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Posted on 09/03/2025 4:10:37 PM PDT by E. Pluribus Unum
Erewhon, the Los Angeles-based exclusive grocery chain, is coming to New York City with an eye-watering entry fee, but there's a catch.
Ronnie Fieg, the founder and CEO of streetwear clothing brand Kith, announced that the luxury market was getting a spot in his members-only padel club in the West Village, as first reported by independent reporter Emily Sundberg.
Fieg shared the floor plan for his members-only club on Instagram, illusively captioning the post: 'KITH IVY. It's a thing'.
Sundberg reviewed the pitch deck for the exclusive club, revealing that those who want to step foot inside will have to fork over a $36,000 initiation fee plus $7,000 in annual dues.
The plans revealed that the Erewhon will be situated next to a cold plunge and treatment rooms.
The club will also have a living room, a gym, a boutique, locker rooms, and a relaxation room, according to the floor plan shared by Fieg.
Kith previously announced the luxury padel brand and club with a pop-up in Grand Central Station.
Kith Ivy shared a photo of the pop-up padel court on Instagram on Tuesday, writing: 'We are proud to introduce our luxury Padel brand and club, Kith Ivy.
Erewhon, the Los Angeles-based marketplace, is coming to New York City, but it will be tucked away in an exclusive members-only padel club
Erewhon is known for its expensive prices and high-profile celebrity collaborations (Pictured: An Erewhon location in Culver City)
A 'tonic bar' with Erewhon products is coming to the West Village in New York City
'To celebrate its upcoming launch, we have built a Padel court inside Vanderbilt Hall at Grand Central Terminal for guests to have a chance to play at no-cost.
'The Kith Ivy Padel Court at Grand Central is now...
(Excerpt) Read more at dailymail.co.uk ...
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Mamdani will seize it and run it himself.
Sounds like fayg food.
$36,000 initiation fee plus $7,000 in annual dues
Still cheaper than three combo meals at Burger King per day per year.
LOL!! They gonna’ have armed gunmen on the doors to prevent a bunch of looters from entering?
No “food desert” for them!
All that I need.
All they need is simulated gunfire over the loudspeakers and the looters will scatter like cockroaches.
This ought to keep out the riff-raff and the thieves. They make fun of Erewon in Los Angeles for its crazy high prices. But if money is not a factor, then Erewon has the best in elite level vitamins and supplements, produce, fish and meats. Erewon is an elite level version of Whole Foods.
I saw a you tube video of a guy guzzling from a $24 per glass gallon of Erewon water.
In the old Soviet Union, there were special stores that elites went to. Mamdami is setting up the first store for the new elite of the People’s Municipality of New Lenin City.
From wikipedia...
“Erewhon was founded in Boston, Massachusetts, in 1966 by Michio and Aveline Kushi.[1][8][9][10] The name “Erewhon” is derived from the 1872 satirical novel Erewhon by Samuel Butler.[5] In the novel, Erewhon, an anagram of “nowhere,” is a utopia in which individuals are responsible for their own health and prosecuted for the crime of being ill. “
So you have to pay over a thousand to enter a store to buy high priced food?
Don’t speak “Looter?” Don’t worry about it they’ll find the isle with the stuff they want. Seriously don’t take it personal, it’s a NYC cultural thing.
Must be selling soylent green.
Into the ground - then make NYC’ers pay to clean the financial mess up.
Better buy in just in case it ends up being the only place you can buy a loaf of bread.
Well. It’s a way to keep out the riff-raff. I guess.
I'm thinking they're going to need to old ED-209 robot from Robocop ... if they've got the kinks worked out.
New York City is home to approximately 400,000 millionaires as of a May 2025.
That is their target market, who will happily pay it to avoid contact with the lower castes.
Do they accept SNAP?
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