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It’s Time for Jerry Jones to Sell the Dallas Cowboys
PJ Media ^ | 3 Aug 2025 | Scott Pinsker

Posted on 08/04/2025 8:55:30 AM PDT by Rummyfan

Is Jerry Jones a great NFL owner? Maybe: It kinda depends on your criteria.

If you think the fundamental job of an NFL owner is generating wealth, then Jones is one of the most stunningly successful owners in the history of sports. He bought the Cowboys in 1989 for $140 million, and today his franchise is worth about $11 billion.

Not too shabby of an ROI.

More importantly, his aggressive approach to branding, merchandising, and marketing revolutionized the league. At first, the NFL threw a yellow hanky in the air, serving him with a $300 million lawsuit for carving independent sponsorship deals with American Express, Nike, and Pepsi. (Jones countersued for $750 million; the two sides later reconciled.) But long-term, the NFL ceded to Jones’ vision. Not only did the other owners ape his business model, but they asked Jones to lead their multibillion-dollar TV negotiations. In less than a decade, he went from being an outside agitator to the ultimate NFL insider.

Oh, by the way: The estimated value of the current TV package? About $110 billion.

(Excerpt) Read more at pjmedia.com ...


TOPICS:
KEYWORDS: dallas; football; nfl; sports
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Jerruh is not selling and never will sell his personal pride and joy and plaything, the Dallas Cowboys.
1 posted on 08/04/2025 8:55:30 AM PDT by Rummyfan
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To: Rummyfan

2 posted on 08/04/2025 8:56:55 AM PDT by jerod (Nazis were essentially Socialist in Hugo Boss uniforms... Get over it!)
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To: Rummyfan

thirty years too late......................


3 posted on 08/04/2025 8:58:13 AM PDT by Red Badger (Homeless veterans camp in the streets while illegals are put up in 5 Star hotels....................)
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To: Rummyfan

As much as anyone, Jones is responsible for pricing out the average person from attending sporting events.

Just to park for a Cowboys game can cost up to $200, and there’s no public transportation to the Death Star.


4 posted on 08/04/2025 8:58:52 AM PDT by dfwgator (Endut! Hoch Hech!)
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To: Rummyfan

turn down the speakers

https://www.lerctr.org/~transit/healy/cowboys.wav


5 posted on 08/04/2025 8:58:54 AM PDT by BenLurkin (The above is not a statement of fact. It is opinion or satire. Or both.)
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To: Rummyfan

And it’s a near-certainty that one or all his kids will eventually succeed him as the owner, as Texas has no inheritance tax or estate tax.


6 posted on 08/04/2025 8:59:38 AM PDT by jpl ("You are fake news.")
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To: Rummyfan
It’s Time for Jerry Jones to Sell the Dallas Cowboys

Jerry Jones is making a lot of $$$.

His franchise QBs are solid. Dak Prescott and Tony Romo.

They're not as good as Tom Brady or Pat Mahomes but they win enough games to get in the playoffs.

7 posted on 08/04/2025 8:59:55 AM PDT by MinorityRepublican
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To: Rummyfan

There’s no (realized) return on investment until sold.


8 posted on 08/04/2025 9:01:35 AM PDT by sasquatch (Do NOT forget Ashli Babbit! c/o piytar)
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To: Rummyfan

Nope, and neither will Stephen... ever...


9 posted on 08/04/2025 9:02:38 AM PDT by TexasGunLover
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To: MinorityRepublican

Romo retired 9 years ago


10 posted on 08/04/2025 9:02:41 AM PDT by circlecity
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To: sasquatch

but you can borrow against it.


11 posted on 08/04/2025 9:03:21 AM PDT by TexasFreeper2009
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To: Rummyfan

As a long suffering Cowboys fan, I despise Jerry with every atom in my being.
I grew up on Landry, Staubach and Tex Schram. Clint Murchison was a fabulous owner.
I don’t even watch the twats anymore,especially after the kneeling.
Jones has his family making football decisions and they suck.
He picks the words ghetto players.
All of North Texas will celebrate hen he’s gone!


12 posted on 08/04/2025 9:07:12 AM PDT by 1ScrappyArmyMom
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To: Rummyfan

He kneeled.

There are receipts.


13 posted on 08/04/2025 9:08:16 AM PDT by Biblebelter
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To: Rummyfan

He should trade Micah to the Eagles. Same strategy seemed to work for the Giants and Saquon.


14 posted on 08/04/2025 9:09:18 AM PDT by FLNittany
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To: MinorityRepublican

And lose in the first round.
He can make lots of money, but sucks as a football coach.
He’s an idiot regarding players and interferes with the coaching.
He’s a jerk.


15 posted on 08/04/2025 9:09:30 AM PDT by 1ScrappyArmyMom
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To: 1ScrappyArmyMom

Jerry has poisoned all professional sports. Even the English Premier League adopted Jerry’s ways, and priced out the working class from English football.


16 posted on 08/04/2025 9:11:02 AM PDT by dfwgator (Endut! Hoch Hech!)
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To: 1ScrappyArmyMom
And lose in the first round. He can make lots of money, but sucks as a football coach. He’s an idiot regarding players and interferes with the coaching. He’s a jerk.

I don't think he cares. He won three Super Bowl championships in the '90s.

He's in it for the perks and the status that comes with being the owner of the Dallas Cowboys football team.

17 posted on 08/04/2025 9:12:00 AM PDT by MinorityRepublican
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To: MinorityRepublican

Not usually. And on the rare occasion they make the playoffs they lose.

Jerry loves the shiny objects. He loves overspending on the glory spots, and not having enough money for the lines. The one year he bucked against his tendency he put together a very good team, that I think actually won a playoff game. But they didn’t hit the promised land and Jerry reverted to form. And the team stinks.


18 posted on 08/04/2025 9:14:17 AM PDT by discostu (like a dog being shown a card trick)
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To: Rummyfan

The author really meant to say that Arthur Blank should be selling the Atlanta Falcons.


19 posted on 08/04/2025 9:14:30 AM PDT by Hoboto (I blame Hippies.)
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To: jpl

If they actually hire a GM the team will improve.


20 posted on 08/04/2025 9:14:45 AM PDT by discostu (like a dog being shown a card trick)
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