McDonald’s Launches McArabia

Arab News ^ | 3-6-03

[mikenola]

JEDDAH, 5 March 2003 — In a bid to salvage its business interest in the Middle East, McDonald’s has introduced a new sandwich for the Arab consumer: McArabia.

The new sandwich, which continues MacDonald’s tradition of catering to local markets, is made of Arab bread, grilled chicken, lettuce, tomatoes and Arab sauce.

In a year which, according to a McDonald’s representative who spoke to Arab News, saw a sharp fall in the company’s profits and the laying off of workers including many Saudis, the once undisputed fast food king is working hard on catering to a market that is looking for alternatives to US products in the current international political climate.

In 2002, Al-Watan newspaper reported that the sale of US food and consumer products was down a staggering 25 percent.

Ironically, the main ingredients that make up the new McArabia are of international origin. The Arab bread for the sandwich is imported from Britain. The chicken is currently being imported from Malaysia.

In 2002 McDonald’s Corp. announced the first quarterly net loss in its history.

[mikenola]

Searched for this , but couldn't find it posted. Something a little lighter for Friday.

The Blog that Care Forgot

[NautiNurse]

Search results for McArabia

[mikenola]

Sheesh, either the FR search engine is squirrly , or I'm retarded and/or blind.

I suspect the latter.

AdminModerator banish this thread to the bitbucket if you so desire.

[scouse]

The chicken is currently being imported from Malaysia

I'm sure there's a joke here about rubber chickens.

[Enterprise]

Well, maybe there's a joke here about camel McNuggets.

[Physicist]

It sounds good. I'd like to try it.

[thoughtomator]

There's an even better joke about an anticipated glut of Arab sauce on the market if you squint a little ;)

[DeFault User]

At the risk of exposing my culinary ignorance, what the devil is Arab sauce? Do you have to squeeze a Shiite or something of the sort?

[-YYZ-]

It's probably the white garlic sauce, or white sauce as my local mediterranean/middle eastern eatery calls it.

I'd like to try it, too, sounds a lot like that chicken flatbread thing they've been selling around here lately, but without the crappy process cheeze slices and bland sauce.

These fast food places may eventually learn: food with flavor sells these days.

[NautiNurse]

what the devil is Arab sauce?

There are several different types (taheeni, sesame, peanut, yogurt with garlic, etc.)

[jammer]

Does it cause explosive flatulence?

[Husker24]

Its a real gut-bomb.......lol

[DeFault User]

Sounds similar to Greek Gyro sandwiches.