[SWAMPSNIPER]

Not surprising. Kodak camera quality hasn't been competitive and they stopped innovating a long time ago.

[Jonty30]

Well, if you have nothing left to sell...

[Joe 6-pack]

You have to admit, that first digital camera was probably a nightmare for the people in the marketing department...

[Nik Naym]

Even if Kodak didn’t have all the other problems they have they would be smart to do this since they only sell low and mid range cameras.

That market is dead, thanks to cameras being standard equipment in most phones these days.

[Fledermaus]

Typical company that got so big it spent most of its time running the enterprise and they forgot what they did for a living.

Xerox, IBM, Sears, etc. The company took over the business and it's products.

They couldn't transition from the old style management and products as fast as new blood. It's literally teaching an old dog new tricks.

Xerox gave away what is now Windows and Apple. Gave it away because their old thinking couldn't see the application and thus thought it was a tool they couldn't use. No insight to the future.

You'd think men that grew up before air flight and space flight could see the potential for the computer. But, alas, many like Xerox only saw giant machines for single purposes and couldn't really envision one on your desk or in your hand.

[Valpal1]

This is what happens to corporations that are managed to maximize “stock value” instead of striving to gain and keep customers through service and innovation.

They cut costs, outsource, sell crappy products and then wonder why nobody buys their crap and the stock value plummets anyway.

Cart. Before. Horse.

[golux]

Here’s to the Eastman Kodak company and the thousands of engineers, technicians, etc. who brought joy to our lives. One day our hard drives will all be fried but we’ll still have that old shoebox filled with pictures, and we’ll still kneel down and cry when we look at the handwriting, the date, and that Kodak name on the back.

I do not believe you can keep such people down. Rochester NY has been a hot-bed of industry and innovation in many sectors (some related) as Kodak has lost steam, and there may be hope yet for the company as it reconfigures retirement and benefits packages and jettisons dangerous weight.

[Tainan]

IMO Kodaks' mistake in the digital camera era was making all of their system proprietary. Their stuff was good, not great, but once you bought the camera all the accessories had to be Kodak.
If they had made their docking/transfer stations open to all brands that would have gone a long way in getting their stuff more widely accepted and distributed.
They had some good ideas - just too locked into their brand only.

Just my opinion.

[MeneMeneTekelUpharsin]

So, is the stock a buy right now? Most bankrupt company stocks bounce back up to around $1.00, don’t they? Or not...?

[Moltke]

Instead, the company will be focusing on licensing out its patents and brand name

Patents have a limited term. Then what?

Sorry to see Kodak fade into the sunset, though. The old Tri-X pan was my favorite b/w film. Must've hand-processed 100s of rolls of that back when I still had access to a lab.

[SC_Pete]

This is the other side of capitalism: when executive management fails over 5 decades. How can so many smart people be so stupid? It happens all the time in the marketplace.

[Revolting cat!]

What a waste of a good name! Coca Cola, Ford, Kodak, etc, known and respected throughout the world.

Compare the paths of Kodak and Sony in the past 50 years.

Mamma, don’t take my Kodachrome away!

[editor-surveyor]

>> “Not surprising. Kodak camera quality hasn’t been competitive and they stopped innovating a long time ago.” <<

.
You’re obviously speaking of something you’ve never used.

Image quality of Kodak digitals is the best in the industry.