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Bud Light Digs Bigger Hole for Itself, Sponsors Several Pride Events as Value Plummets $15.7B
Daily Fetched ^ | May 26, 2023 | By: Jason Walsh

Posted on 05/26/2023 7:41:18 AM PDT by Red Badger

Bud Light has decided to double down on its LGBT stance and is now sponsoring several Pride events across the U.S. despite Anheuser-Busch InBev’s market value plummeting to $15.7 billion.

The Beverage company has been in a death spiral since its disastrous partnership with transgender activist and influencer Dylan Mulvaney.

But now Bud Light is listed as a sponsor for Pride parade events in Cincinnati and Columbus, Ohio, and St. Louis, Missouri.

According to a report from The Daily Wire, “in St. Louis, Missouri, where Anheuser-Busch is headquartered, the company is listed as the presenting sponsor of the St. Louis Pride Parade. A sponsorship packet explains that there are only four’ presenting sponsor’ slots available. The ‘Rainbow’ sponsorship tier, located below the ‘presenting sponsor’ tier, requires entities to pay $25,000.”

“In Columbus, Bud Light is listed as a ‘Diamond Sponsor’ for the city’s upcoming pride parade,” the report adds. “According to a document from Stonewall Columbus — which ‘organizes and hosts’ the ‘annual’ event — companies are required to donate $20,000 to the organization in order to become ‘Diamond’ sponsors.”

A post about the event on the San Antonio River Walk website, the Bud Light logo on the event sponsors list links to the website for Silver Eagle Beverages. That website states that Silver Eagle Beverages is “one of the largest members of the Anheuser-Busch wholesaler family.”

Meanwhile, Anheuser-Busch’s market value has completely collapsed following the brutal conservative boycott.

The shocking $15.7 billion figure was determined by using S&P Global Market Intelligence data.

“The market value of Anheuser-Busch InBev, whose fourth bestselling brand is Bud Light, dropped $15.7 billion since April 1, based on a conversion to U.S. dollars by Investor’s Business Daily using data from S&P Global Market Intelligence,” Investor’s Business Daily reports.

“That’s the day Dylan Mulvaney, a TikTok influencer and transgender woman, pitched the Bud Light brand during the NCAA March Madness tournament.”

“Meanwhile, the other major publicly traded global beer brands have added $3.2 billion in market value during the same time,” the report adds.

Last month, President Donald Trump broke his silence over the Bud Light boycott.

“It’s time to beat the Radical Left at their own game,” Trump wrote.

“Money does talk—Anheuser-Busch now understands that.”


TOPICS: Business/Economy; Food; Health/Medicine; Military/Veterans
KEYWORDS: beer; budlight; budlighted; queerbeer
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To: Secret Agent Man

Her ideas are hardly original. Look around my friend.


41 posted on 05/26/2023 8:58:46 AM PDT by blackdog ((Z28.310) My dog Sam eats purple flowers.)
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To: dfwgator
When you have power, profits no longer matter.

I agree. Corporations are now serving a “higher purpose”. “The cause” (Revolution) is paramount.

42 posted on 05/26/2023 9:03:20 AM PDT by windsorknot
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To: windsorknot

And you know who is behind all this talk of Reparations for Slavery? Corporations! They know they will be the beneficiaries and wind up with all that money in the end, so they love the idea.


43 posted on 05/26/2023 9:06:45 AM PDT by dfwgator (Endut! Hoch Hech!)
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To: dfwgator

44 posted on 05/26/2023 9:13:14 AM PDT by windsorknot
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To: Jonny7797
I bet they figure it will blow over at some point.

If beer were a product that people only buy occasionally, they might be able to wait this out. The main part of their customer base, however, is made up of guys who buy beer on a regular basis. The way things stand now, if a bunch of guys go out to a club or bar somewhere, none of them are going to order a Bud Light because of the ridicule they'll receive from the rest of the group (if they're anything like the guys I hung out with back in the day.) If you invite the guys over to watch the game, you're not going to offer them a Bud Light. There are plenty of other brands available that you can buy instead. Let's see how their sales figures look if they insist on relying on the LGBT community as their new customer base.

45 posted on 05/26/2023 9:15:53 AM PDT by GreenHornet
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To: Red Badger
I believe that A-B InBev is a corporate sponsor of Taylor Swift's Eras Tour. But yet, you barely see Bud Light logos at every venue the Tour has stopped. I think pressure from Capital One and Anschultz Entertainment Group has seen to that because Swift is a very savvy business person and the LAST thing she wants is to get embroiled in the LGBTQ+ controversy for all the WRONG reasons.
46 posted on 05/26/2023 9:18:57 AM PDT by RayChuang88 (.FairTax: America's Economic Cure)
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To: Red Badger

Marxists don’t care about profits. It’s all about power and the demonic messaging.


47 posted on 05/26/2023 9:23:09 AM PDT by dynachrome (“We cannot save Ukraine by dooming the US economy.” Rand Paul)
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To: RayChuang88

This type of controversy is the exact reason the old-time movie moguls like Goldwyn and Mayer, et al, kept their stable of stars under contract, and did not allow them to make any public statements on anything even remotely political without prior clearance from the PR staff..................


48 posted on 05/26/2023 9:24:27 AM PDT by Red Badger (Homeless veterans camp in the streets while illegal aliens are put up in hotels.....................)
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To: Red Badger

It’s very likely this arrangement was made before the Mulvaney blowup. Now they’re damned if they do and damned if they don’t. Fortunately for BL, the masses of LGBT activists will support their sales...oh, wait, they’re mad too, and they’re a tiny minority. Price of pandering.


49 posted on 05/26/2023 9:39:52 AM PDT by Billthedrill
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To: Red Badger

TARGET Published May 26, 2023 10:24am EDT:

Target, Bud Light investors lose billions on marketing misses!!!

Target, Anheuser-Busch have lost a combined $28 billion in market value!:

https://www.foxbusiness.com/markets/target-bud-light-investors-lose-billions-on-marketing-misses


50 posted on 05/26/2023 10:01:49 AM PDT by Grampa Dave (We have no shortage of experts, who state things as fact, but really have no idea!)
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To: Red Badger
“That’s the day Dylan Mulvaney, a TikTok influencer and transgender biological male pretending to be a woman, pitched the Bud Light brand during the NCAA March Madness tournament.”

Had to fix that glaring error.

51 posted on 05/26/2023 10:26:06 AM PDT by AlaskaErik (There are three kinds of rats: Rats, Damned Rats, and DemocRats.)
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To: Grampa Dave

STAY OUT DA Busch-es!.................


52 posted on 05/26/2023 10:36:48 AM PDT by Red Badger (Homeless veterans camp in the streets while illegal aliens are put up in hotels.....................)
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To: Red Badger

I was at the grocery store and they usually put cases of Bud light on the floor up against the refrigerators and now they are damaged by what I assume is people kicking them and hitting them with their carts.


53 posted on 05/26/2023 1:11:17 PM PDT by George J. Jetso
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To: glorgau
Kind of an insult these days to tell someone you’d like to buy them a Bud Light.

Not an insult, a pick-up line...

54 posted on 05/26/2023 1:35:04 PM PDT by Moltke (Reasoning with a liberal is like watering a rock in the hope to grow a building.)
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To: Red Badger

Alissa Gordon, Henry Heinerscheid

NY Times. May 6, 2011
Alissa Mary Gordon and Henry Charles Heinerscheid were married Saturday evening at St. James by-the-Sea Episcopal Church in La Jolla, Calif. The Rev. John H. Finley IV, an Episcopal priest, performed the ceremony, with the Rev. Eleanor Ellsworth, also an Episcopal priest, taking part.

The bride, 27, and the bridegroom, 28, met at Harvard, from which they both graduated cum laude. In August, they will each begin studying for an M.B.A. at the University of Pennsylvania.

Mrs. Heinerscheid was until March a consultant in Boston with Tapestry Networks, a consulting firm specializing in corporate governance for Fortune 500 companies.

She is the daughter of Lisa Long Gordon and Douglas Bruce Gordon of Rancho Santa Fe, Calif. The bride’s father is a lawyer in San Diego.

ADVERTISEMENT

Continue reading the main story

Mr. Heinerscheid is an associate based in Boston at Weston Presidio, an investment firm with offices in Boston and San Francisco; he works with portfolio companies and analyzes new investments.

He is the son of Nancy Sinsabaugh of Cambridge, Mass., and Paul Heinerscheid of Luxembourg. The bridegroom’s mother works in Cambridge as an independent management consultant specializing in higher education student services. His father is the president and chief executive of Satlynx, a Luxembourg-based telecommunications company.

A version of this article appears in print on May 8, 2011, Section ST, Page 14 of the New York edition with the headline: Alissa Gordon, Henry Heinerscheid.


55 posted on 05/26/2023 2:48:46 PM PDT by Seeing More Clearly Now
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To: FlingWingFlyer

FlingWingFlyer wrote:
Anybody know when Straight Pride month is?

The other 11 months, of course. Just like Black History month is February, and the other 11 months are “White History” months.

/sarc?


56 posted on 05/26/2023 3:01:02 PM PDT by ro_dreaming (Who knew "Idiocracy", "1984", "Enemy of the State", and "Person of Interest" would be non-fiction?)
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To: blackdog

I didn’t say that. Your comment doesn’t change anything I said.


57 posted on 05/26/2023 4:41:52 PM PDT by Secret Agent Man (Gone Galt; not averse to Going Bronson.)
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To: ro_dreaming

I believe you’re exactly right.


58 posted on 05/26/2023 5:06:18 PM PDT by FlingWingFlyer (Since O'Bama was ruling the roost, America has gone from melting pot to septic tank of the world.)
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To: Red Badger
Something else these multinational corporations are doing...

The corporate suicide they're conducting has moved into Americana.
Budweiser, Harley-Davidson and MLB are just three. FORD and LEVI'S for crying out loud.
All classic Americana and it will all be willingly destroyed in a losing battle.

JMO, YMMV

59 posted on 05/28/2023 6:49:22 AM PDT by philman_36 (Pride breakfasted with plenty, dined with poverty and supped with infamy. Benjamin Franklin)
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To: Red Badger
The twisted, rich person's version of 'paying more taxes'?
Translation - Spend more on disruptive means and quickly.

We look at AmBev and can see a quick campaign pickup. Just a toe in the water at first.
Now damage control and no camo covered Clydesdales. Everybody sees it.

Target, on the other hand, had to have had months of prep time. Design and manufacture time alone prove that this charade was long planned.

60 posted on 05/28/2023 7:05:12 AM PDT by philman_36 (Pride breakfasted with plenty, dined with poverty and supped with infamy. Benjamin Franklin)
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