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In Tight Times, PBS Leans on Pledge Drives
New York Times ^ | March 14, 2011 | Elizabeth Jenson

Posted on 03/14/2011 6:12:01 PM PDT by La Lydia

If it feels as though Suze Orman and the cast of “Les Misérables” have taken over your local public television station, you’re not dreaming. The current pledge drive comes to an official end on March 20...and the baby boomer concerts, “Laugh-In” retrospective, doo-wop groups and self-help gurus will go on hiatus. But in a few short months, those programs and similar ones will be back.

Since 2005, the average amount of time PBS member stations devote to on-air pledge drives has increased by 9 percent...Some stations now devote a full 10 weeks a year to the special shows. Driving the expansion is the same theme weaving through much of public television: money. Financially troubled state governments are rapidly cutting and sometimes eliminating subsidies for public media.

In Washington, the threat of losing federal funding looms large, with last week’s turmoil at NPR, PBS’s public radio counterpart, only adding to opponents’ ammunition. The economic downturn crippled many foundations that traditionally support public media, and corporations have cut back underwriting.

That leaves stations turning to viewers...While many viewers grumble when they cannot find their staples of “Masterpiece Theater” or “Frontline,” there is another pool of viewers who like the concerts....

National pledge drives date to the early days of public broadcasting, in the mid-1970s, when they were called festivals. ... Even then, the drives had their critics; an early festival featured Nashville’s “Grand Ole Opry,” which some stations believed was beneath them, Mr. Grossman said. That program did “phenomenally well,” he recalled...

Some stations have cut back on pledge drives — or changed the way in which they conduct them — since complaints about the drives reached their peak a few years back. A few stations have shunned the special concerts and are asking viewers to support regular shows....

(Excerpt) Read more at nytimes.com ...


TOPICS: Business/Economy; Culture/Society; Politics/Elections
KEYWORDS: propaganda; publicbroadcasting
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Uh huh.
1 posted on 03/14/2011 6:12:07 PM PDT by La Lydia
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To: La Lydia
Our local PBS station is supposed to be showing Stevie Ray Vaughn and Albert King in Session here shortly. I will be watching, but come pledge time the mute button will be employed.

I used to work the pledge drives so it's fun to see who is still doing it. To far to drive now.

2 posted on 03/14/2011 6:16:03 PM PDT by Sunshine Sister
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To: La Lydia
Cry me a river of liberal tears pbs! I hope we drive a stake through your marxist heart... metaphorically speaking of course.

LLS

3 posted on 03/14/2011 6:16:03 PM PDT by LibLieSlayer (WOLVERINES!!!)
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To: La Lydia

As they should.

they should also buy advertisments and stop living off the gov’t teet.


4 posted on 03/14/2011 6:17:31 PM PDT by Jet Jaguar
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To: Sunshine Sister

Hey, if the PBS & NPR honchos can lunch at the sidewalk bistros in Georgetown, how tough can this really be?


5 posted on 03/14/2011 6:18:44 PM PDT by pointsal
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To: Sunshine Sister

You are lucky. Mine keeps running and re-running a special about the joys of having attention deficit disorder (!), along with the Suz Orman and Les Mis on repeat. I would much rather they ran Doc Martin re-runs on a continuous loop. I’m still not giving them any money.


6 posted on 03/14/2011 6:19:24 PM PDT by La Lydia
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To: La Lydia

These guys suck.
The take public funding, They take private funding, they air commercials for profit and then every other week they run a begathon.


7 posted on 03/14/2011 6:20:59 PM PDT by mylife (Opinions: $1.00 ~ Halfbaked: 50c)
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To: La Lydia

I hope PBS goes completley out of business - but, of course they won’t, liberals will see to it that they stay in business broadcasting leftist swill.


8 posted on 03/14/2011 6:21:12 PM PDT by Ron C.
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To: La Lydia

Ha, Ha!

NPR/PBS must be the only thing that liberals actually donate their own money to. So let them dig deep.

Perhaps the Republicans can suggest a 50% tax on electric cars, windmills, and college professors to pay for NPR and PBS? Now THAT would be funny.

Actually, I think user taxes for Liberal items would be hilarious.


9 posted on 03/14/2011 6:24:06 PM PDT by SampleMan (If all of the people currently oppressed shared a common geography, bullets would already be flying.)
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To: La Lydia

PBS is run by stooges. How do you think commercial radio would do if they ran all their commercials all day on one day every six weeks? If the elite, well educated, ivy league geniuses that run public broadcasting had the brains G-d gave grapes they would integrate their requests for funding daily into their broadcasts the way the grown ups program commercials on real radio and TV stations.


10 posted on 03/14/2011 6:24:21 PM PDT by muir_redwoods (Obama. Chauncey Gardiner without the homburg.)
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To: La Lydia

What gets me, is if you are a fan of Dr. who or some such thing, they choose to run a doowop show or some BS during the DR Who time slot and they expect that will make you want to give them money.

Why not run a Dr Who special during that time slot and appeal to those fans?


11 posted on 03/14/2011 6:25:21 PM PDT by mylife (Opinions: $1.00 ~ Halfbaked: 50c)
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To: La Lydia
Financially troubled state governments are rapidly cutting and sometimes eliminating subsidies for public media.

Silly me. I had no idea my state tax dollars, in addition to federal taxes, went to the Commune known as PBS.

12 posted on 03/14/2011 6:25:41 PM PDT by Jacquerie (Constitutions are to governments as laws are to the people.)
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To: La Lydia

I remember castigating my late father, years ago, when he told me he had pledged $25 after watching something about Benny Goodman and other Big Band artists during a PBS drive.

A week later Pop turned on his TV and was “treated” to something called “Tongues Untied”, a documentary about black homosexuals. I never said “I told you so.”. I didn’t need to.

RIP Pop....


13 posted on 03/14/2011 6:26:22 PM PDT by Yankee (Welcome to Obama's Fourth Reich.)
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To: mylife

I refuse to donate to a local that airs a huge block of programming, on a nightly basis, that is in several languages not English...


14 posted on 03/14/2011 6:26:55 PM PDT by ButThreeLeftsDo (Sharia? No, thanks.)
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To: La Lydia

I wouldn’t know. It’s been 15 years since I last felt the need to have my intelligence insulted by the pseudo-intellectuals on PBS.


15 posted on 03/14/2011 6:27:40 PM PDT by Steely Tom (Obama goes on long after the thrill of Obama is gone)
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To: La Lydia

NPR fund drives = pathetic, crying, nagging beg-a-thons


16 posted on 03/14/2011 6:28:07 PM PDT by Res Nullius (Sometimes you have to kill a chicken to teach the monkey a lesson)
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To: La Lydia
In Tight Times, PBS Leans on Pledge Drives

But at all times, pbs leans to the left

17 posted on 03/14/2011 6:29:03 PM PDT by Vision Thing (He has a white house, and he wants to paint it black.)
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To: ButThreeLeftsDo

I never donate.
I sometimes watch

But often they go through weeks of unwatchable pledge drives.


18 posted on 03/14/2011 6:30:04 PM PDT by mylife (Opinions: $1.00 ~ Halfbaked: 50c)
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To: Steely Tom
Suze Orman makes me nauseous.
19 posted on 03/14/2011 6:30:06 PM PDT by Col Frank Slade
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To: mylife

I agree that the “specials” they chose to run are more apt to cause annoyance than enthusiastic giving.


20 posted on 03/14/2011 6:30:14 PM PDT by La Lydia
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