New talent will sign away their AI likenesses in perpetuity. But there will be be no need to chase new talent when you can make a brand-new film with a 27-year old Jack Nicholson or a 21-year old Sandra Bullock. Established actors with built-in box office clout.
Want dead actors? Contract the likenesses from estate-holders and make brand-new films with Steve McQueen or John Wayne.
And since they're all AI, they'll do whatever you want them to. No stunt doubles needed.
No sets needed either. That'll all be CGI. Screenplays will be AI.
The future is gonna be so fake.
I’d love to see Audrey Hepburn acting again.
BYE BYE IMMORAL CREEPS......ROBOTS HAVE NO SOUL JUST LIKE YOU !
Why use replicas of actual human actors?
Instead, synthesize idealized virtual actors. I think that’s the way the gaming industry does it. They don’t depend on human stars. And gaming revenues are bigger than movie box office.
I would imagine the porn industry is way ahead on this technology.
No residuals? This is why actors need agents/
Hollywood is worse than Covid
Years ago, when asked how long copyrights for film and television should be, Jack Valenti ( MPAA ) said, "forever."
The "digital" copyright law was amended to please Disney years back, and so was dubbed the "Mickey Mouse Law." They didn't want Steamboat Willie falling into public domain. But it will anyway in time -- unless the ghost of Valenti re-appears. Via AI as a fake, of course.
"A plastic surgeon gets suspicious when the police question him about the death of a model he's worked on, and learns that all the models he's worked on who came in with "shopping lists" of miniscule changes that "had to be fixed, so I could be perfect," are dead. Susan Day has just come in with a list of her own, and he decides to keep an eye on her - and learns of a plot to use computer generated images made from detailed electronic measurements of the models to replace live models for commercials and acting."
The plan, I’d bet, is for the actors to get some nominal payment equivalent to a song play on spotify.
It's ridiculous how long and extensive intellectual property has become. I'd roll back copyright terms to maybe 50 years, expand fair use, and deny protection to actors' likeness after death, regardless of whether a studio or the actor's estate claims to own it.
You probably shouldn't let "The Nanny" be the one speaking on your behalf. It sort of detracts from the gravitas of the message you are trying to send.
That would kill the casting couch.
This is absolutely frightening. AI duplicates are already being produced, and the likeness is uncanny. And like many have already said, you can make them do whatever you want them to do, which will include pornography. Simply evil, wicked.
So they could just create new actors that don’t resemble anybody. The genie is out of the bottle and there’s no putting it back in.
I trust about 0.0000092% of what either side says here.
Yesterday both were saying the other side refused to return to the
Negotiating table.
The writers and actors said the studios want to control their likenesses or
creations, and the studios said protections to prevent this were
Included in their offer.
Strangely enough, life would go on if they ever settled. It might be a lot
better too.
Movies will become just like music, so formulaic that it will be a disaster. If anybody has seen “Final Fantasy, the Spirits Within” back in 2001, you know how these movies are going to be. At least with real actors and practical effects, there is a measure of unpredictability in the outcome because it doesn’t get done 100% as intended.
Music too will have this problem. Just wait until there’s a bunch of new songs by “The Beatles”.
How many social media sites have hidden way down in their use agreements {that nobody has the hours to read} the right to use your image in any way that they want?