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Luxury electric vehicle manufacturer coming to Arizona
Sierra Vistsa Herald ^ | Howard Fischer, Capitol Media Services

Posted on 11/30/2016 6:19:50 AM PST by SandRat

PHOENIX — A California startup will build a $700 million plant in Casa Grande to manufacture luxury electric vehicles.

The plan by Lucid Motors, announced Tuesday, eventually will involve hiring 2,000 workers for what would be the state's only car manufacturing operation. The first hires will take place next year, with training for the jobs through the community and technical colleges in Pinal and Maricopa counties.

Plans are to have the first vehicles ready for sale by 2018 with the goal of producing 8,000 to 10,000 built the first year. The goal is full-scale production of more than 50,000 a year by 2022.

Sonora Gov. Claudia Pavlovich was part of today's announcement. That is because the plan involves having the parts built in Mexico and shipped to Arizona for final construction.

“This announcement proves without a doubt how bilateral relations can bring prosperity for our citizens when we work for a common goal,'' she said during the event in front of the old state Capitol. “Our two states together as a mega-region are a more attractive place for creating new business.''

Brian Barron, the company's director of global manufacturing, called Arizona the “perfect place'' for his company to set up production operations.

“Here, our team has access to an excellent workforce, forward-thinking institutions and a strong regional supply chain which certainly includes the state of Sonora,'' he said.

“Readiness was a key focus in the site-selection process,'' Barron said, with the area coming out on top of 60 sites in 13 states that Lucid reviewed.

“This site is truly ready to go with the required infrastructure and solid attributes,'' he said. Barron also said Casa Grande is a short flight from the company's Silicon Valley headquarters.

“And it also has good proximity to rail, major interstates, ports, training facilities, utility providers and more,'' he said.

At this point, though, the vehicle is little more than an “alpha prototype'' for what Peter Rawlinson, the company's chief technology officer, said will get 400 miles on a single charge. He said it is now ready for beta testing; it will take until late 2018 for actual production to occur.

One big issue to be resolved is getting suitable batteries “that will maximize the energy density within a pack.'' That, Rawlinson said, will be paired with Lucid technology to create the most efficient use of the energy.

All this won't be cheap: Rawlinson told Capitol Media Services the first vehicles to come off the assembly line will be “north of $100,000.'' He said that puts it “right in the middle of the luxury sector with Mercedes Benz, BMW and Audi.

“That's a huge world market,'' Rawlinson said.

But less expensive versions are likely to follow.

“We will be able to reduce that price considerably as we introduce models that are more within reach as our production continues,'' he said.

How quickly Lucid can get to 50,000 vehicles a year, Rawlinson said, will depend on how the research and development goes.

“Quality constraints will determine the volume that we put out,'' he said. “We only want to build top-quality cars.''

Rawlinson brushed aside the idea that Lucid should focus initially on producing something that would be more affordable for most Arizonans and Americans. He said it's a question how consumers see the company and its vehicles.

“I think that it's very important ... to create a premium brand and image,'' he said.

In some ways what Lucid proposes to build will compete with what Tesla Motors already is producing.

Its Model X has a price range from $75,200 to $136,600.

The Model S is somewhat less expensive, with Tesla now touting its Model 3 with a $35,000 price tag.

But Rawlinson said that does not dampen what he said will be the market for what his company plans to sell.

“The world market for luxury products is vast,'' he said, saying Lucid sees Mercedes Benz and BMW as its competitors, not Tesla.

“I really believe there's sufficient room in that marketplace for more than one.”

The 500-acre site is in an industrial area near Interstates 10 and 8. While most of the property already is within Casa Grande, some will need to be annexed.

Pinal County Supervisor Peter Rios said the deal involves the county purchasing the land which the company eventually will buy. He did not know the price but estimated it could be in the $250 million range.

Sandra Watson, president of the Arizona Commerce Authority, said her agency will be providing $5 million in grants. But she said this is not a give-away but instead based on the company creating the jobs it promised.

Arizona Gov. Ducey said landing Lucid Motors is more than about the jobs that will be created and the capital investment. He said it sends an important message about the state.

“Everyone looking to grow or start a new business should know: Regardless of what business you're in, your ingenuity and creativity have the opportunity to flourish in Arizona,'' the governor said. “As this announcement shows, we can stand toe-to-toe in attracting the kind of good-paying manufacturing jobs that every state in the nation is hungry for.''


TOPICS: Business/Economy; Local News; Miscellaneous
KEYWORDS: automakers; lucidmotors; manufacturing

1 posted on 11/30/2016 6:19:50 AM PST by SandRat
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To: SandRat

Since the laws of physics must be obeyed, this venture is sure to fail miserably.


2 posted on 11/30/2016 6:29:50 AM PST by allendale
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To: SandRat

I think I can wait for the production of new De Lorean, type before I decide to buy one.


3 posted on 11/30/2016 6:30:31 AM PST by Bringbackthedraft (???? It dissappeared.)
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To: SandRat

I live in a smallish mountain town in Montana. There are eight Tesla’s here that I have seen.


4 posted on 11/30/2016 6:34:38 AM PST by BBB333 (The power of TRUMP compels you!)
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To: BBB333

Is Europe eat up with electric cars? You would think so anyway.


5 posted on 11/30/2016 6:36:33 AM PST by AppyPappy (If you really want to irritate someone, point out something obvious they are trying hard to ignore.)
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To: SandRat

E-Auto engineers are working on the wrong problem, it is not the range that potential buyers don’t like it is the long recharge time.


6 posted on 11/30/2016 6:38:54 AM PST by central_va (I won't be reconstructed and I do not give a damn.)
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To: SandRat

E Cars work in a temperate climate where it is not necessary to heat your car. E Cars will always be the toy for people with too much money.


7 posted on 11/30/2016 6:41:03 AM PST by central_va (I won't be reconstructed and I do not give a damn.)
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To: Bringbackthedraft

Why have slow charging electric car when we can have a fusion-powered flux capacitor coiled Delorean? I’m with you, let’s go in style.


8 posted on 11/30/2016 6:45:11 AM PST by BipolarBob (Selling agent for Algores carbon credit scam. See me for the lowest prices guaranteed!)
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To: allendale

Actually, I don’t think that it cares about that. I see it as a last action by Obama, via billions of dollars of startup support money getting transferred to his cronies at the end of his administration.

As always, follow the money. Show me ‘private’ investors willing to pony up 700 million dollars.


9 posted on 11/30/2016 6:45:13 AM PST by Gaffer
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To: Gaffer

Where is sparcely populated Pinal County getting 250m to buy the land? What guarantee does the County have that Lucid will ever buy it from them?


10 posted on 11/30/2016 6:56:21 AM PST by Oldexpat
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To: Oldexpat

There won’t be any plant. This is all a scam, IMO.


11 posted on 11/30/2016 6:58:02 AM PST by Gaffer
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To: central_va
"E-Auto engineers are working on the wrong problem, it is not the range that potential buyers don’t like it is the long recharge time."

I was told by someone who in the future might be a high tech household name that all the hype about miracle batteries is essentially just that. And they stated it is chemistry ( unless a breakthrough occurs that throws that out the window imho ), so with that said the ultimate capacity is 400kw/hr. We are @ 100 to 140 kw/hr depending upon the car and it's batteries. So we have a potential of 3 to 4 times-ing where we are. The question is can you get their with the batteries being stable, reliable, and producible at those outputs.

Yes, charge time is key, and "Store Dot" out of Israel claims to have a biopeptide that they are adding to their battery for a potential 5 minute auto charge time. http://www.store-dot.com/

FWIW, with what the guru told me, I did the math on a Nissan Leaf and came up w/ 320ish mile range if my math is correct if a 400 kw/hr battery was in it.

So the max we might have in front of us might be 300 mile range and a 5 minute charge, that is not to shabby...

12 posted on 11/30/2016 7:02:19 AM PST by taildragger (Do you hear the people singing? The Song of Angry Men!....)
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To: SandRat
A California startup will build a $700 million plant in Casa Grande

Prosecutor: Over Macho Grande?

Witness: No. I don't think I'll ever get over Macho Grande.

Sorry, I just couldn't resist.

13 posted on 11/30/2016 7:30:58 AM PST by Zeppo ("Happy Pony is on - and I'm NOT missing Happy Pony")
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To: All

I wonder if the Mexico connection is for production of those items that may not involve “green” manufacturing techniques?


14 posted on 11/30/2016 7:47:17 AM PST by az_gila
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To: SandRat

They can retool later and make the Trabant


15 posted on 11/30/2016 8:01:58 AM PST by butlerweave
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