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Can This Taco Save America? (Doritos Locos Tacos)
The Daily Beast ^ | 3/12/2013 | by Daniel Gross

Posted on 03/15/2013 7:37:44 AM PDT by St_Thomas_Aquinas

For much of the past year, analysts have claimed that a host of political factors are inhibiting hiring—regulation, the fiscal cliff, the sequester, the debt ceiling, the reelection of a socialist.

Powerful forces, indeed.

But there’s another force at work—more powerful, more ubiquitous, and arguably more delicious: Doritos Locos Tacos. The neon-orange, meat-filled miracle taco, wrapped in a Nacho Cheese Dorito shell, was Taco Bell’s biggest hit of 2012, with 375 million sold, or roughly one million a day. It was largely responsible for the chain’s incredible growth, outpacing not just KFC and Pizza Hut, but even McDonald’s.

“It has been the biggest launch in Taco Bell history,” said Greg Creed, chief executive officer of Taco Bell, which saw same-store sales rise 8 percent in 2012. “Last year, we added 15,000 people to handle the growth.”

(Excerpt) Read more at thedailybeast.com ...


TOPICS: Food
KEYWORDS: cookery; doritos; locos; tacos; yum
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The idea of a Dorito taco is so obvious, I'm surprised that it took so long. Aren't Doritos and Taco Bell owned by the same company? Seems like a big, "duh."

Anyway, when I heard about it last year, I knew it would be a hit, but not this big. I still haven't tried it. Not many Taco Bells in New England. Sigh.

1 posted on 03/15/2013 7:37:44 AM PDT by St_Thomas_Aquinas
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To: St_Thomas_Aquinas; PJ-Comix
Yo quiero Lorena Garcia...


2 posted on 03/15/2013 7:41:24 AM PDT by Cletus.D.Yokel (*Catastrophic Anthropogenic Climate Alteration: The acronym explains the science.)
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To: Cletus.D.Yokel
I prefer the weather gal on Fox. Yikes!

Although I fail to see what this has to do with Tacos. Or Doritos...

3 posted on 03/15/2013 7:42:58 AM PDT by St_Thomas_Aquinas
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To: St_Thomas_Aquinas

I don’t think I would eat anything from Taco Bell. In Texas we are blessed with too many other options.


4 posted on 03/15/2013 7:44:09 AM PDT by texgal (end no-fault divorce laws return DUE PROCESS & EQUAL PROTECTION to ALL citizens))
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To: St_Thomas_Aquinas

:: I fail to see what this has to do with Tacos. Or Doritos ::

Or “Alpo Bell” for that matter...


5 posted on 03/15/2013 7:47:10 AM PDT by Cletus.D.Yokel (*Catastrophic Anthropogenic Climate Alteration: The acronym explains the science.)
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To: Cletus.D.Yokel
Yo quiero Lorena Garcia...

The other day I went to a Taco Bell for the first time in quite a while... And I tried one of those "Cool Ranch Doritos Taco Supremes," and well as one of Lorena's "Cantina Steak Burritos." The taco wasn't bad, but the burrito... I just wasn't sure, and I only ate about half of it. After about a half hour I started feeling nauseated and it felt like I had eaten a boat anchor. Not a good experience. Mark

6 posted on 03/15/2013 7:47:14 AM PDT by MarkL (Do I really look like a guy with a plan?)
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To: St_Thomas_Aquinas

I’m not a big Taco Bell eater (not a big fast food eater at all, really). But someone brought a box of these into the office and I tried one, they are actually pretty good, much better than Taco Bell’s regular crunchy taco which I always found bland.


7 posted on 03/15/2013 7:48:01 AM PDT by apillar
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To: St_Thomas_Aquinas

Had one bit of one....too much like the over seasoned doritos chips....


8 posted on 03/15/2013 7:48:02 AM PDT by illiac (If we don't change directions soon, we'll get where we're going)
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To: St_Thomas_Aquinas

Del Taco is still better.


9 posted on 03/15/2013 7:52:07 AM PDT by struggle (http://killthegovernment.wordpress.com/)
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To: St_Thomas_Aquinas

I tried one of these tacos not long ago ... my kid wanted one and I took a bite of it. One of the most disgusting things I’ve ever tasted.

Taco Bell is horrible.


10 posted on 03/15/2013 7:59:39 AM PDT by al_c (http://www.blowoutcongress.com)
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To: St_Thomas_Aquinas

In 1967, Taco Bell’s radio advertisements suggested a way to remember the eatery’s name: when you think of bells, think of tacos—i. e. The Tacos of St.Mary, The Serenade of the Tacos, the Liberty Taco, and Harry Tacofonte.


11 posted on 03/15/2013 8:11:11 AM PDT by Fiji Hill (Io Triumphe!)
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To: St_Thomas_Aquinas

Just what I did not need.
A crappy taco that makes my fingers orange.


12 posted on 03/15/2013 8:20:25 AM PDT by mylife (The Roar Of The Masses Could Be Farts)
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To: Fiji Hill

Or think, what do they call the telephone system in Mexico?

;^)


13 posted on 03/15/2013 8:20:29 AM PDT by elcid1970 ("The Second Amendment is more important than Islam.")
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To: texgal

Any taqeuria in a gas station in Texas has better tacos than taco bell


14 posted on 03/15/2013 8:22:36 AM PDT by mylife (The Roar Of The Masses Could Be Farts)
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To: struggle

If I must eat a fast food taco, it is Taco Casa.


15 posted on 03/15/2013 8:27:28 AM PDT by mylife (The Roar Of The Masses Could Be Farts)
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To: St_Thomas_Aquinas
Heh, the day I go within 50 feet of a Taco Bell, maybe... but probably won't happen in this century.

Funny thing is, my daughters dear friend is Mexicana. Their family eat there all the time and take her along often. I'd take it as an endorsement.

16 posted on 03/15/2013 8:33:52 AM PDT by Caipirabob (Communists... Socialists... Democrats...Traitors... Who can tell the difference?)
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To: Cletus.D.Yokel

I wouldn’t kick her out of bed for eating tortilla chips. Unless she wouldn’t share them. :)


17 posted on 03/15/2013 8:36:51 AM PDT by ZirconEncrustedTweezers (I'll stop being a cynic when the world stops giving me reasons to be cynical.)
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Comment #18 Removed by Moderator

To: texgal

“I don’t think I would eat anything from Taco Bell. In Texas we are blessed with too many other options.”

We are similarly blessed in California.


19 posted on 03/15/2013 8:37:32 AM PDT by ZirconEncrustedTweezers (I'll stop being a cynic when the world stops giving me reasons to be cynical.)
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To: struggle

“Del Taco is still better.”

Back in my college days, Del Taco was our go-to source of grub after a long night of drinking. I’m not sure I’ve ever eaten there while sober.


20 posted on 03/15/2013 8:39:04 AM PDT by ZirconEncrustedTweezers (I'll stop being a cynic when the world stops giving me reasons to be cynical.)
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