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The Business of Being Rush Limbaugh
Darryl Parks ^ | 5/27/15 | Darryl Parks

Posted on 05/28/2015 6:08:43 AM PDT by raccoonradio

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To: TexasCajun

I bet he has special, long-stemmed fart snifter wine glasses.


21 posted on 05/28/2015 6:28:29 AM PDT by Gaffer
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To: raccoonradio

I have often wondered why Rush doesn’t stream his own radio program for free and sell advertising directly on that stream. It sounds like the advertisers aren’t as plentiful as we thought?


22 posted on 05/28/2015 6:30:07 AM PDT by Tenacious 1 (POPOF. President Of Pants On Fire.)
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To: raccoonradio; C. Edmund Wright
Yikes, folks. Don't blame the messenger!

Thanks for the background information and 'inside baseball' financial details on the talk radio biz (and not excerpting!). Our culture has dramatically changed for the worse, and as you point out, advertisers are heavily influenced by our very liberal culture, even if we wish it were not so. Rush has a huge following of listeners but the advertisers may be shrinking due to their own weak knees.

Darryl, I always enjoyed listening to you while driving on various Saturday mornings over the years. Is Sensible Don still with us?

23 posted on 05/28/2015 6:30:40 AM PDT by Servant of the Cross (the Truth will set you free)
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To: raccoonradio
WRKO's morning shows are boring—now there's just Howie Carr in the afternoons. (Levin evenings).

Where in northern New Hampshire do we tune in for Rush Limbaugh—preferably FM, as AM can be "crackly" during the summer?

24 posted on 05/28/2015 6:31:18 AM PDT by Does so (SCOTUS Newbies Will Imperil America...)
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To: Buckeye McFrog; All

Not only podcasts but how about this: Boston’s Howie Carr does offer podcasts for a fee but also there’s a phone number people can call anytime to hear a stream of the show. Those whose smart phones have unlimited minutes can thus hear the show and not worry about data costs for streaming.


25 posted on 05/28/2015 6:32:01 AM PDT by raccoonradio
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To: bigbob

There have been worse. I remember a certain personality who said something “knappy headed......”

This Fluke thing is old news. There’s always somebody somewhere offended by what the right thinks. It is their nature.

Despite his devolution into the things he loves to talk about most (i.e, football, golf and deflate gate) he still is crying all the way to the bank.

If there is any loss of listeners it is because he is deviating away from the core reason most people listen. Advertisers? They come and go. And when a station somewhere drops him because they can’t fit his fee structure into a profit model that is comprised of multiple aspects, there is always another hungrier station ready to sign on.


26 posted on 05/28/2015 6:32:03 AM PDT by Gaffer
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To: raccoonradio

“Not with terrestrial AM radio, its declining revenue environment...”

Just hinted at here, not taken far enough. Not just terrestrial AM radio, ALL terrestrial radio in decline. By 2016 how much potential audience is left, regardless of the host or format? Will he go satellite, streaming, create something new, or just be tired of it and hang it up?


27 posted on 05/28/2015 6:34:44 AM PDT by smalltownslick
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To: Does so; All

Well according to Rush’s own site:

Laconia WEMJ-AM 1490 M-F 12p3p
New London WNTK-FM 99.7 M-F 12p3p

If you’re up toward N Conway etc you might be able to get him on these Maine stations
Augusta WVQM-FM 101.3 M-F 12p-3p
Howland WVOM-FM 103.9 M-F 12p3p

I know once I was up around there and got Howie Carr fairly well on the Augusta station.


28 posted on 05/28/2015 6:35:09 AM PDT by raccoonradio
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To: Servant of the Cross

Personally I also blame the fact that most marketing departments are overrun with Millenial females with degrees from Liberal universities, who are heavily influenced by social media, and hence always raising the alarm to their bosses that Rush could kill their business.


29 posted on 05/28/2015 6:36:23 AM PDT by Buckeye McFrog
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To: smalltownslick
or just be tired of it and hang it up?

Everytime Rush reads the results of one of these mind-bending polls of Millenials, I get the feeling he has taken one more step towards hanging it up.


30 posted on 05/28/2015 6:38:33 AM PDT by Buckeye McFrog
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To: Buckeye McFrog; raccoonradio
Personally I also blame the fact that most marketing departments are overrun with Millenial females with degrees from Liberal universities, who are heavily influenced by social media, and hence always raising the alarm to their bosses that Rush could kill their business.

And I bet that Darryl could tell us quite a few stories that completely affirms this!

31 posted on 05/28/2015 6:38:37 AM PDT by Servant of the Cross (the Truth will set you free)
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To: raccoonradio

“his mistake being an old man verbally abusing a young woman, which in our society is never acceptable,”

Bill Clinton, please pick up the courtesy phone.


32 posted on 05/28/2015 6:39:51 AM PDT by AppyPappy
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To: Buckeye McFrog

I don’t get a chance to listen to Rush much anymore, but when I do, he doesn’t seem to have the passion he once had. Free Republic is now on the cutting edge of societal evolution, not Rush.


33 posted on 05/28/2015 6:48:36 AM PDT by Night Hides Not (Remember the Alamo! Remember Goliad! Remember Mississippi! My vote is going to Cruz.)
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To: smalltownslick

Economics 101: Rush is starting to price himself out of the market.


34 posted on 05/28/2015 6:50:07 AM PDT by Night Hides Not (Remember the Alamo! Remember Goliad! Remember Mississippi! My vote is going to Cruz.)
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To: raccoonradio

H.L. Mencken might have been as famous in his day as Limbaugh is now. Father Charles Coughlin had a radio audience of millions for his political views. Generations change, and so does the mass media they prefer, as well as the way they think of that mass media. The leftist cultural juggernaut goes on.


35 posted on 05/28/2015 6:53:45 AM PDT by jjotto ("Ya could look it up!")
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To: raccoonradio
 photo Flukealot_zpsf7cf3626.jpg She wanted to be famous but got infamy. Rush was right...again
36 posted on 05/28/2015 6:57:37 AM PDT by RetSignman (Obama is the walking, talking middle finger in the face of America)
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To: Tenacious 1

From radioinsight.com:

>>When Emmis’ 93.1 WIBC Indianapolis announced its plans to drop Limbaugh this coming July 3, Premiere Radio Networks issued a statement stating “We look forward to announcing a new home for ‘The Rush Limbaugh Show’ in Indianapolis soon.” Over six weeks have passed and there has been no word on where Limbaugh will land in Indianapolis.

Read More At: http://radioinsight.com/blog/headlines/93120/wmex-passes-on-rush-limbaugh-in-boston-will-anybody-take-him/


37 posted on 05/28/2015 7:06:41 AM PDT by raccoonradio
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To: wastoute

“Libtard fantasies. Delusions.”

And obsessed about sex.


38 posted on 05/28/2015 7:09:09 AM PDT by 2001convSVT (Going Galt as fast as I can.)
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To: raccoonradio

W-o-w. It couldn’t just be that no listens to WRKO anymore and they are cutting everything off. They offed Howie Carr earlier this year. Sandra Fluke my ass.


39 posted on 05/28/2015 7:17:15 AM PDT by major-pelham
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To: gr8eman

She was an activist with money wanting folks to pay for her $1 condoms. She was not a proper lady by any stretch of the imagination.

Rush has tens of people doing what is described here in the article using computers to seem like tens of thousands.
Rush is handling it well, but the question is when do we take our millions and go use software to look even bigger and BREAK OUR DESERVED TARGETS?


40 posted on 05/28/2015 7:26:49 AM PDT by A CA Guy ( God Bless America, God Bless and keep safe our fighting men and women.a)
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