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Mrs. Butterworth’s to Undergo ‘Complete Brand and Packaging Review’
Breitbart ^ | June 17, 2020 | Joshua Caplan

Posted on 06/17/2020 7:10:39 PM PDT by CheshireTheCat

The pancake syrup brand Mrs. Butterworth’s — known for its matronly woman-shaped bottle — will undergo a “complete brand and packaging review,” a spokesperson for Conagra Brands said Wednesday. The development comes after parent companies for Aunt Jemima and Uncle Ben’s announced that the two product lines will see branding changes of their own.

“We understand that our actions help play an important role in eliminating racial bias and as a result, we have begun a complete brand and packaging review on Mrs. Butterworth’s,” Conagra Brands Communications Manager Dan Skinner told Forbes. The company added:

We stand in solidarity with our Black and Brown communities and we can see that our packaging may be interpreted in a way that is wholly inconsistent with our values. It’s heartbreaking and unacceptable that racism and racial injustices exist around the world. We will be part of the solution. Let’s work together to progress toward change.

(Excerpt) Read more at breitbart.com ...


TOPICS: Food; Weird Stuff
KEYWORDS: mrsbutterworth; pandering; syrup
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I think they are serious. I don't think Breitbart is pulling a Babylon Bee.
1 posted on 06/17/2020 7:10:39 PM PDT by CheshireTheCat
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To: CheshireTheCat

What are the folks gonna put on their chicken and waffles?


2 posted on 06/17/2020 7:11:52 PM PDT by myerson
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To: CheshireTheCat

What race is she??


3 posted on 06/17/2020 7:12:01 PM PDT by ClearCase_guy (If White Privilege is real, why did Elizabeth Warren lie about being an Indian?)
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To: CheshireTheCat
Yes. Very serious. Here are the new product image going onto the bottles....

4 posted on 06/17/2020 7:12:35 PM PDT by BenLurkin (The above is not a statement of fact. It is either opinion or satire. Or both.)
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To: CheshireTheCat

Mrs. Butterworth dumped her husband, took her maiden name, became a lesbian, and moved to the CHAZ in Seattle.


5 posted on 06/17/2020 7:14:52 PM PDT by Meatspace
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To: CheshireTheCat

status of Chef Boradee?


6 posted on 06/17/2020 7:15:03 PM PDT by 2banana (Common ground with islamic terrorists-they want to die for allah and we want to arrange the meeting)
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To: CheshireTheCat

This is a great opportunity for someone to corner the racist high fructose corn syrup syrup market.


7 posted on 06/17/2020 7:15:05 PM PDT by conservative98
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To: CheshireTheCat

Hey but it’s quite all right to make fun of southern whites, rural whites and call people rednecks and whiteyand white privilege

Oh and I guess MR Do Gooder here failed to see the negro thug punch the 92-year-old white woman and the gangs attacking solo whites


8 posted on 06/17/2020 7:15:10 PM PDT by A_Former_Democrat (See St George's Rap Sheet . . . TAG PedoJoe with "DEFUND the POLICE")
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To: CheshireTheCat

Maybe they can use that recent picture of Stacey Abrams wearing a cape as the prototype for its revamped packaging.


9 posted on 06/17/2020 7:15:13 PM PDT by Pox (Eff You China. Buy American!)
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To: 2banana

Forget Chef Boradee. What about Log Cabin?

Now that they are pulling down Lincoln statues, how is Log Cabin going to survive?


10 posted on 06/17/2020 7:18:43 PM PDT by CheshireTheCat ("Forgetting pain is convenient.Remembering it agonizing.But recovering truth is worth the suffering")
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To: CheshireTheCat

From elsewhere ...

“Many African Americans object to the term “Uncle” (or “Aunt”) when used in this context, as it was a southern form of address first used with older enslaved peoples, since they were denied use of courtesy titles.

According to The New York Times, “white Southerners once used ‘uncle’ and ‘aunt’ as honorifics for blacks because they refused to say ‘Mrs’ or ‘Mister’.”


11 posted on 06/17/2020 7:21:07 PM PDT by plain talk
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To: CheshireTheCat
Are they going after Stubbs BBQ sauce?

Earl Campbell Hot Links?

12 posted on 06/17/2020 7:21:31 PM PDT by Deaf Smith (When a Texan takes his chances, chances will be taken that's for sureexist)
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To: CheshireTheCat

Mr. Clean is dripping with white supremacy.


13 posted on 06/17/2020 7:23:17 PM PDT by AJFavish (www.allanfavish.com)
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To: CheshireTheCat

Bookmark


14 posted on 06/17/2020 7:23:26 PM PDT by aquila48 (Do not let them make you care! Guilting you is how they control you.)
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To: CheshireTheCat

Just don’t touch my Dreamland bbq sauce. Bing John made the sauce, and his likeness is on the packaging.


15 posted on 06/17/2020 7:24:49 PM PDT by petitfour (APPEAL TO HEAVEN)
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To: ClearCase_guy
Whatever color she's filled with. The bottle is clear.

-PJ

16 posted on 06/17/2020 7:27:02 PM PDT by Political Junkie Too (Freedom of the press is the People's right to publish, not CNN's right to the 1st question.)
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To: CheshireTheCat

Mrs Butterworth is not black.


17 posted on 06/17/2020 7:27:58 PM PDT by ifinnegan (Democrats kill babies and harvest their organs to sell)
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To: CheshireTheCat

IS Mrs. Butterworth black?

News to me.


18 posted on 06/17/2020 7:28:09 PM PDT by Lurkinanloomin (Natural Born Citizens Are Born Here of Citizen Parents|Know Islam, No Peace-No Islam, Know Peace)
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To: CheshireTheCat

And this ISN’T the Babylon Bee


19 posted on 06/17/2020 7:28:43 PM PDT by DYngbld (I have read the back of the Book and we WIN!!!! (this post approved by the NSA))
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To: CheshireTheCat

I’m really troubled by both the Jolly Green Giant and Mr. Clean. Something needs to do something about that.


20 posted on 06/17/2020 7:31:49 PM PDT by kaehurowing
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