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  • Coke's Compass [Why Coca-Cola is promoting "The Golden Compass"]

    12/07/2007 9:34:03 AM PST · by Constitutionalist Conservative · 118 replies · 197+ views
    Zenit ^ | December 1, 2007 | Rick Kephart
    I saw that Coca-Cola is promoting the movie [<a href="http://zenit.org/article-21008?l=english">What Every Parent Should Know About "The Golden Compass"</a>], and I wrote to them to express my feelings about it -- including mentioning that the villains are called "The Magisterium" in the movie. Here is the response I got: "We appreciate the opportunity to respond to your concerns. "The Golden Compass movie is a story about friendship, love, loyalty, tolerance, courage and responsibility. This movie also provides an opportunity for Coca-Cola to help raise awareness about climate change and the perilous state of the polar bear. "We do not believe that...