Posted on 08/29/2024 7:04:08 PM PDT by nickcarraway
After a disastrous partnership with trans influencer Dylan Mulvaney that reportedly cost the brand over $1 billion in lost sales last year, Bud Light has returned to its roots.
The inch toward redemption started with a 2024 Super Bowl commercial featuring Peyton Manning and Post Malone. This week, Bud Light released a new ad starring comedian Shane Gillis — and it’s a full-on embrace of the brand’s fratty, frivolous ethos that, for decades, turned their ads into pop culture touchstones. And Dilly Dilly to that.
If 2023 was peak woke, 2024 will be known as the year that DEI died — with corporations finally admitting it’s all a shakedown by lefty activists. Recently, companies like Harley-Davidson, Ford, John Deere and Lowe’s have all reversed course on DEI, thanks in large part to the work of people like Robby Starbuck calling them out.
(Excerpt) Read more at nypost.com ...
Must admit I am an accidental beer snob because I spent so many years overseas.
San Miguel
Singha
Carlsberg
Tsingtao
Chang’s
The new ad is not without humor, but not the sort of thing that will motivate people to buy it.
It is crap beer, only slick advertising sold it.
I drink a lot of beer. I can’t afford the stuff I really like on a regular basis, so I drink something cheaper.
None of it is Budweiser.
It’s done, like Edsel or New Coke.
they lie to you until you believe them.
Bingo. That includes almost every sphere—
Especially politics.
They must think there’s a few men that dream of a guy in suds with that. Must have been marketing to Manchurian Candidate Barack Hussein Obama and Mayor Pete Buttagig.
Surprised the board has not changed the leadership team.
Bring back Spuds MacKenzie! The original party animal.... who turned out to be a female named Evie portraying a male.
the commercial is lame
like their beer
I’m so glad the pervert’s 15 minutes of fame are finally over. I no longer see him in news articles at any sites.
I wouldn’t drink a Bud-light even if someone paid me.
They’ve since fired the marketing VP who came up with the whole “let’s change Bud Light’s image to be more inclusive” scheme. But she must have gotten the green light from higher up. So that’s what they really believe.
Someone please dig up the investigative reports that prove AH was illegally pressured by the Biden administration to to have Dylan Mulvaney as their queer mascot in exchange for special favors.
Yep, they were on board with it. Something that big and that controversial does not take place in a vacuum without Senior Management knowing it is about to happen.
So, they GAVE APPROVAL.
They need to be an ongoing proof that there WILL be pushback against their Godless Reprobate agendas.
I’ve only heard about this guy (Shane Gillis) because a co-worker watched his recent Netflix special and was laughing about Gillis making jokes about people jumping to their deaths on 9/11. Great get, Budweiser.
[Gillis making jokes about people jumping to their deaths on 9/11.]
Wow........
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