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How Apple Killed The Future Of Search
247wallst.com ^ | April 8, 2010 at 12:10 pm | -Ashley C. Allen, Michael B. Sauter, Douglas A. McIntyre

Posted on 04/08/2010 12:15:26 PM PDT by Ernest_at_the_Beach

Today, Google gets over 9.5 billion searches per month in the United States. Although search engines like Microsoft’s Bing compete for a share of the market, they present no real threat to Google’s dominance. In reality, it is not other search engines that should have Google concerned. The search juggernaut faces a much greater threat from a Cupertino, California company that has not even developed its own search engine: Apple.

Less than two decades ago, before Google was a verb, the only central location to access information was the library. Reading the newspaper or calling Moviefone was the only way to find out what time a movie was playing.  The Weather Channel cable network was the only place that provided meteorological data.

In the mid-nineties, Web portals and Internet service providers, like AOL and Netscape, became the bazaars for the Internet.  Before Google, while search was still in its infancy, Web users relied on these portals to aggregate content – content that was nearly impossible to find by the average person.  In little over a decade, however, Google’s search technology has grown to dominate the Web experience. Presently, the search engine is the first place many users go to find information online.

The App Store

On July 10, 2008, Apple launched the App Store, stoking the accelerated adoption and mass appeal that the iPhone enjoys today. As of March of this year, the store had well over 3 billion downloads and over 150,000 apps available for download. Over 50 million iPhones have been sold, with another 50 million in sales expected by the end of 2011. And, by most estimates, sales of the iPad could easily reach 10 million in the coming 12 months.

(Excerpt) Read more at 247wallst.com ...


TOPICS: Business/Economy; Computers/Internet
KEYWORDS: apple; google; searchengines

1 posted on 04/08/2010 12:15:26 PM PDT by Ernest_at_the_Beach
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To: Swordmaker; ShadowAce
**********************************EXCERPTS*****************************************

Google’s insurmountable challenge is that the habits of mobile device users are evolving and moving rapidly away from traditional search.

**************************************************************

The successful Apple app is essentially a tiny search engine in a box

2 posted on 04/08/2010 12:25:18 PM PDT by Ernest_at_the_Beach ( Support Geert Wilders)
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To: Ernest_at_the_Beach

and ONLY for apple products for their apple stuff.


3 posted on 04/08/2010 12:30:44 PM PDT by longtermmemmory (VOTE! http://www.senate.gov and http://www.house.gov)
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To: longtermmemmory

Apparently the great mass of folks haven’t heard of bookmarks according to these guys.


4 posted on 04/08/2010 12:36:40 PM PDT by Ernest_at_the_Beach ( Support Geert Wilders)
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To: Ernest_at_the_Beach

I recently went to buy a cell phone to have my land line number and replace the cell phone and land line. I was sold an I phone. The salesman cleverly determined what my wife and I were paying for phone service on 5 lines and sold us cell phones and internet for the same price.

It is quite useful and for a semiretired person has far more capabilities than I can use. It does deliver phone messages and voice mail while on the road and has voice mail and when I don’t want to answer. It is superior to my old cell phone in numerous ways.

I have searched through the apps and find most to be of no value and many just plain trash. There are some that are variations of the stock IPhone aps and perhaps improves them for specific requirements.

The elimination of the static land line for total mobility is a big big plus while maintaining the number my little business has had for years and years is very good.


5 posted on 04/08/2010 12:42:11 PM PDT by bert (K.E. N.P. +12 . Ostracize Democrats. There can be no Democrat friends.)
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To: Ernest_at_the_Beach

I don’t find myself using the phone to search for things instead of the computer.

I do find myself searching for things I would not have bothered with before. If I want to check the new videos, I don’t go to the video store, I check my phone to see if there is anything interesting before I drive to the store.

Some things never warrented sitting down at the computer to look up, but having the phone in my pocket makes the mini searches worth the effort.


6 posted on 04/08/2010 1:02:59 PM PDT by dangerdoc
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To: bert
“We then reviewed the Apple App Store for the most popular apps that produced comparable or superior results.”

Among the most popular news apps are:

•The New York Times (NewYorkTimes.com) Free – The second most popular free news app has been designed to be equally functional on the small screen.
•CNN Mobile (CNN Interactive Group) $1.99 – The top paid news app is designed for those looking for breaking news instead of in-depth reporting.
•The Onion (The Onion.com) Free – The most popular free “news” app for those who are looking for a quick, humorous take on current events.

So it looks like most Apple users lean left and are bleeding heart liberals who look down on people. Surprise, Surprise!

7 posted on 04/08/2010 1:13:52 PM PDT by Wooly
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To: dangerdoc

Just wait folks, Google management wants Google to become the next Civil Right! Accessing Google is a basic right, or at least they’d like you to think so. The bottomline is Google wants to force people to use Google... even on products that were not created by Google.

It seems obvious that handheld computers such as iPhones, iPads, or any other product created by Apple, might be better served by a search solution Apple creates. However should Apple even think of creating their own search engine, Google will cry out for new protectionary measures from the Government. Oh the humanity!


8 posted on 04/08/2010 1:16:30 PM PDT by o2bfree (This president is giving me a headache!)
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To: o2bfree

The funny thing is, I have a Google phone.


9 posted on 04/08/2010 1:23:00 PM PDT by dangerdoc
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To: Wooly

Wow you get all that from those 3 apps? Pretty broad brush you have whipped out.

Perhaps a Fox News app would be more popular, but they haven’t chosen to make one.


10 posted on 04/08/2010 1:26:23 PM PDT by Mr. Blonde (You ever thought about being weird for a living?)
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To: o2bfree

I’m using Chrome and the default search engine is Bing. A setting it imported from Firefox when I started using it. Not a lot of force there on a product created by Google.


11 posted on 04/08/2010 1:28:40 PM PDT by Mr. Blonde (You ever thought about being weird for a living?)
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To: dangerdoc

:-)

If Google didn’t lean so far to the left, I’d be a big fan.


12 posted on 04/08/2010 1:34:25 PM PDT by o2bfree (This president is giving me a headache!)
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To: Ernest_at_the_Beach

“How Apple Killed The Future Of Search”

I seriously doubt this. When I want to do any kind of intensive search for information on the Internet, I like using a full-size keyboard, it’s so much faster than using a tiny keypad. Young people have gotten incredibly fast at pressing the tiny buttons on the iPhone, but still, it’s just not comparable to the speed with which you can work on a full-size keyboard, and the only real advantage I can see for saarches on the iPhone is the portability.


13 posted on 04/08/2010 1:53:57 PM PDT by Texan Tory
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To: Texan Tory

They are good for what I call micro searches. Movie app, yellow phone app etc. Once you leave app land and need a browser, there is no replacement for a keyboard and full sized monitor.


14 posted on 04/08/2010 2:02:19 PM PDT by dangerdoc
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To: Mr. Blonde
Perhaps a Fox News app ...

Verizon DROID actually has a DRUDGE REPORT APP!

And thousands of others...

15 posted on 04/08/2010 2:03:40 PM PDT by Huebolt (Some people are born to be slaves. They register as democrats.)
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To: Ernest_at_the_Beach
Apparently the great mass of folks haven’t heard of bookmarks according to these guys.

Or RSS feeds.

16 posted on 04/08/2010 2:06:37 PM PDT by Straight Vermonter (Posting from deep behind the Maple Curtain)
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To: Huebolt

iPhone has a Drudge Report app as well, 6th most popular paid news app and the free version is the 19th most popular free news app.

There is also a Proud Republican app.


17 posted on 04/08/2010 2:09:57 PM PDT by Mr. Blonde (You ever thought about being weird for a living?)
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To: Huebolt

So does the iPhone. I use it everyday.


18 posted on 04/08/2010 2:57:09 PM PDT by BelleAl (Proud to be a member of the party of NO! No more deficit spending and government control!)
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To: Swordmaker

Hoo-boy... look at what Apple “killed” ... :-)


19 posted on 04/10/2010 11:06:38 AM PDT by Star Traveler (Remember to keep the Messiah of Israel in the One-World Government that we look forward to coming)
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