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Target Loses $9 Billion in Market Value After Boycott
PJ Media ^ | 05/25/2023 | Matt Margolis

Posted on 05/25/2023 12:47:23 PM PDT by SeekAndFind

Target has faced enormous criticism for its recent efforts to cater to the transgender community in recent weeks after the national retailer introduced a “Pride collection” across its stores, featuring merchandise, clothing, and books promoting transgender-friendly messages and leftist gender ideology. What made this particularly troubling was that the products were not just for adults but also for young children and babies. Target also ensured that these products were prominently displayed at the front of its stores, forcing everyone who entered to be exposed to its rainbow-colored propaganda.

In response to the mounting backlash, Target held an emergency meeting and instructed certain store locations, mainly in rural Southern areas, to relocate and reduce the size of their Pride sections to avoid a situation similar to the Bud Light controversy.

“I think given the current situation with Bud Light, the company is terrified of a Bud Light situation,” a Target insider said.

Well, it looks like they couldn’t contain the damage. Just a week ago, Target’s stock closed at $160.96 per share, resulting in a market capitalization of $74.3 billion. However, early trading on Thursday showed a 1% decrease, with shares trading at $141.76. As a result, the market value has fallen to $65.3 billion — a 12% drop and a staggering loss of $9 billion in market capitalization.

Boycotts are generally seen as ineffective for various reasons. However, the boycott of Anheuser-Busch and Bud Light, prompted by their controversial partnership with Dylan Mulvaney, a TikTok influencer who pretends to be a girl, defied precedent. The boycott resulted in a significant decrease in demand for Bud Light, with sales down more than 28%. Anheuser-Busch has lost a reported $16 billion in market value since the boycott began.

(Excerpt) Read more at pjmedia.com ...


TOPICS: Business/Economy; Culture/Society; Front Page News; News/Current Events; Politics/Elections
KEYWORDS: boycott; budlighted; childabuse; gayclothes; lgbt; pervclothes; stockmarket; target
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To: I want the USA back

Kohls should have been a warning


21 posted on 05/25/2023 1:06:23 PM PDT by SMARTY (“Liberalism is totalitarianism with a human face.” Thomas Sowell)
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To: SeekAndFind

I went to northface.com, brought up the chat AI and typed “Bud Light”. Immediate disconnect. Bud Light is now a dirty word.


22 posted on 05/25/2023 1:10:51 PM PDT by fretzer
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To: SeekAndFind

After boycott? We are just getting started.


23 posted on 05/25/2023 1:12:20 PM PDT by Salvavida
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To: EvilCapitalist

☑️✅✅☑️

😂😜🤣😜😜🤣😂😆

(Actually it was more Wayne’s World but Mr. Burns will do!!)


24 posted on 05/25/2023 1:12:34 PM PDT by SaveFerris (Luke 17:28 ... as it was in the days of Lot; they did eat, they drank, they bought, they sold ......)
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To: EvilCapitalist

Oops that should have been Bill and Ted!!

🤦‍♂️🤦‍♂️🤦‍♂️🤦‍♂️


25 posted on 05/25/2023 1:14:07 PM PDT by SaveFerris (Luke 17:28 ... as it was in the days of Lot; they did eat, they drank, they bought, they sold ......)
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To: SeekAndFind

A boycott strategy to put these morons out of business is a winning strategy.

A tiny group of mentally-disturbed perverts should not dictate to the rest of us.


26 posted on 05/25/2023 1:16:42 PM PDT by Gnome1949
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To: SeekAndFind

Good! Now boycott Ford, GM etc over their EV caves until their teeth bleed.


27 posted on 05/25/2023 1:18:11 PM PDT by Bonemaker (invictus maneo)
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To: SeekAndFind

Embrace the suck.


28 posted on 05/25/2023 1:20:57 PM PDT by Old Yeller
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Comment #29 Removed by Moderator

To: fretzer

North Face seems to have taken their chat offline.


30 posted on 05/25/2023 1:26:26 PM PDT by Crusher138 ("Then conquer we must, for our cause it is just")
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To: Crusher138

Most excellent.

I have lots of NF gear and was considering getting a new duffle. Not any more.


31 posted on 05/25/2023 1:28:43 PM PDT by fretzer
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To: SeekAndFind

AB hasn’t had an awakening yet. They haven’t apologized yet and haven’t fired the 2 people they gave a paid leave yet. Boycott stands and they haven’t learned anything.


32 posted on 05/25/2023 1:43:30 PM PDT by Blue Highway
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To: SaveFerris

Wonder how much COVID money they got from the US Gov’t.


33 posted on 05/25/2023 1:58:04 PM PDT by rovenstinez ( )
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To: SeekAndFind

I boycotted them years ago when they started to allow biological males into the women’s restroom, resulting in at least 2 sexual assaults, one against a minor.
These assaults got no traction, but a ball tuck bathing suit does????


34 posted on 05/25/2023 2:07:23 PM PDT by joe fonebone (And the people said NO! The End)
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To: fretzer

https://www.thenorthface.com/en-us/search/product?q=Bud%20Light


35 posted on 05/25/2023 2:08:51 PM PDT by philetus (Keep doing what you always do and you'll eventually get what you deserve)
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To: SeekAndFind

Woke comes with a warning label read it.

A/B


36 posted on 05/25/2023 2:10:37 PM PDT by Vaduz (....)
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To: PGR88

Sexual weirdos need to understand we don’t care what they do as long as they LEAVE US ALONE AND LEAVE OUR CHILDREN ALONE.

If they want to add a ‘C’ to their + buy cutting off their dicks and barbecuing them for dinner - fine. Whatever. Add the ‘cannibal’ moniker to the list. But we’re NOT going to buy at stores that sell your products. We’re not going to take our kids to groomer amusement parks and we’re NOT going to drink beer that supports your positions.

It’s a free country.

YOU wold do the same.

I’m betting almost zero sexual wields are out there buying bibles or sipping ice tea at Po Folks... It’s a free country. YOU doin’t have to buy our products - WE don’t have to buy yours.... If companies weigh in that’s their business.

If ad agencies want to destroy companies to push a trans agenda they know the risk.. If WE controlled Ad Agencies and YOUR LGBT-++C groups got tired of us linking OUR politics to ads YOU mights boycott stores too. So please, get real.


37 posted on 05/25/2023 2:11:21 PM PDT by GOPJ (American companies: YOUR Ad Agency needs to look like America NOT like a San Francisco Gay bathhouse)
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To: SeekAndFind
Target Loses $9 Billion in Market Value After Boycott

             

38 posted on 05/25/2023 2:11:39 PM PDT by tomkat (SOTU = FUBAR)
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To: philetus

“Bud Light” in the chatbot, not search. It’s been reported that they took it offline.

I suppose you could use a sock for a beercan holder.


39 posted on 05/25/2023 2:13:15 PM PDT by fretzer
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To: SeekAndFind

boy

those high esg scores

are expensive


40 posted on 05/25/2023 2:30:56 PM PDT by joshua c (to disrupt the system, we must disrupt our lives, cut the cable tv)
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