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Beyoncé reportedly walked away from a Reebok deal due to lack of diversity in pitch meeting
Consequence of Sound ^ | April 5, 2019 | Ben Kayeon

Posted on 04/06/2019 3:58:54 PM PDT by Jyotishi

That's why she ended up signing a deal with Adidas

Before Beyoncé became the new Queen of Athletic Wear over at Adidas, as was announced yesterday, she was courted by a number of brands. Jordan, Under Armour, and Reebok all had meetings with the pop star before she eventually partnered with the three stripes. Now, it’s been reported that the reason Reebok lost out on the disposable income of Hive members is because of a humiliating lack of a diversity in their pitch meeting.

According to ESPN’s Nick DePaula, Beyoncé went into a meeting with Reebok in good faith. She sat through their entire pitch presentation before stopping the proceedings and asking if the team before her would be the same group working with her on the partnership. When somebody answer yes, according to DePaula, she responded, “‘Nobody in this room reflects my background, my skin color, and where I’m from and what I want to do.'” At that point, the deal was pretty much shot.

How’re you gonna invite a gottdam queen into your offices and not have a single black person sitting in the room with her? I mean, the woman wrote friggin’ “Formation”!

Regardless of who was responsible for completely missing the mark, Reebok’s loss was Adidas’ gain, as they’ve added another megastar to their roster. In addition to developing new footwear and apparel with the company, Beyoncé plans to use the partnership to relaunch her Ivy Park brand. You can here the face-palm slap coming out of Reebok’s offices from here.

(Excerpt) Read more at consequenceofsound.net ...


TOPICS:
KEYWORDS: adidas; beyonce; black; chitchat; color; diversity; espn; jordan; race; reebok; skin
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1 posted on 04/06/2019 3:58:54 PM PDT by Jyotishi
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To: Jyotishi

The article is pure gibberish. It is submerged in its own identity nonsense.


2 posted on 04/06/2019 4:01:23 PM PDT by nwrep
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To: Jyotishi

So, what she’s saying is that the color of someone means everything and their abilities don’t matter. Got it.


3 posted on 04/06/2019 4:01:44 PM PDT by woweeitsme
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To: Jyotishi

How dare they not have enough blacks in the room!


4 posted on 04/06/2019 4:02:05 PM PDT by Mr. K (No consequence of repealing Obamacare is worse than Obamacare itself.)
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To: Jyotishi

P.S. Saw it posted somewhere else that Beyonce said this was not true..

Meh, who cares anyway.


5 posted on 04/06/2019 4:02:51 PM PDT by Mr. K (No consequence of repealing Obamacare is worse than Obamacare itself.)
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To: woweeitsme

One day she’ll be kicking herself in the butt for not accepting the deal. There will come a time when she’ll be obsolete like most of these artist’s become, and she’ll be begging for someone to hire her for a gig.


6 posted on 04/06/2019 4:03:29 PM PDT by mass55th ("Courage is being scared to death, but saddling up anyway." ~~ John Wayne)
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To: Jyotishi

This crap is getting SO TIRESOME!


7 posted on 04/06/2019 4:03:30 PM PDT by House Atreides (Boycott the NFL 100% — PERMANENTLY)
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To: Mr. K
"P.S. Saw it posted somewhere else that Beyonce said this was not true.."

Well of course she's going to deny it. Can't look like the racist she is.

8 posted on 04/06/2019 4:04:18 PM PDT by mass55th ("Courage is being scared to death, but saddling up anyway." ~~ John Wayne)
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To: Jyotishi

Oprah still (amazingly!) has a magazine. Send her rich, fat butt over there!


9 posted on 04/06/2019 4:06:19 PM PDT by Diana in Wisconsin ( "Why can't you be more like Lloyd Braun?")
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To: Jyotishi

so find someone that’s not a Racist


10 posted on 04/06/2019 4:07:21 PM PDT by butlerweave
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To: All

Oops! I read ‘Redbook’ not ‘Reebok!’ Never mind, LOL!


11 posted on 04/06/2019 4:07:55 PM PDT by Diana in Wisconsin ( "Why can't you be more like Lloyd Braun?")
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To: Jyotishi

“...You can here the face-palm slap coming out of Reebok’s offices from here....”
*******************************
I can’t here it. Hell, I can’t even hear it.


12 posted on 04/06/2019 4:08:04 PM PDT by House Atreides (Boycott the NFL 100% — PERMANENTLY)
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To: Jyotishi

Queen of Athletic Wear? What sport does she play?


13 posted on 04/06/2019 4:10:00 PM PDT by AC86UT89
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To: Jyotishi

But I thought all the “enlightened ones” tell us that race, gender, sexual preferences, height, weight, language, age, type of house we live in, type of car we drive, food we eat, doesn’t matter...

Isn’t that what the “enlightened ones” say????


14 posted on 04/06/2019 4:12:01 PM PDT by JBW1949 (I'm really PC....PATRIOTICALLY CORRECT!!!!)
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To: Jyotishi

Diversity is weakness.
Unity is strength.


15 posted on 04/06/2019 4:13:06 PM PDT by glasseye ("24 hours in a day, 24 beers in a case. Coincidence? I think not." ~ H. L. Mencken)
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Every Tom, Dick and Harry is an accuser, judge, jury and executioner social justice warrior. How do these ego inflated heads ever fit through any doors? What absolutely bizarre times we are going through with these me, me, me holier than thou goof balls.


16 posted on 04/06/2019 4:14:14 PM PDT by USCG SimTech
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To: Jyotishi

IOW she’s a racist.


17 posted on 04/06/2019 4:15:43 PM PDT by Williams (Stop Tolerating The Intolerant.)
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To: Jyotishi

Ironic since Beyonce is turning whiter and whiter.

18 posted on 04/06/2019 4:18:32 PM PDT by BookmanTheJanitor
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Whoopty doo....


19 posted on 04/06/2019 4:22:00 PM PDT by Doogle (( USAF.68-73....8th TFW Ubon Thailand....never store a threat you should have eliminated)))
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To: Diana in Wisconsin

Lol


20 posted on 04/06/2019 4:22:52 PM PDT by Doogle (( USAF.68-73....8th TFW Ubon Thailand....never store a threat you should have eliminated)))
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