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McDonald’s Launches McArabia
Arab News ^
| 3-6-03
Posted on 03/14/2003 1:30:11 PM PST by mikenola
JEDDAH, 5 March 2003 In a bid to salvage its business interest in the Middle East, McDonalds has introduced a new sandwich for the Arab consumer: McArabia.
The new sandwich, which continues MacDonalds tradition of catering to local markets, is made of Arab bread, grilled chicken, lettuce, tomatoes and Arab sauce.
In a year which, according to a McDonalds representative who spoke to Arab News, saw a sharp fall in the companys profits and the laying off of workers including many Saudis, the once undisputed fast food king is working hard on catering to a market that is looking for alternatives to US products in the current international political climate.
In 2002, Al-Watan newspaper reported that the sale of US food and consumer products was down a staggering 25 percent.
Ironically, the main ingredients that make up the new McArabia are of international origin. The Arab bread for the sandwich is imported from Britain. The chicken is currently being imported from Malaysia.
In 2002 McDonalds Corp. announced the first quarterly net loss in its history.
TOPICS: Business/Economy; Culture/Society; Front Page News; News/Current Events
KEYWORDS: mcdonalds
1
posted on
03/14/2003 1:30:11 PM PST
by
mikenola
To: mikenola
2
posted on
03/14/2003 1:32:13 PM PST
by
NautiNurse
(Usama bin Laden has produced more tapes than Steely Dan)
To: NautiNurse; Admin Moderator
Sheesh, either the FR search engine is squirrly , or I'm retarded and/or blind.
I suspect the latter.
AdminModerator banish this thread to the bitbucket if you so desire.
3
posted on
03/14/2003 1:34:36 PM PST
by
mikenola
To: mikenola
The chicken is currently being imported from MalaysiaI'm sure there's a joke here about rubber chickens.
4
posted on
03/14/2003 1:38:50 PM PST
by
scouse
To: scouse
Well, maybe there's a joke here about camel McNuggets.
To: mikenola
It sounds good. I'd like to try it.
6
posted on
03/14/2003 1:44:38 PM PST
by
Physicist
To: scouse
There's an even better joke about an anticipated glut of Arab sauce on the market if you squint a little ;)
7
posted on
03/14/2003 1:44:43 PM PST
by
thoughtomator
(SHAVE THE RUSHDIE)
To: mikenola
At the risk of exposing my culinary ignorance, what the devil is Arab sauce? Do you have to squeeze a Shiite or something of the sort?
To: DeFault User
It's probably the white garlic sauce, or white sauce as my local mediterranean/middle eastern eatery calls it.
I'd like to try it, too, sounds a lot like that chicken flatbread thing they've been selling around here lately, but without the crappy process cheeze slices and bland sauce.
These fast food places may eventually learn: food with flavor sells these days.
9
posted on
03/14/2003 1:51:56 PM PST
by
-YYZ-
To: DeFault User
what the devil is Arab sauce?There are several different types (taheeni, sesame, peanut, yogurt with garlic, etc.)
10
posted on
03/14/2003 1:52:53 PM PST
by
NautiNurse
(Usama bin Laden has produced more tapes than Steely Dan)
To: mikenola
Does it cause explosive flatulence?
11
posted on
03/14/2003 1:53:23 PM PST
by
jammer
To: jammer
Its a real gut-bomb.......lol
12
posted on
03/14/2003 1:54:45 PM PST
by
Husker24
To: -YYZ-
Sounds similar to Greek Gyro sandwiches.
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