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Right wing's strength in talk radio, new media frustrates Democrats ("Dangerous Tone")
The Plain Dealer ^ | 11/24/02 | Mark O'Keefe

Posted on 11/24/2002 6:50:29 AM PST by Tumbleweed_Connection

In an updated critique of what Hillary Clinton once called the vast, right-wing conspiracy, Democrats are complaining bitterly about the power of a loose-knit network of conservative media voices.

Outgoing Senate Majority leader Tom Daschle blasts radio host Rush Limbaugh and "Limbaugh wannabees" for what he considers a shrill and dangerous tone. Sen. Richard Durbin of Illinois, one of a new group of senators trying to reposition the Democrats in the wake of the Nov. 5 elections, tells National Public Radio that his party is struggling to overcome "station after station" of "right-wing screamers."

The complaints, which conservatives attribute to bitterness over losing, are a reaction to a gradual shift of political and media realities.

The days when the Associated Press, three major television networks and East Coast newspapers led by The Washington Post and The New York Times dominated the flow of political news are gone. Technological advances have spawned "narrowcasting" in which political communication can be tailored to niche audiences through cable channels, local radio stations and Web sites - all seemingly dominated by conservatives.

"Conservatives understand that so many Americans want their news when they want it and the way they want it. Conservatives are better marketers. They use all the tools of mass marketing better than liberals," said Michael Parks, director of the School of Journalism at the University of Southern California's Annenberg School for Communication.

"In a sense, it may be that Democrats are still rooted in a kind of populist culture, and they haven't realized everyone is going over to niches," added Parks, a Pulitzer Prize-winning correspondent and former editor with The Los Angeles Times.

"Why do people go to niches? It's because there's so much news and information out there and the news consumer wants somebody who will give him or her a unique take on the world so they don't have to drink from the fire hose."

In a news conference Wednesday, Daschle, a South Dakota Democrat, lashed out at Limbaugh and other talk-show conservatives for fueling "an emotional movement in this country among some people who don't know the difference between entertainment and politics, and who are then so energized as to go out and hurt somebody."

Daschle did not provide specific examples of violence, except to say that when Limbaugh called him an "obstructionist" he and his family had worried.

Daschle lamented what he called a blurring of "entertainment and politics" by Limbaugh and other conservatives who use humor to make their points and said Democrats have concluded "we have to have the same edge that Republicans do."

Limbaugh, on his nationally syndicated, top-rated show, said Wednesday that the Democrats' real problem is that people no longer have to rely on the "leftist" big three TV networks and Eastern newspapers, led by The New York Times.

"Their allies aren't good enough anymore," Limbaugh said.

On the country's second-ranked radio talk show, Sen. Orrin Hatch, a Utah Republican, told conservative host Sean Hannity that talk radio gave Republicans the winning edge in the election.

"I thank my father in heaven every day for people like you, Rush Limbaugh and others," Hatch told Hannity, who also has a show on the Fox News Channel.

Ralph Neas, president of the liberal People for the American Way, a Washington-based advocacy group, has witnessed the power of conservative media as his organization works against congressional confirmation of conservative judges.

"What we see now is an incredible echo chamber," Neas said. "You get a Wall Street Journal editorial in the morning. You then hear about it that day on talk radio and talk TV. It goes up on Web sites and it's debated in Internet chat rooms across the country.

"You add up all those niches and it reaches a lot of people. I think the progressive community has to face the reality, especially about talk radio and talk TV, and perhaps put together our own TV shows."

The emerging conservative media aren't new. In 1998, in the midst of the Monica Lewinsky scandal, Hillary Clinton blamed her husband's problems on a "vast right-wing conspiracy."

One of the few journalists ever named by the Clinton White House as part of such a conspir acy is Joseph Farah, then editor of The Sacramento Union and founder of the California- based Western Journalism Center, founded to fight what it saw as liberal media bias.

Farah launched WorldNetDaily (www.worldnetdaily.com) in 1997. It now has more than 3 million visitors a month and employs a dozen full-time editorial employees at headquarters in Cave Junction, Ore., and an office in Washington. The site is a frequently used bookmark for conservative talk radio hosts, and Farah and his reporters often are radio guests.

What Farah saw as a liberal media monopoly has been broken, but in his view, not beaten.

"Look at the numbers of people watching Peter Jennings, Tom Brokaw and Dan Rather on the major network newscasts," he said. "There's still no comparison to Fox News and Web sites like ours. The battle is far from over. To start celebrating is very, very premature because this is still a David and Goliath struggle."


TOPICS: Politics/Elections
KEYWORDS: clinton; daschle; hannity; rightwingconspiracy; rush
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To: TruthWillWin
I always said that if it were compulsory for every adult in the USA to listen to Rush for five days, the the political debate would not be between liberals and conservatives, it would be between those who work (or have worked) and those who refuse to work. It would be that simple.
41 posted on 11/24/2002 9:16:31 AM PST by my right
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To: Tumbleweed_Connection
I think the progressive community has to face the reality, especially about talk radio and talk TV, and perhaps put together our own TV shows.

Isn't ABCNNBCBS sufficient?

42 posted on 11/24/2002 9:20:46 AM PST by steve-b
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To: Tumbleweed_Connection
I think the progressive Marxist / Socialist / Communist community has to face the reality, especially about talk radio and talk TV, and perhaps put together our own TV shows."

Oh, please do. Spend the time and money. There's a reason why every single attempt at a 'liberal' talk radio show has been a failure.

43 posted on 11/24/2002 9:25:48 AM PST by Noumenon
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To: Tumbleweed_Connection
"You add up all those niches and it reaches a lot of people. I think the progressive community has to face the reality, especially about talk radio and talk TV, and perhaps put together our own TV shows."

And they don't have any control over the spin. And they don't have someone trying to kill the old folks, poison the water and starve babies. And they cannot control the truth about "progressives". This crowd is fun to watch.

44 posted on 11/24/2002 9:26:38 AM PST by Flint
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To: sweetliberty
Was that the day right after Tiny Tommy's "fit" or the day after that with the FR doctored photo of of Rush dangling baby Tommy over the balcony?

I'm sure it was Thurs. 11/21.

45 posted on 11/24/2002 9:36:01 AM PST by Vinnie
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To: Guillermo; sauropod
Here, in Illinois, we tried to elect a decent senator but wound up with Dick.
46 posted on 11/24/2002 9:37:27 AM PST by Chi-townChief
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To: my right
.....it would be between those who work (or have worked) and those who refuse to work. It would be that simple.

And the Democrats would continue to cater to "those who refuse to work".

47 posted on 11/24/2002 9:40:49 AM PST by TruthWillWin
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To: Vinnie; sweetliberty
Rush's parody of the Tom Daschle radio show a few days ago!

Try to listen to that, sweetliberty, it was absolutely hysterical. Then at the end of "Daschle's radio show," there was this little song, saying something about "it seems like the hour-long show lasted for a year" or something like that. How did that go, Vinnie?

48 posted on 11/24/2002 9:40:52 AM PST by nicmarlo
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To: Tumbleweed_Connection
I remember some years back there was Jim Hightower former agriculture commissioneer,who had a weekly talk show.What a pathetic time waster he was. And he was the best the liberals have ever had.With him and his ilk to draw from we will not be bothered by liberal talk shows.
49 posted on 11/24/2002 9:41:16 AM PST by retiredtexan
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To: jackbill
And only Fox News has had the guts to mention that when Daschle was saying this he had a poster behind him that was titled "Republican Obstructionism"!

Someone e-mailed Hannity, pointing that out to him. He read the e-mail over the air that day, and laughed, pretty hard, saying he hadn't noticed that...he was going to find it and put it on the air that night.

50 posted on 11/24/2002 9:43:30 AM PST by nicmarlo
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To: nicmarlo
"Niches." Yeah, I love that too. Let's hope they keep on believing that citizens who appreciate the truth are just a "niche" demographic!
51 posted on 11/24/2002 9:45:57 AM PST by hinckley buzzard
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To: backhoe
Another amazing undercurrent in the political landscape that has not fully been recognized is the power of right wing blogs. Some like Instapundit, Andrew Sullivan, Rachel Lucas, and Blogs of War are so popular they are getting thousands of hits a day. The VRWC is expressing itself in all the right ways and we are being heard, Amen!
52 posted on 11/24/2002 9:46:39 AM PST by freedom loving butterfly
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To: hinckley buzzard
The "truth" shall set you free; the Rats prefer to keep us in bondage.
53 posted on 11/24/2002 9:59:46 AM PST by nicmarlo
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To: Tumbleweed_Connection
"Conservatives understand that so many Americans want their news when they want it and the way they want it. Conservatives are better marketers. They use all the tools of mass marketing better than liberals," said Michael Parks, director of the School of Journalism at the University of Southern California's Annenberg School for Communication.

Sorry, this phenomenon is totally consumer driven, required no marketing at all. Eight years of Clinton lies caused a craving for what conservatives have to say. The main stream media better figure this out or they will be bludgeoned. Simple supply and demand, something we shouldn't expect the socialist dems to understand.

54 posted on 11/24/2002 10:06:31 AM PST by wayoverontheright
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To: Tumbleweed_Connection
Why are the Dims complaining? The internet and radio media are the most democratized formum for conveying opinions and information. Expressing yourself is no where near as tough as cracking into the AP or getting invited to a fair segment on ABCNBCCBSCNNMSNBC.
55 posted on 11/24/2002 10:10:12 AM PST by kcar
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To: Chi-townChief
It's no wonder at all. Wasn't it in Illinois where the dead first began to vote?
56 posted on 11/24/2002 10:41:34 AM PST by Guillermo
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To: Tumbleweed_Connection
Here is the new Demo talking point catch phrase

"A loose-knit network of conservative media voices"

Replaces Hillary's "Vast right wing conspiracy"

Same blather, different day.
57 posted on 11/24/2002 10:56:08 AM PST by BJungNan
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To: Guillermo
Now that you mention it, I believe you are correct.
58 posted on 11/24/2002 11:16:44 AM PST by Chi-townChief
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To: freedom loving butterfly
I've been greatly impressed with the incisiveness, wit, and acute obeservations of many, many writers on the web, and the blogs seem to be carrying this tradition even further.
59 posted on 11/24/2002 11:48:58 AM PST by backhoe
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To: backhoe
Echo chamber? Not enough power for me! How about a boomerang (sp?) We see something good and sling it out there where other like minded people see it!. How cool is that?
60 posted on 11/24/2002 11:54:34 AM PST by Sunshine Sister
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