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Subliminal ads, very quick visuals

Posted on 03/29/2009 6:20:17 PM PDT by motherof2

Does anyone know the current legality of subliminal messages? Have they reduced the amount of time a frame or series of frames need to play? It seems to me there has been an increase in either "mistakes" by the broadcaster ...where they start one video, and then cut it short and go to something else ...could be more errors,or perhaps they have shortened the legal length of time a frame(s) needs to show.


TOPICS: Arts/Photography; Business/Economy; Computers/Internet; Science
KEYWORDS: blipvert; subliminalads
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Does anyone know the current legality of subliminal messages? Have they reduced the amount of time a frame or series of frames need to play? It seems to me there has been an increase in either "mistakes" by the broadcaster ...where they start one video, and then cut it short and go to something else ...could be more errors,or perhaps they have shortened the legal length of time a frame(s) needs to show.
1 posted on 03/29/2009 6:20:18 PM PDT by motherof2
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To: motherof2

I think that urban myth was debunked 30 years ago.


2 posted on 03/29/2009 6:21:09 PM PDT by freedumb2003 (Communism comes to America: 1/20/2009. Keep your powder dry, folks.)
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To: motherof2

Subliminal fk Obama messages are not real.


3 posted on 03/29/2009 6:24:51 PM PDT by max americana
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To: motherof2

They are illegal on broadcast channels over public airwaves, but not controlled on cable or satellite transmissions. The technique was used by inserting a single frame.


4 posted on 03/29/2009 6:26:14 PM PDT by TommyDale (National Crime Victims' Rights Week: April 26 - May 2, 2009)
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To: freedumb2003
Subliminal perception was studied systematically by psychologists specializing in sensation and perception. The theory was interesting and I believe some advertisers tried to use it, but, it doesn't work.
5 posted on 03/29/2009 6:26:57 PM PDT by hinckley buzzard
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To: motherof2
subliminal messages!
6 posted on 03/29/2009 6:30:04 PM PDT by Drango (A liberal's compassion is limited only by the size of someone else's wallet.)
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To: motherof2

7 posted on 03/29/2009 6:30:50 PM PDT by humblegunner (Where my PIE at, fool?)
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To: motherof2

8 posted on 03/29/2009 6:32:40 PM PDT by JennysCool (Once is happenstance, twice is coincidence, three times is enemy action - Ian Fleming)
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To: motherof2

The FTC has not banned the use of such ads. There are court rulings all over the place, generally not favorable to consumers. However science has generally failed to prove the ads effective. Most advertisers do not use them for fear of discovery, exposure and adverse consequences.


9 posted on 03/29/2009 6:33:57 PM PDT by PackerBoy (Just my opinion ....)
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To: TommyDale

You are right about the FCC banning their use. http://tafkac.org/products/subliminal.advertising/subliminal_references.html


10 posted on 03/29/2009 6:38:40 PM PDT by PackerBoy (Just my opinion ....)
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To: motherof2

Blipverts!


11 posted on 03/29/2009 6:38:49 PM PDT by Inappropriate Laughter
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To: motherof2

Where are the pics of the “Cheney X”, et al?


12 posted on 03/29/2009 6:40:11 PM PDT by Longhair_and_Leather (The new presidential mantra--"Obama let babies die")
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To: freedumb2003; motherof2; Petronski
Let me check my text . . .

I think, it's a mixed bag.

Quoting from EXPLORING PSYCHOLOGY 7TH ED BY DAVID G MYERS p141:

"Can we be affected by stimuli so weak as to be unnoticed? Under certain conditions, the answer is yes. An invisible image or word can briefly prime your response to a later question. In a typical experiment, the image or word is quickly flashed, then replaced by a masking stimulus that interrupts the brain's processing before conscious perception. For example, one experiment subliminally flashed either emotionally positive scenes (kittens, a romantic couple) or negative scenes (a werewolf, a dead body) an instant before participants viewed slides of people (Krosnick & others, 1992). Although consciously perceiving either scene as only a flash of light, the participants gave more positive ratings to people paired with positive images. People somehow looked nicer if their photo immediately followed unperceived kittens rather than an unperceived werewolf."

"This experiment illustrates an intriguing phenomenon: Sometimes we feel what we do not know and cannot describe. An imperceptibly brief stimulus often triggers a weak response that can be detected by brain scann ing (Blankenburg & others, 2003). That small brain response may evoke a feeling, though not a conscious awareness of the stimulus. The conclusion (turn up the volume here): Much of our information processing occurs automatically, out of sight, off the radar screen of our conscious mind."

"But does the fact of subliminal sensation verify entrepreneurial claims of subliminal persuasion? Can advertisers really manipulate us with "hidden persuasion"? The near-consensus [Qx emphasis] among researchers is no. Their verdict is similar to that of astronomers who say of astrologers, yes, they are right that stars and planets are out there, but no, the celestial bodies don't directly affect us. The laboratory research reveals a subtle, fleeting effect. Priming thirsty people with the subliminal word thirst might therefore, for a brief interval, make a thirst-quenching beverage ad more persuasive (Strahan & others, 2002). But the subliminal tape hucksters claim somthing different: a powerful, enduring effect on behavior."

When Anthony Greenwald and his colleagues (1991, 1992) tested that claim in 16 experiments evaluating subliminal self-help tapes, his results were uniform: None had any therapeutic effect beyond that of placebo (the effect of one's belief in them). His conclusion: "Subliminal procedures offer little or nothing of value to the marketing practitioner" (Pratkanis & Greenwald, 1998)."

I believe the text so far as it goes.

HOWEVER, I have a couple of caveats in mind . . .

1. Dr Milton Erickson of Phoenix was a master at curing hopeless cases a long string of other excellent therapists had failed with. A major aspect of Milton's methodology was subtle hypnotic cadence, words, tones, phrases etc. which the client would have no conscious awareness of in terms of as a feature of the treatment program. Yet, they had very enduring and powerful effects.

2. Bandler and Grinder studied Milton and some other best therapists and derived NEURO LINGUISTIC PROGRAMMING. OThuga used those techniques to great destructive effect on our Republic in the last election. Most watching his NLP laden speeches had no idea he was manipulating them unconsciously. Yet, he did, very effectively.

3. Various well known 'agencies' imho, are undoubtedly using such methods wholesale on the populace as well as on hapless prisoners they want information from . . . as well as on others they have cocked and primed to do dirty deeds. So I believe the studies cited above . . . I don't believe that 100% of my profession is being 100% honest in all they are reporting on publicly. Or, perhaps some studies are just never reported on by the researchers.

However, let's just take the studies above . . . PRIMING THE PUMP to trigger an EMOTIONAL response at a key point in a key direction by masses of people . . . could easily have long lasting effects at the ballot box. It would likely take maybe dozens if not 100's of repetitions followed-up by very sophisticated brainwashing sequences . . . but I think we saw in the last election how it could be very powerful in terms of very long lasting impacts on a society.

My $2.00 worth. Perhaps Petronski will enjoy trashing the above maybe just out of reflex or on unprinciple or for some other mystifying "reason."

13 posted on 03/29/2009 6:46:32 PM PDT by Quix (POL Ldrs quotes fm1900 2 presnt: http://www.freerepublic.com/focus/religion/2130557/posts?page=81#81)
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To: TommyDale

Not that the puppet masters/ globalist oligarchy

have demonstrated the least bit of concern about ‘legalities,’ however.


14 posted on 03/29/2009 6:47:44 PM PDT by Quix (POL Ldrs quotes fm1900 2 presnt: http://www.freerepublic.com/focus/religion/2130557/posts?page=81#81)
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To: motherof2

Has anyone seen the Monsters v. Aliens ad with the one-eyed blob creature between the legs of the giant insectivory thing? It ran in the Washington Express, a very smarmy, metrosexual tabloid published by the Washington Post. Not the sort of subliminal ads this is about, but very, very creepy, especially for a kiddie movie.


15 posted on 03/29/2009 6:53:33 PM PDT by dangus
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To: PackerBoy
You are right about the FCC banning their use. http://tafkac.org/products/subliminal.advertising/subliminal_references.html

I was in broadcasting and advertising.

16 posted on 03/29/2009 6:53:37 PM PDT by TommyDale (National Crime Victims' Rights Week: April 26 - May 2, 2009)
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To: Quix

Please don’t make this personal.


17 posted on 03/29/2009 6:54:26 PM PDT by Petronski (For the next few years, Gethsemane will not be marginal. We will know that garden. -- Cdl. Stafford)
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To: Petronski

Oh?

I thought that was SOP in psychological matters.

My error, perhaps.


18 posted on 03/29/2009 6:58:04 PM PDT by Quix (POL Ldrs quotes fm1900 2 presnt: http://www.freerepublic.com/focus/religion/2130557/posts?page=81#81)
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To: Quix

Why you dis Petronski?


19 posted on 03/29/2009 6:59:26 PM PDT by al baby (Hi Mom)
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To: al baby

You find out, let me know.


20 posted on 03/29/2009 7:05:35 PM PDT by Petronski (For the next few years, Gethsemane will not be marginal. We will know that garden. -- Cdl. Stafford)
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