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A New Lawsuit Claims Brita Is Misleading Customers on What It Actually Filters
Food and Wine ^ | Jelisa Castrodale Photo of Jelisa Castrodale Jelisa Castrodale Jelisa Castrodale has been a staff wr

Posted on 09/16/2023 5:07:19 PM PDT by nickcarraway

The lawsuit claims the filters are “not nearly as effective” as they claim.

A California man has filed a class action lawsuit against the manufacturer of a popular water filtration system, alleging that it doesn’t remove potentially hazardous substances from drinking water or reduce the levels of those contaminants as effectively as its packaging claims.

According to the 71-page legal filing obtained by Reuters, Nicholas Brown paid $15 for a Brita Everyday Water Pitcher in early 2022. He claims that he made this purchase because of some of the statements printed on the Brita pitcher’s packaging, including “FRESH FILTER = FRESHER WATER” and “Reduces 30 contaminants including Lead, Benzene, Mercury, Cadmium, Asbestos, and More.”

In the lawsuit, Brown alleges that those claims are “false,” and he states that “the Product does not remove or reduce common contaminants [...] to below lab detectable limits.” He also alleges that the filters do not remove or reduce "highest risk, notorious, or prevalent contaminants” from tap water, including two types of PFAS, also known as forever chemicals. (According to a study published in the August 2023 edition of the journal Environment International, at least one type of PFAS may be present in up to 45% of the drinking water in the United States.)

Is It Worth Running Your Cheap Vodka Through a Brita Filter? “Unfortunately, the Products are not nearly as effective as Defendant deliberately leads people to believe, causing consumers to overpay millions and forego more effective alternatives,” the lawsuit continues. “In this way, Defendant has not only bilked millions of dollars from consumers in ill-gotten gains, but Defendant has put the health and welfare of millions of consumers and their families at risk.”

The website TopClassActions reports, although Brown is currently the only plaintiff, he wants the class to include any consumer who has purchased Brita-branded dispensers, filters, and water pitchers within an applicable time period, as well as any California-based consumers who have bought those products within the past four years.

Brown and his attorneys have alleged that Brita has violated California’s False Advertising Law and its Unfair Competition Law, as well as “unjust enrichment and breach of warranty.” He has asked for a jury trial, as well as financial and punitive damages for both himself and any other eligible members of the class.

Representatives for Brita, which is owned by the Clorox Company, say that it “[looks] forward to defending ourselves vigorously” against Brown’s allegations. “Brita takes the transparency of the variety of water filtration options we offer seriously,” the company said in a statement sent to Nextar Media.

“Our products include a standard filtration option that improves taste and odor of tap water and is certified to reduce identified contaminants as communicated. For those consumers looking for water filters certified to reduce PFOS or PFOA, the Brita Elite pour-through and Brita Hub are both certified to reduce PFOS/PFOA, as well as lead and other identified contaminants.”


TOPICS: Business/Economy; Culture/Society; Foreign Affairs; News/Current Events
KEYWORDS: brita; clarksonlawfirm; water

1 posted on 09/16/2023 5:07:19 PM PDT by nickcarraway
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To: nickcarraway

California. That state is in desperate need of a 9.0 earthquake along the San Andreas Fault.


2 posted on 09/16/2023 5:12:07 PM PDT by CatOwner (Don't expect anyone, even conservatives, to have your back when the SHTF in 2021 and beyond.)
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To: CatOwner

10.5 not 9.0.


3 posted on 09/16/2023 5:14:48 PM PDT by Fai Mao (Starve the beast and steal its food!)
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To: CatOwner; nickcarraway; threefinger; BitWielder1; aMorePerfectUnion; ansel12; cyclotic

Well, isn’t that special?

The same ambulance-chasing law firm in the Brita case is also backing a class-action lawsuit against Berkey and its water filters.

https://freerepublic.com/focus/f-news/4181698/posts


4 posted on 09/16/2023 5:19:33 PM PDT by DoodleBob (Gravity's waiting period is about 9.8 m/s²)
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To: nickcarraway

Sounds like it does exactly what the package says it does - reduces the level of specific contaminants. Did this goober test the water before and after filtration to check?

Sometimes think Shakespeare was right about lawyers.


5 posted on 09/16/2023 5:29:07 PM PDT by Some Fat Guy in L.A. (Still bitterly clinging to rational thought despite its unfashionability)
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To: nickcarraway

it’s not a britta, but mine came wi a TDS tester to tell when to swapout filters for solids

doesn’t test for chemicals, but i get a yearly water quality report from my water district


6 posted on 09/16/2023 5:30:53 PM PDT by Chode (there is no fall back position, there's no rally point, there is no LZ... we're on our own. #FJB)
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To: CatOwner

Somehow thought you were going to say enema—and then I realized that may be what San Francisco is experiencing.


7 posted on 09/16/2023 5:55:43 PM PDT by 9YearLurker
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To: nickcarraway

Was Jelisa Castrodale somehow involved in writing this news story?


8 posted on 09/16/2023 6:14:08 PM PDT by jimtorr
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To: CatOwner; Fai Mao

Thanks


9 posted on 09/16/2023 6:19:34 PM PDT by nickcarraway
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To: nickcarraway

“Fresher” is very subjective and “reduce” is not very specific either.


10 posted on 09/16/2023 6:43:41 PM PDT by smokingfrog ( sleep with one eye open (<o> --- )
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To: Some Fat Guy in L.A.
I have a Brita Pitcher.

It does exactly what I want it to, removes the chlorine from our town water.

You need the chlorine to kill bacteria, then you need to get rid of the chlorine.

Brita filters have activated carbon which adsorbs the chlorine.

When I begin to smell or taste the chlorine, it's time for a new filter.

11 posted on 09/16/2023 6:44:12 PM PDT by Mogger
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To: nickcarraway

“Is It Worth Running Your Cheap Vodka Through a Brita Filter?”

Yes absolutely

I read about this and eventually tried this, except I used a PUR filter instead.

So I had a Pur thing in my fridge and when the filter was almost done I poured a 1.5 liter of Gordons Vodka in the top.

A few days later my kids stopped by my house cause they wanted to annoy me. anyway the middle one mowed my lawn and then came in, opened the refrigerator grabbed some ice and filled a glass with cold vodka and chugged it thinking it was water.

other kid will never forget watching that.


12 posted on 09/16/2023 7:15:28 PM PDT by algore
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To: Fai Mao

A Yelloestone ‘burp’ would also be effective but nation wide.


13 posted on 09/17/2023 3:26:42 AM PDT by PIF (They came for me and mine ... now its your turn)
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To: nickcarraway

Cool. Now try suing the makers of N95 masks for not filtering for Covid.

Start with Honeywell International, then Kimberly-Clark, and go for the hat trick with 3M. Call Fauci as a material witness.

EC


14 posted on 09/17/2023 4:37:04 AM PDT by Ex-Con777
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To: nickcarraway

He needs a Berkey.


15 posted on 09/17/2023 8:13:35 AM PDT by Georgia Girl 2 (The only purpose of a pistol is to fight your way back to the rifle you should never have dropped)
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