“tie incentives to performance”
What a novel concept. Get ready for “But my skin ain’t white! That should get me some performance points!”
Well, it’s about time these woke executives realized that a companies highest priority is making a profit, not to try and encourage any type of social beliefs. A business does not exist to brainwash it’s employees or customers, it exists to make money. Period.
Oh man, I’m going to miss their drag shows.
https://www.iwgroup.agency/projects/drag-queen-summer-glamp
BF used to hold events at the hotel where i worked in Nashville .
They gave us cases of Jack Daniels.
I'm glad they're doing away with DEI, but still, what a barftastic comment!
Can I just ask, WHY would ANYone want to work for a company that values your skin color or sexual practices over whatever talent and productivity you bring to the company?!?! If you do (value skin/sex more), you're essentially ADMITTING you're not good enough for a real job!
They got rid of Green Label Jack so I’m still mad at them anyway.?
I hope he is working on the airlines.
I don't want a DEI hire flying an airplane that I am riding in.
Hopefully Jack Daniels understands that WELFARE PROGRAMS are something that should ONLY be administered by the private charities, and if absolutely necessary, the government.
Corporate America has NO BUSINESS in that and needs to tell the Government, Investors (as in Black Rock), and Media to F-off, as their job is to, legally, do their best to enhance SHAREHOLDER VALUE, and nothing else. Either that is done, or we might as well handover world dominance to China, because there is no middle ground.
I suspect that corporate execs are announcing DEI initiatives only to immediately rescind them. That enables them to say, see I wanted to be a good guy but they made me stop.
I’ll drink to that!
Make Meritocracy Great Again
“It will also begin making sure its training programs align with the new DEI strategy, the executives said.”
This sentence makes it sound like they are still on board with DEI.
Many US firms are scrapping this.
However,
Once inculcated in government, this will not go away by itself. It will self perpetuate.
It took a lot of effort and time to get this in government, but now there, it will stay unless you force them to scrap this garbage.
Maybe it’s just my cynical side talking, but Brown-Forman embraced the woke/DEI stuff shortly before acquiring three distilleries in Scotland and one in Ireland. This may have been seen as necessary to get the sellers to seal the deal.
Alcohol kills brain cells, but only the weak ones. I’m getting smarter every day!
DEI kills......well....Common Sense, Initiative, Business, and just about everything else it touches.
Brought to you by Eric Holder and his SF law firm.
Anyone want to bet he leaves the firm in 2025?
You mean, until now they were?! A distillery using DEI. You’re talking explosions and customers getting poisoned! How did they dodge that? Back stock?
If you have to say you’re going to switch to merit then you probably won’t really switch. Anyone stupid enough to go to DEI in the first place is unlikely to be bright enough to learn.
making sure its training programs align with the new DEI strategy, the executives said.
They are liars
They must be drunk or something.....