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Give Veggies a Nickname if You Want Kids to Eat Them, Study Says
Tulsa World ^ | 9/21/2012

Posted on 09/24/2012 4:09:16 PM PDT by nickcarraway

To kids, vegetables with names like Power Punch Broccoli and X-Ray Vision Carrots are easier to swallow, a scientific study by Cornell University shows.

Researchers studied how using attractive names would influence elementary-aged children’s consumption of vegetables, according to a statement from the school.

In the first study, plain old carrots were transformed into “X-ray Vision Carrots” and 147 students ranging from 8-11 years old tasted the foods.

They found that by naming carrots “X-ray vision carrots,” 66 percent of the carrots were eaten, far greater than the 32 percent eaten when labeled “Food of the Day.” Only, 35 percent were eaten when unnamed.

“This research suggests that schools have a low-cost or even no-cost solution to induce children to consume more nutritious foods,” said Brian Wansink, lead author of the study and professor of marketing at the Dyson School of Applied Economics and Management at Cornell.

His co-authors are Cornell associate professor of marketing David Just, Collin Payne of New Mexico State University, and student Matthew Klinger.

“These results demonstrate that using attractive names for healthy foods increases kid’s selection and consumption of these foods and that an attractive name intervention is robust, effective and scalable at little or no cost,” Wansink said. “This research also confirms that using attractive names to make foods sound more appealing works on individuals across all age levels.”

Here's what I think about that...

While I am all for encouraging kids to eat their vegetables, I question the name they chose. Who wouldn’t try a food that has a name implying you might gain super powers if you eat it? Couldn’t hurt, right?

And what happens when the child eats the carrots but can’t see through walls?


TOPICS: Food; Health/Medicine
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To: dinodino

I get that.
My husband loathes zucchini but will eat zucchini bread.
It is however very tasty and wonderful if grilled, but really what isn’t.


21 posted on 09/24/2012 4:57:20 PM PDT by svcw (If one living cell on another planet is life, why isn't it life in the womb?)
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To: nickcarraway
As a small child in WW11 Britain, I hated corned beef (came in a can and was full of fat). As real meat was strictly rationed, this was frequently on the menu.

My mum would cut the beef up into small pieces with two pieces considerably larger than the others. The smaller pieces were named for the German and Italian high-ups. The two larger pieces were Hitler and Mussolini.

It worked.

By the time I was four I knew the names of the Third Reich.

My bit for the war effort.

22 posted on 09/24/2012 5:00:45 PM PDT by Churchillspirit (9/11/2001. NEVER FORGET.)
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To: cripplecreek

Oh my, ROFL. That is just too funny.


23 posted on 09/24/2012 5:01:32 PM PDT by annieokie (O)
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To: nickcarraway
how bout You won't goto bed hungry right after dinner if you don't eat these... for whatever veggie is served that night???
24 posted on 09/24/2012 5:04:10 PM PDT by Chode (American Hedonist - *DTOM* -ww- NO Pity for the LAZY)
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To: nickcarraway
Veggies even in pancakes.

My daughter spent the night with grandparents, she called next morning and asked, "mom, is there supposed to be Green Peas in the pancakes?""" hahahaha

Grandpa never wasted a thing, whatever was in the Fridge, in it went. She never spent the night there again.

25 posted on 09/24/2012 5:05:54 PM PDT by annieokie (O)
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To: cripplecreek

I loved peas fresh out of the garden. Hated them cooked. After the microwave i like them. Canned you can toss em.


26 posted on 09/24/2012 5:10:01 PM PDT by Lurkina.n.Learnin (Ignorance is bliss- I'm stoked)
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To: nickcarraway

I still won’t eat Brussel sprouts, no matter what they call them.


27 posted on 09/24/2012 5:12:42 PM PDT by Blood of Tyrants (Never believe anything in politics until it has been officially denied.)
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To: Gay State Conservative

I used to feel the same way about brussels sprouts. Then I met my husband and learned about hot sauce. It actually makes them delicious, LOL.


28 posted on 09/24/2012 5:19:15 PM PDT by CatherineofAragon (Don't be afraid to see what you see. (Ronald Reagan))
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To: Lurkina.n.Learnin

Sugar snap peas, God’s perfect food. Put them in a pan with water just covering them, bring the water to a boil, then pour cold water over them until coolled enough to pick up and eat. Wonderful green taste with huge nutritional value. I put them on sandwiches instead of lettuce. They make a wonderful add-on to stir fry or tossed salad, too. Or eat them from the fridge cold as a healthy filling snack.


29 posted on 09/24/2012 5:21:53 PM PDT by MHGinTN (Being deceived can be cured.)
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To: svcw

Who comes up with this?

The liberal mantra:
A rose by any other name is something else.


30 posted on 09/24/2012 5:24:15 PM PDT by Know et al (The greatest argument against democracy is a five minute conversation with a voter: Churchill)
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To: nickcarraway

Call Any Vegetable - Frank Zappa and the Mothers of Invention

(Cheesey, Cheesey)
(This is a song about vegetables, they keep ya regular
They’re real good for yo)

Call any vegetable Call it by name
Call one today When you get off the train
Call any vegetable And the chances are good
Aw, The vegetable will respond to you

(Some people don’t go for prunes...I
don’t know, I’ve always found that if they...)
Call any vegetable Pick up your phone
Think of a vegetable Lonely at home
Call any vegetable And the chances are good
That a vegetable will respond to you

Rutabaga, Rutabaga,
Rutabaga, Rutabaga,
Rutabay-y-y-y...

(A prune isn’t really a vegetable...
CABBAGE is a vegetable...)

No one will know
If you don’t want to let them know
No one will know
‘Less it’s you that might tell them so
Call and they’ll come to you
Covered with dew
Vegetables dream, Of responding to you

Standing there shiny and proud by your side
Holding your hand while the neighbors decide
Why is a vegetable something to hide?


31 posted on 09/24/2012 5:29:39 PM PDT by dfwgator (I'm voting for Ryan and that other guy.)
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To: nickcarraway

It’s gimmicky. I can’t see this having a long-term effect; after kids get used to “mini cannon ball peas”, they’ll be plain peas again. I always loved peas, but I can’t imagine any naming gimmick that would get me to eat Brussels sprouts.


32 posted on 09/24/2012 5:30:03 PM PDT by exDemMom (Now that I've finally accepted that I'm living a bad hair life, I'm more at peace with the world.)
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To: Gay State Conservative

Brussels Sprouts are Barbie cabbages. Add plenty of butter and seasoned breadcrumbs and they taste pretty good, as long as you have ones that aren’t too bitter to begin with.


33 posted on 09/24/2012 5:32:01 PM PDT by stayathomemom (Beware of kittens modifying your posts.)
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To: BfloGuy

AMEN! That bugs me too. People use it to sound superior,
like they’re making better choices than you. “Ooohh, i got
a veggie pizza, veggie wrap, veggie burger!” Corny!

As an aside, the best way i have found to get my vegetables
in is with v-8, clamato, celery,lime and Tito’s vodka.


34 posted on 09/24/2012 5:35:25 PM PDT by americas.best.days...
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To: nickcarraway

Let’s eat grandpa!


35 posted on 09/24/2012 5:38:19 PM PDT by Revolting cat! (Bad things are wrong!)
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To: nickcarraway

36 posted on 09/24/2012 6:02:55 PM PDT by JoeProBono (A closed mouth gathers no feet - Mater tua caligas exercitus gerit ;-{)
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To: svcw

Nothing could make Lima Beans good!

37 posted on 09/24/2012 6:32:36 PM PDT by mylife (The Roar Of The Masses Could Be Farts)
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To: nickcarraway

This works in many similar realms.

Love sausage.


38 posted on 09/24/2012 6:34:27 PM PDT by Bronco_Buster_FweetHyagh (I cling to guns and religion.)
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To: nickcarraway

Spinach is ‘hope and change.’


39 posted on 09/24/2012 6:44:31 PM PDT by HannibalHamlinJr
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To: Churchillspirit

That’s a great story!


40 posted on 09/24/2012 6:46:07 PM PDT by jaydubya2
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