Posted on 05/21/2004 5:50:14 AM PDT by Blood of Tyrants
Irvine, CA--(HISPANIC PR WIRE - BUSINESS WIRE)--May 19, 2004--Taco Bell(R) is giving customers a taste of fame by publishing their "words of wisdom" on the nearly 5 billion sauce packets distributed to restaurants each year, in the company's Share Your Sauce Wisdom national contest launching today. Up to 12 customers will be selected to have their Taco Bell-inspired sayings on sauce packets in Taco Bell(R) restaurants nationwide and will receive a one-year supply of free food.
"We're putting our customers' words on the hottest place on the menu - our sauce packets," said Greg Creed, chief marketing officer, Taco Bell Corp. "This is a way for Taco Bell to recognize people who 'Think Outside the Bun' and help us deliver a bold dining experience everyday."
From May 19 to June 18, customers can enter the national contest by registering their "sauce wisdoms" at http://www.tacobell.com. Taco Bell defines a sauce wisdom as a humorous look at reality through the eyes of the Taco Bell brand. The message should be simple, left of center and provide insight on the little things in life - anything from going on a date to eating a meal -- and it should not exceed 70 characters. All sauce wisdoms will be judged according to humor, originality, length and suitability of use. For Official Rules and contest information, please visit http://www.tacobell.com.
There is no purchase necessary to enter. Open only to legal residents of the fifty (50) United States and the District of Columbia, age 18 or older at time of entry. Customers can enter as often as they wish; however, each wisdom must be different.
Earlier this year, Taco Bell enhanced its sauce packets with humorous phrases. The new packaging launched with 15 different sayings on "Mild," "Hot," and "Fire" packets.
The sauce packets are available at Taco Bell(R) restaurants for no extra cost.
Following are a few examples:
-- Live life one sauce packet at a time
-- Use your stomach, nacho mind
-- Single Fire sauce seeking friendship, maybe more
-- Polly want a taco?
-- My other taco is a Chalupa
Taco Bell Corp., based in Irvine, is a subsidiary of Yum! Brands Inc. and the nation's leading Mexican-style quick service restaurant chain serving tacos, burritos, signature Quesadillas, Border Bowls(R), nachos and other specialty items. Taco Bell(R) serves more than 35 million consumers each week in more than 6,500 restaurants in the United States. "Think Outside the Bun" and visit http://www.tacobell.com.
--30--ST/np*
CONTACT:
Taco Bell Corp., Irvine
Laurie Schalow or Sally George, 949-863-3915
Did you notice that this story came from "hispanicprwire.com"?
Taco Hell is about as Hispanic as a bottle of ketchup.
Then why didn't they say something like "slightly off-center"? Why pick the term "left of center"?
"Why is dog food more expensive than your taco?"
Maybe I should fill it out and threaten to mention that Center for Science in the Public Interest hasn't looked at Taco Bell lately.
Really? Check out Dimon's FEC records, then try to tell me that.
Man, I love that commercial!
Now if I could just get me some-a them mud flaps with the nekkid ladies.
That's great. How 'bout a "born on date" like Bud uses? We can't have any skunky hawt sawce.
Ain't that the truth....it befuddles the hell outta me why 12 Mexicans at a Taco Hell cannot manage to get my order right. Thank God for Chipotle.
Maybe we should send about 20,000 entries suggesting bits of wisdom from Chairman Mao, Karl Marx and Joseph Stalin.
I think they're part of pepsico with KFC and Pizza Slut.
Because that dog food is feeding the meat of that taco.
"There are NO boogers in your burrito"
Is this kind of like when that Australian bird Natalie Imbruglia released her album "Left of the Middle"
???
This taco contains dog meat.
Seriously-their meaning here is not "left-wing liberal". Words and phrases in the English language can have multiple meanings.
Some people here jerk their knees so hard they must hit themselves in the chin...
Names and addresses? For the DNC?
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