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McDonald's Sales Rise After US Launch Of All-Day Breakfast
BBC News ^ | 01/25/2016 | BBC News

Posted on 01/25/2016 12:57:31 PM PST by goldstategop

McDonald's sales were better than expected in the fourth quarter, helped by the launch of all-day breakfasts in the US.

Global same-restaurant sales at the fast food giant grew 5%.

McDonald's extended US breakfasts beyond 10:30am in October, saying it was customers' number one request.

The company, working to turnaround its business under chief executive Steve Easterbrook, said the breakfast change helped US sales grow 5.7%.

Fourth-quarter revenue fell 4% to $6.4bn (£4.5bn) due to the strong dollar, but profits rose 10% to $1.2bn, McDonald's said.

(Excerpt) Read more at bbc.com ...


TOPICS: Business/Economy; Food
KEYWORDS: alldaybreakfast; bbcnews; fastfood; mcdonalds
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McDonalds has rebounded to profitability.

The secret? All-day breakfast.

If you want breakfast for lunch and dinner - your choice.

The company has been listening to what customers want.

1 posted on 01/25/2016 12:57:32 PM PST by goldstategop
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To: goldstategop

The Big M Steakhouse. Billions served.


2 posted on 01/25/2016 12:58:19 PM PST by joesbucks
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Finally listening to the customers


3 posted on 01/25/2016 12:59:37 PM PST by dsrtsage (One half of all people have below average IQ. In the US the number is 54%)
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To: goldstategop

They finally figured out that their main clientele usually doesn’t wake up until 3 in the afternoon.


4 posted on 01/25/2016 1:01:27 PM PST by dfwgator
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To: goldstategop

I went to a place that said they served “Breakfast Anytime.”

So I ordered French Toast during The Renaissance.

-Steven Wright


5 posted on 01/25/2016 1:02:31 PM PST by dfwgator
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To: goldstategop

Can’t tell you how many times I pulled up at 10:35 and wanted something off the breakfast menu but couldn’t get it. Good move on their part.


6 posted on 01/25/2016 1:02:48 PM PST by Blood of Tyrants (Liberals are the Taliban of America, trying to tear down any symbol that they don't like.)
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To: goldstategop

What good is a welfare check if you have to get up and out before noon to spend it on breakfast?


7 posted on 01/25/2016 1:03:08 PM PST by mrsmith (Dumb sluts: Lifeblood of the Media, Backbone of the Democrat/RINO Party!)
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To: goldstategop

I bet all the Pajama Boy’s out there are excited?


8 posted on 01/25/2016 1:03:21 PM PST by IllumiNaughtyByNature (Trump/Cruz 2016 or the other way around.)
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To: goldstategop
Breakfast all day people are strange.
9 posted on 01/25/2016 1:03:48 PM PST by Vision (Obama is not a well man.)
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To: goldstategop

“The company has been listening to what customers want.

No, they haven’t. Customers want lunch, but their lunch sucks and continues to suck, so customers are taking their breakfasts instead.


10 posted on 01/25/2016 1:04:02 PM PST by CodeToad (Islam should be banned and treated as a criminal enterprise!)
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To: CodeToad

food cooked by robots.


11 posted on 01/25/2016 1:05:09 PM PST by longtermmemmory (VOTE! http://www.senate.gov and http://www.house.gov)
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To: dfwgator
I went to a place that said they served “Breakfast Anytime.”

So I ordered French Toast during The Renaissance.

-Steven Wright

****

"I can't believe the 'Stones are still doing it after all these years...yep, Fred & Barney."

I wish Wright still performed. He's awesome.

12 posted on 01/25/2016 1:08:54 PM PST by Sideshow Bob
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To: goldstategop

Plus appealing to a different demographic - take a good look the next time you’re a McDonald’s formally known as “Mickey D’s”


13 posted on 01/25/2016 1:09:01 PM PST by jmaroneps37 (Conservatism is truth. Liberalism is lies.)
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To: Blood of Tyrants

Remember it is a limited menu. Somethings require different pieces
of equipment which is shut down after normal breakfast hours.


14 posted on 01/25/2016 1:13:13 PM PST by deport
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To: goldstategop

Plus appealing to a different demographic - take a good look the next time you’re a McDonald’s formally known as “Mickey D’s.”


15 posted on 01/25/2016 1:13:23 PM PST by jmaroneps37 (Conservatism is truth. Liberalism is lies.)
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To: goldstategop

Plus appealing to a different demographic - take a good look the next time you’re a McDonald’s formally known as “Mickey D’s.”


16 posted on 01/25/2016 1:13:23 PM PST by jmaroneps37 (Conservatism is truth. Liberalism is lies.)
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To: goldstategop

Why can’t I get a Quarter-Pounder before 10:30 ?


17 posted on 01/25/2016 1:20:38 PM PST by TexasCajun (#BlackViolenceMatters)
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To: goldstategop

Market research is very interested on how they are doing in the breakfast dept. We’ve gone twice since they started to let them know how they are doing.


18 posted on 01/25/2016 1:27:56 PM PST by Trillian
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To: goldstategop
McDonald's Sales Rise After US Launch Of All-Day Breakfast

Something customers have wanted for years - McDonald's breakfast menu has most of what I'd ever want to buy from there.
19 posted on 01/25/2016 1:40:24 PM PST by AnotherUnixGeek
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To: TexasCajun

Why can’t I get a Quarter-Pounder before 10:30 ?
********************************************************
Try the green dumpsters in the rear...you should find some there. :^)


20 posted on 01/25/2016 1:40:36 PM PST by House Atreides (Cruzin' [BUT NO LONGER Trumping'] or losin'!)
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