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UPSCALE CHOCOLATE MAKERS SAVOR GROWTH (your fave chocolate rush?)
NY POST ^ | Dcember 23, 2005 | JENNIFER GOULD KEIL

Posted on 12/23/2005 12:13:42 PM PST by Liz


SWEET-STAKES: Chocolatiers are churning out more upscale bites and drinks to keep up with demand for luxury chocolates. Photo: Christian JohnsTon

For generations, it's been cookies and milk for Santa on Christmas Eve. That may be passé.

A boom in luxury chocolates suggests the traditional Oreo for Santa may be giving way to the toniest truffle. "Chocolate used to be about gifting," said Sharon Rothstein, vice president for Godiva, which is launching a Platinum line to follow its successful $120-a-pound G Collection. "Now it's also about self-indulgence."

Luxury chocolate is now so upscale that chocolatiers are educating consumers in the same way that wine makers do.

Truffles at Vosges Haut Chocolat, which has a shop in SoHo, come with instructions: there should be glossy shines to truffles, showing "a tight bond between the cocoa butter and cacao mass" while the chocolate bar instructions say to "rub your thumb on the chocolate to help release the aromas."

There are even Vosges wine or champagne and chocolate pairing gift sets, with a "tasting guidebook" for $95 to $125.

Vosges expects to post $8 million in sales next year, nearly doubling its results of 2004. Sales of premium chocolate last year were estimated to be about $1.56 billion, according to a report by the market research firm Mintel, while the number of upscale chocolate brands has grown from 89 in 2000 to 358 last year........

About 10 percent of the chocolate market is considered luxury, said the Chocolate Manufacturers Association. "Our members are recognizing this evolving market by developing products directed to this audience or buying other brands that can build out their traditional offerings," said the group's spokeswoman......

The Hershey Co. recently bought Scharffen Berger Chocolate Maker and Joseph Schmidt Confections to give some luxe to its down-home brands.

(Excerpt) Read more at nypost.com ...


TOPICS: Business/Economy; Extended News
KEYWORDS: chocolate; food
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Almond Brandy Truffles / Nice Christmas treat / makes about 36

In small pan, bring 2/3 cup heavy cream to boil on medium-low heat. Offheat, add 6 oz fine-chp unsweetened chocolate, stir til melted. Add to 1/2 cup sifted confectioner's sugar, 1/4 cup almond paste, 3 tbl brandy in bowl, then combine. Spread in 8" square glass dish. Cover and refrigerate an hour til firm enough to shape. With melon baller or small spoon, shape 1" balls. Roll in cup fine-ground almonds. Store in airtight tin in refrigerator.

1 posted on 12/23/2005 12:13:43 PM PST by Liz
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To: Liz

The best chocolate for the best price is Dove milk or dark. No need to buy chocolate at 30 bucks a pound.


2 posted on 12/23/2005 12:15:26 PM PST by RedBeaconNY (Vous parlez trop, mais vous ne dites rien.)
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To: Liz
Another example of our increasingly narcissistic and materialistic society.

Very sad,IMO.

3 posted on 12/23/2005 12:16:02 PM PST by Gay State Conservative
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To: Lil'freeper

Ping


4 posted on 12/23/2005 12:17:01 PM PST by big'ol_freeper ("Freedom consists not in doing what we like, but in having the right to do what we ought." Pope JPII)
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To: Liz

Chocolate makes me sleep---I kid you not!


5 posted on 12/23/2005 12:17:40 PM PST by Mears (The Killer Queen)
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To: Liz

I love chocolate milk and have a nice one a few times a week


6 posted on 12/23/2005 12:17:55 PM PST by Vision (“We have now sunk to a depth at which the restatement of the obvious is the duty of intelligent men")
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To: RedBeaconNY

Leonidas of Belgium is the best. Second place would be Godiva.....


7 posted on 12/23/2005 12:20:00 PM PST by Rummyfan
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To: RedBeaconNY
Anybody remember these? Mmmmm!
8 posted on 12/23/2005 12:22:43 PM PST by JZelle
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To: RedBeaconNY

The best chocolate for the best price is Dove milk or dark.



I entirely agree. I need nothing better, and eat nothing less.


9 posted on 12/23/2005 12:23:27 PM PST by Atlas Sneezed (Your FRiendly FReeper Patent Attorney)
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Comment #10 Removed by Moderator

To: Liz
Late in life developing allergy to chocolate BUMP!

I need a hug!

11 posted on 12/23/2005 12:24:19 PM PST by Caipirabob (Democrats.. Socialists..Commies..Traitors...Who can tell the difference?)
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To: Liz
Sounds delicious.

Here are some great German-Brandy-filled chocolates:


12 posted on 12/23/2005 12:24:22 PM PST by FairOpinion (Merry Christmas!)
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To: Liz
I'm a chocoholic. Just reading this article has me about to drool...

I've got to go get some chocolate now.

13 posted on 12/23/2005 12:25:16 PM PST by Allegra (Go Texans...I mean, go...get that first round draft pick....I mean...)
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To: Allegra

Me too,
there is a bowl of Hersey's kisses about 20 feet away.

BRB.


14 posted on 12/23/2005 12:27:45 PM PST by najida (I yam wadda yam.)
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To: Rummyfan

Really? Maybe my tastes aren't that refined, but I honestly can't tell that much of a difference between Dove and Godiva, except for the price. Cadbury is also pretty good, though not so common in America. If I had to live in Europe, I'd live on chocolate.


15 posted on 12/23/2005 12:28:57 PM PST by RedBeaconNY (Vous parlez trop, mais vous ne dites rien.)
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To: Liz

Just give me my chocolates filled with caramel and I'm a happy camper. I could always tell when others beat me to them when the chocolates in the box would be squshed on top.


16 posted on 12/23/2005 12:29:26 PM PST by Reaganwuzthebest
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To: Liz

I've had their toffee and I would highly recommend it to anyone.


17 posted on 12/23/2005 12:32:09 PM PST by SoftballMominVA
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To: Liz

18 posted on 12/23/2005 12:32:59 PM PST by Arkinsaw
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To: RedBeaconNY

Absolutely right! Just takes to long to unwrap the suckers!


19 posted on 12/23/2005 12:35:20 PM PST by Grammy
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To: RedBeaconNY

Good Stuff!


20 posted on 12/23/2005 12:39:07 PM PST by R. Scott (Humanity i love you because when you're hard up you pawn your Intelligence to buy a drink.)
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