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Latinos Spending 3 Times as Much as the Average Shopper
NBC San Diego ^ | Tuesday, Nov 20, 2012 | Diana Guevara

Posted on 11/20/2012 11:40:19 PM PST by nickcarraway

They are not only the fastest growing population in the country, but Latinos are also spending 3 times more at the super market than everyone else.

With more than $1 trillion in purchasing power, Latino consumers like Arlette Mendoza are gaining the attention of big name brands.

“I personally like it," said the mother of two. "I think it's good that everyone else is discovering just how good our food is."

Cereal companies, including General Mills are using flavors like Dulce de Leche with the hope of appealing to the growing Latino consumer.

Richie Matthews is President of DIÁLOGO, a national public relations agency that services brands targeting the Hispanic market.

He says with Latinos making up a third of San Diego's population, several companies are using the area as a test market. “The brands are positioning themselves so that they not only incorporate more market share but so they're relevant and I think that's the name of the game for any consumer brand,” said Matthews.

He also says the Latino market is craving nostalgic cultural flavors like lime, chili, and Latin infused coffee just to name a few.

So now when you go to the grocery store you will see more Latino flavors spread out beyond the ethnic food aisle to the mainstream.


TOPICS: Business/Economy; Food
KEYWORDS: hispanic; hispanics; latino; latinos
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To: nickcarraway

Latinos are spending faster because they originated from high-inflation economy states. If you aren’t fast to change your money for goods you are a big loser in Latin America, Africa, some parts of Eastern Europe and Asia. A new car today is a fridge today and a pack of skittles tomorrow. It is cultural habit and they can’t get rid of it in a couple generations.


21 posted on 11/21/2012 1:17:31 AM PST by cunning_fish
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To: re_nortex

The night we took our puppy to the e-vet hospital in Winchester VA, an Hispanic family brought in a Pit who’d been hit by a car.

While we had to max out our cards, empty our wallets and *still* beg for money to cover her expenses, they simply paid cash for a fixed up dog who had two surgeries, multiple pins in his hind legs and numerous stitches.

It had to have cost them several thousand dollars, based on the $1300 we laid out just for an exam, worm check, CBC, IV drips and overnight stay [at 90 per 6 hour increments] and some antibiotics and prescription food.

They didn’t look like doctors or lawyers.

I also see them at local car auctions in droves, laying out wads of cash for used vehicles.

WTH are they getting all this money?


22 posted on 11/21/2012 1:23:12 AM PST by Salamander (If animals could speak, mankind would weep. Anthony Douglas Williams)
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To: nickcarraway

Which is why nothing is done about immigration. The powers that be prefer pliable customers, not responsible ones.


23 posted on 11/21/2012 1:24:58 AM PST by MeneMeneTekelUpharsin (Freedom is the freedom to discipline yourself so others don't have to do it for you.)
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To: nickcarraway
Granted, many Hispanics are productive citizens, but many are cynical socialists from socialist countries and have been raised to hustle governments (heck, Baracka Claus is even working with Mexico to coordinate welfare hand-outs to entice illegals) so their welfare involvement is much greater.

Welfare is not a savings plan it is meant to be spent.
The task of the conservative is to find a leader or leaders who can convince the white haters, looters and just plain shiftless that Madison is preferable to Marx

24 posted on 11/21/2012 1:26:20 AM PST by Happy Rain ("On "Good Times" the father said his Santa was black--he was right.")
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To: cunning_fish
Latinos are spending faster because they originated from high-inflation economy states. If you aren’t fast to change your money for goods you are a big loser in Latin America, Africa, some parts of Eastern Europe and Asia. A new car today is a fridge today and a pack of skittles tomorrow. It is cultural habit and they can’t get rid of it in a couple generations.

Sharpest post on here so far.

25 posted on 11/21/2012 1:28:29 AM PST by MeneMeneTekelUpharsin (Freedom is the freedom to discipline yourself so others don't have to do it for you.)
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To: Salamander

“WTH are they getting all this money?”

Some mexicans rent up the street. Three VERY nice SUV’s and 3 junkers. (3? families crammed in there I think).

See the county social services over there once in awhile. Asked a neighbor about it if there was trouble. No - they bring stuff, do some medical checks on the kids, etc. The kids also get a school bus right in front of their door - even though we are too close to the school for kids to use the bus.

During the summer their front lawn is covered with yard sale stuff every weekend. I mentioned to the same neighbor once “Where the H*&^ does all that stuff fit in their house!?” The neighbor replied “Oh - no. They scrounge all of the Goodwill drop boxes for the over-flow and steal it. They figure the stuff is dropped off for people that need help. They need help - so they grab it and sell it.”

The cops have been over there once-in-awhile, along with social services - so I figure me complaining about them probably being illegals is of no use.


26 posted on 11/21/2012 1:34:30 AM PST by 21twelve (So I [God] gave them over to their stubborn hearts to follow their own devices. Psalm 81:12)
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To: re_nortex

I’m shocked to learn that Latino’s are now a third of the population of my hometown.

I can’t afford to live there anymore.

I wonder how they can?


27 posted on 11/21/2012 1:48:06 AM PST by onyx (FREE REPUBLIC IS HERE TO STAY! DONATE MONTHLY! IF YOU WANT ON SARAH PALIN''S PING LIST, LET ME KNOW)
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To: nickcarraway

when you’re working off the books, it’s amazing how much extra spending money you have...


28 posted on 11/21/2012 1:53:39 AM PST by sten (fighting tyranny never goes out of style)
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To: 21twelve

Peachy.

Guess I’ll start stealing stuff from the drop boxes to pay off the vet bill.

Geeze.


29 posted on 11/21/2012 1:57:10 AM PST by Salamander (If animals could speak, mankind would weep. Anthony Douglas Williams)
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To: Last of the Mohicans
What a ridiculous thing to say. Mexicans work their asses of, at least for the most part. Quit your race baiting.

An entire one-third of US welfare recipients reside in CA.

30 posted on 11/21/2012 2:21:42 AM PST by VeniVidiVici (Bathhouse Barry wants YOU to bend over for another four years)
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To: VeniVidiVici

+An entire one-third of US welfare recipients reside in CA.>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>

In doesn’t necessary mean they aren’t working. More likely cheating a system to accumulate more resources for a reasons I’ve written earlier.


31 posted on 11/21/2012 2:25:14 AM PST by cunning_fish
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To: BooBoo1000
"Las Vegas"

I know a lot of Mexicans are hardworking, but most of the Mexicans I saw the last time my wife and I were in Las Vegas were the hundreds of them trying to slap porn in my hand as my wife and I walked down the strip. Even some of the older women were doing it.

32 posted on 11/21/2012 2:27:30 AM PST by driftless2
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To: latina4dubya

Close to my home is a small town of Arcadia, Wisconsin. There are some chicken processing plants in the area, and a lot of Mexicans working in those plants. They now have specialty stores catering to the Mexican workers in Arcadia. If I lived around Arcadia, I might do the same.


33 posted on 11/21/2012 2:31:33 AM PST by driftless2
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To: fella

> If I could avoid income, withholding and FICA taxes I too would have more money to spend.

True. Most that I know work in the construction trade or yard work and are paid cash. They don’t pay taxes as far as I know. And I know quite a bit of them. They are hard working people I will give them that but I don’t think many, if any of them pay taxes, and just about every Hispanic female I see in line that buys groceries uses an EBT card. It’s just the culture we live in at the moment. If they would pay in taxes it would probably makeup the shortfall the gov’t claims it needs (though we know it would only make them spend more; they’re never satisfied)


34 posted on 11/21/2012 3:10:50 AM PST by jsanders2001
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To: re_nortex

That sounds just like the Whitehut’s propoganda message about the life of “Julia”.


35 posted on 11/21/2012 3:15:29 AM PST by paint_your_wagon
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To: fella

If I could avoid income, withholding and FICA taxes I too would have more money to spend.


Don’t forget that when they file with the IRS that many receive “refunds” much larger than their tax contributions.


36 posted on 11/21/2012 3:20:18 AM PST by paint_your_wagon
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To: nickcarraway

I was at Autozone the other day and there were 5 Hispanic “shoppers”. One was shoplifting the very moment my attention was drawn to the one at the counter when the clerk said, “How are you today, wow, you are here several times every day”, and guy asked the clerk a question. The guy shoplifting disappeared from my view quickly but then I realized that there were 5 of them together as they all jumped into the old car out front. I told the clerk and he said I was mistaken. Oh well, I like O Rielly’s better anyway.


37 posted on 11/21/2012 3:28:30 AM PST by Jumper
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To: re_nortex

They typically have larger families so this is not surprising.


38 posted on 11/21/2012 3:29:52 AM PST by napscoordinator (GOP Candidate 2020 - "Bloomberg 2020 - We vote for whatever crap the GOP puts in front of us.")
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To: nickcarraway

Of course they’re spending more. But it’s not their money. It’s our money, laundered through Washington. I’d spend more, too, if Uncle Sugar were giving it to me. Other People’s Money.


39 posted on 11/21/2012 3:33:38 AM PST by MayflowerMadam
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To: Last of the Mohicans

Nearly 60% of Mexican immigrants—legal and illegal—are on some form of welfare. That’s more than double the total non-Hispanic American rate.


40 posted on 11/21/2012 3:48:05 AM PST by 9YearLurker
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