020 4:31:57 PM PDT by abigkahuna
Hello FR,
Some of you may know through my posts of our total loss of our Spring Fair season. It is looking like our Summer season will now be a bust. Now instead of crying about it, while mowing down one of our pastures, (because our tractor broke and we can't afford for Randy to come and take care of the fields), I had an idea.
The idea would incorporate multi-media to create a virtual store at the Fair. Now I have no money, but I do have an existing website that still needs to be brought up to snuff. But my idea would use that as well as either youtube, or zoom and Square or Paypal to generate sales.
The expert advice I need has to do with SEO and getting the views neccessary to create buzz and hopefully income.
Instead of cluttering up FR with posts about Sisters and Moose, PM would probably be the best route and then direct email after that if required.
I can't pay much for expert services, say for a special Big Kahuna tie dye shirt.
Thanks to all here at FR and thanks in advance for any and all help that is forthcoming.
If this idea pans out, it could be a nice template for others.
73
Etsy and Ebay are possibilities.
What is SEO?
What kind of goodies do you normally sell?
SEO is Search Engine Optimization. That gets your page up in the search results, but is a long, complex operation that will not get you any meaningful results. In my opinion, don’t bother, and never pay for someone else to do it.
SEM is Search Engine Marketing, which is paying Google to place your results on the results page. This is what will give you results. You have to become familiar with Google advertising, and also Facebook advertising. Instagram ads are even better. But you have to learn to do it yourself, or contract with someone to do it for you,
Search engine optimization.
5.56mm
Be cautious -- it can be a costly adventure.
Thank you. At least I’ll be able to follow aloud now.
South East Oregon, simply egregious octogenarian, stunted esophageal orifice, sit eat and open, simply ecstatic omnivores, surreal epidermal origination, southern ecclesiastical opinion.....take your pick.../s
No wonder I was cornfuzed.
Thanks for the advice.
Just another reason to define all acronyms as I have said so many times to ridicule. It is just common sense, saves storage, and time. But common sense is anything but...
Watched this today check it out its “Cliff” from Cheers. He is helping people like you or it sounds like it to me ??
https://www.americanmadeadvertising.com/
If you’re web site is based on Wordpress I recommend that you consider the plugin’s ‘Mail Poet’ and ‘Contact For 7’ which, together, will give you low cost landing pages. You should be thinking if there is something you can offer free in exchange for then providing their email address (the “easy peasy” thing to offer free is a discount code for making purchases.
It is this landing page that you promote. Later you may create multiple landing pages so that you can understand what types of messages yield the highest visitor count.
You’ll also need a web page for the privacy policy and, if selling something online, an acceptable use policy and a returns policy.
Oh, you should also add a plug-in that provides a popup that indicates your site uses “cookies” (like everyone else has).
I also recommend you research the topic “double opt-in”.
- JetPack (for displaying bar charts of site visits)
- "Block Bad Queries" - greatly increases your site security. A "must have".
- "Fraudlabs Pro" (free version) - If using Woocommerce for online store, this will help you to avoid fraudulent orders.
The above recommendations are the result of many months of study and research. I hope it helps!
I am not the original poster
Thanks. Checked it out and made out tha contact form. Will see what happens next.
We do have a web site and do not take orders or payment from the site. To date, our customers have been past fair customers that like to re-order stuff off season.
We use PayPal business on our site. Super easy to set up and the same processing fees as everyone else. We’re shut down right now because venues are closed but you can go look.
We are a Wordpress WooCommerce site. I actually have a guy contracted to run it.
Yourcharityawaits.com
Thanks sheana. The reason we do not use a pay componet on the website is that we are mostly at fairs. Doing mail order from a fairgrounds is not easy. Its not easy when we are home either, but at least we can do it. Folks tend to want custom jobs, etc. and we just can’ do that on the road. So, our customers use the website as a way to contact us, see some colors, etc and we go from there.
This may change of course...but to date this is the way we ran it.
https://tiedyebarn.com
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