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Michael Phelps Chastised for Endorsing Frosted Flakes
Daily News ^ | 8-20-08 | Rick Schapiro

Posted on 08/20/2008 5:13:26 PM PDT by Marie2

You better eat your . . . Frosted Flakes?

Olympic legend Michael Phelps will appear on boxes of the Kellogg's brand sugar cereal, drawing sharp criticism from health experts worried about the message he'll be sending to children across America.

"I would not consider Frosted Flakes the food of an Olympian," said nutritionist Rebecca Solomon of Mount Sinai Medical Center.

"I would rather see him promoting Fiber One. I would rather see him promoting oatmeal. I would even rather see him promoting Cheerios."

The announcement yesterday that Phelps, 23, winner of a record eight gold medals at the Beijing Olympics, would grace Frosted Flakes and Corn Flakes boxes instead of the traditional athlete's choice of Wheaties left many perplexed.

Frosted Flakes has three times the amount of sugar as Wheaties and 1/3rd the fiber.

This doesn't matter much to a virtuoso swimmer who consumes 12,000 calories a day.

Still, in a country where childhood obesity is an alarming issue, Phelps' iconic image sharing space with Tony the Tiger sends the wrong message, experts say.

"For a guy like Michael Phelps who isn't worried about obesity because he's burning thousands of calories as an athlete...eating Corn Flakes and Frosted Flakes every so often is not an issue," Solomon said.

The Phelps-emblazoned cereal boxes hit supermarket shelves in mid-September.


TOPICS: Food; Health/Medicine; Sports
KEYWORDS: 2008olympics; foodpolice; kelloggs; myob; nutrition; olympics; phelps
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To: Marie2
"I would not consider Frosted Flakes the food of an Olympian," said nutritionist Rebecca Solomon of Mount Sinai Medical Center. "I would rather see him promoting Fiber One. I would rather see him promoting oatmeal. I would even rather see him promoting Cheerios."

Well, Rebecca, sweetheart, since all you've won lately is the big (uninvited) mouth award, your opinion means squat.

But thank you for sharing.
Now, just run along...

101 posted on 08/20/2008 7:30:44 PM PDT by Publius6961 (You're Government, it's not your money, and you never have to show a profit.)
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To: Marie2

I’m delighted. Had Frosted Flakes late last night for the first time in many months. Had no idea at the time they were Phelps endorsed. I may up the frequency.


102 posted on 08/20/2008 7:31:12 PM PDT by jimfree (Freep and Ye shall find.)
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To: hole_n_one
Carrots!

She can endorse carrots!

103 posted on 08/20/2008 7:32:19 PM PDT by Publius6961 (You're Government, it's not your money, and you never have to show a profit.)
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To: Marie2

People need to let this guy endorse whatever he wants to & mind their own d@mn bidness.

And btw Rebecca, Frosted Flakes really are Grrrrrrrrrrrrrrrreat!!!!


104 posted on 08/20/2008 7:32:45 PM PDT by Sue Perkick (And I hope that what I've done here today doesn't force you to have a negative opinion of me....)
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To: SkyDancer
As John Travolta said in “Michael” - “Not Enough Sugar In The World” ...... now, he’s my idol ......

Preach it!

105 posted on 08/20/2008 7:34:08 PM PDT by Sue Perkick (And I hope that what I've done here today doesn't force you to have a negative opinion of me....)
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To: My hearts in London - Everett

“Yeah, but we were all outside playing burning off all those Frosted Flakes and Sugar Smacks back then. Now they go from the kitchen table to the couch ~ if they’re not already eating on the couch to save energy!”

Exactly! I can’t ever remember being home in the summer except for sleeping. We’d ride our bikes everywhere, build treehouses and forts, play a pickup game of baseball in sandlots or wherever we could find a place. Those were the days.


106 posted on 08/20/2008 7:36:30 PM PDT by Mustng959
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To: Freedom4US

I remember eating Quisp when I was young, but I cannot remember to save my life what it looked like! I do remember I loved it.


107 posted on 08/20/2008 7:40:25 PM PDT by My hearts in London - Everett (Those who live by the sword get shot by those who don't.)
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To: Marie2
Still, in a country where childhood obesity is an alarming issue, Phelps' iconic image sharing space with Tony the Tiger sends the wrong message, experts say.

OK, show him eating his frosted flakes and then swimming for 8 hours. If everyone swam even an hour a day I doubt we would have an obesity problem.
108 posted on 08/20/2008 7:43:40 PM PDT by Mr. Blonde (You ever thought about being weird for a living?)
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To: proudofthesouth
Better Frosted Flakes than Total. Total tastes terrible!

It's not bad if you put about a dozen spoonfuls of su.....



oh........

109 posted on 08/20/2008 7:44:31 PM PDT by Sue Perkick (And I hope that what I've done here today doesn't force you to have a negative opinion of me....)
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To: Mr. Blonde
Still, in a country where childhood obesity is an alarming issue, Phelps' iconic image sharing space with Tony the Tiger sends the wrong message, experts say.

If my doctoral training was in human nutrition/nutritional biology, then compared to the general public I'm an expert in this area. Kids don't get obese from eating Frosted Flakes. They're far more likely to get obese from sitting around playing video games in air conditioned homes and not wanting to walk anywhere. Besides, one's number one, most important matter of nutrition is getting the kcals one needs for basic life processes and everyday physical activity. It doesn't make any difference if a chunk of this comes from Kashi or from Frosted Flakes.
110 posted on 08/20/2008 7:49:39 PM PDT by aruanan
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To: SkyDancer
As John Travolta said in “Michael” - “Not Enough Sugar In The World”

Yay Cap'n Crunch!

111 posted on 08/20/2008 7:50:54 PM PDT by mountn man (The pleasure you get from life, is equal to the attitude you put into it.)
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To: Mustng959

When my sister and I were teenagers in Maine we got grounded for taking a bike ride on a back road full of twists and turns and hills and trees that we wanted to explore. We ended up a couple of towns over too exhausted to make it back home and had to call ask for a ride home! lolol


112 posted on 08/20/2008 7:52:48 PM PDT by My hearts in London - Everett (Those who live by the sword get shot by those who don't.)
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To: mkleesma
Lucky Charms, a close 2nd. The winner by a landslide, has to be....Cap’n Crunch!

I most definetly agree with the Cap'n.

But if Cap'n wins by a landslide, how can Lucky Charms be a close second?

113 posted on 08/20/2008 7:53:54 PM PDT by mountn man (The pleasure you get from life, is equal to the attitude you put into it.)
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To: svcw

In the old days, kids ate Frosted Flakes and played outside all day, didn’t sit all day with electronic toys.

I thought he probably chose Frosted Flakes because they were his favorite cereal and he hated Wheaties! More power to him for making his own choice—it’s his Gold Medal, not Rebecca’s!


114 posted on 08/20/2008 7:56:37 PM PDT by GoldwaterChick (We Snowflakes will always remember our beloved Snowman with the incandescent smile.)
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To: Marie2
"drawing sharp criticism from health experts..."

Could these be the same 'health experts' that reccommend eating tons of pasta, potatoes, and bread, and embibing massive amounts of high-glycemic fruits and juices?

Hypocrites!

Frosted Flakes are no worse than any other carbs.

115 posted on 08/20/2008 7:59:50 PM PDT by editor-surveyor (Jimmy Carter is the skidmark in the panties of American History)
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To: Tanniker Smith
"Children, here is the message: Sell yourself to the highest bidder."

We all do. What exactly is wrong with that?

Its the model for commerce. Enough socialism please!

116 posted on 08/20/2008 8:06:30 PM PDT by editor-surveyor (Jimmy Carter is the skidmark in the panties of American History)
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To: Marie2

Good for Michael Phelps.

As always, I wonder how much this obsession with “healthy” food contributes to obesity. My mother got into that kind of stuff in the early 70s... wouldn’t let us have candy, white bread, sweets of any kind, or even iceburg lettuce. Instead of chocolate, we got carob... blecch. That so-called “health food” tastes, for the most part, horrible.

Of course, whenever I could, I’d eat sweets, and once I left home, I ate them like crazy. My weight has been an ongoing issue; the only way I have some control is by reminding myself that I don’t have to deprive myself of anything. With a whole generation of kids raised deprived of what kids love (sweets), it’s no surprise to me that many of them turned out overweight, and that they don’t know how to raise their own kids to understand how to eat a balanced diet, with sweets in moderation.


117 posted on 08/20/2008 8:06:39 PM PDT by exDemMom (Now that I've finally accepted that I'm living a bad hair life, I'm more at peace with the world.)
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To: editor-surveyor
I just had a bowl of frosty flakes as a late night snack.

They were GRRRREAT.

118 posted on 08/20/2008 8:08:53 PM PDT by mware (F-R-E-E. That spells free. freerepublic.com baby)
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To: SamAdams76

Is that the breakfast I saw listed on a menu in a diner in Massachusetts as “Truck Driver’s Heart Attack on a Plate” = served by a cardiologist?


119 posted on 08/20/2008 8:10:34 PM PDT by GoldwaterChick (We Snowflakes will always remember our beloved Snowman with the incandescent smile.)
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To: Marie2

I don’t get why “Life” cereal didn’t come up with a remake of the old “Mikey” commercials with a grown up Mikey.

“He likes it! Hey, Mikey!”


120 posted on 08/20/2008 8:12:23 PM PDT by REDWOOD99
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