Posted on 03/29/2023 4:37:52 AM PDT by Oldeconomybuyer
Adidas says it is withdrawing a request to the US Trademark Office to reject a Black Lives Matter (BLM) application for a trademark featuring three parallel stripes.
The sportwear giant did not give a reason for the reversal.
On Monday, Adidas said the Black Lives Matter Global Network Foundation design would create confusion with its own famous three-stripe mark.
It added that it has been using its logo for more than 70 years.
"Adidas will withdraw its opposition to the Black Lives Matter Global Network Foundation's trademark application as soon as possible," a spokesperson for the German company said in a statement emailed to the BBC on Wednesday.
The company declined to make any further comments on the decision.
Black Lives Matter Global Network Foundation is the most prominent entity in the decentralised BLM movement.
The group applied for a US trademark in November 2020 for a yellow three-stripe design to use on merchandise including clothing and bags.
In a notice of opposition submitted to the trademark office, Adidas said the proposed design "incorporates three stripes in a manner that is confusingly similar to the Three-Stripe Mark in appearance and overall commercial impression".
(Excerpt) Read more at bbc.com ...
Epic fold.
Epic fold.
Personally, I would not confuse the proposed BLM design with the Nike design. Yes, there are three stripes in each, but the color scheme is much different.
However, it is also true that companies, especially large ones, go to ridiculous lengths to protect their trademarks. They litigate over ANY similarity, no matter how trivial. So while their “fold” is a departure from that behavior, I thought the behavior was kind of ridiculous in the first place. Great if you are a trademark lawyer though.
Unless they made a licensing deal with Black Lives MatterTM, it is an absolutely epic fold. Their failure to police their mark would cost them the mark.
Once Black Lives MatterTM dilutes it (if not licensed), anyone can. Then it's so long Adidas, nice to know you.
Epic fold.
Yep. There are over 50 million results on google for “3 stripes adidas”. It is their brand trademark like Nike has the “swoosh”.
Somebody got to somebody.
Correct, and once the Bolsheviks Like Money succeeds here, it can move on like locusts to culturally appropriate any other trademark. Companies will bow and scrape lest they be branded as "white privileged" and they, too, will lose their rights to their brand.
Won't stop until some CEO with balls says "Enough!" (of course the board will then fire the CEO for inadequate wokeism.)
Three stripes sounds pretty hard to copyright.
They going to go after sergeants (a common design outside the West is three stripes).
Maybe half the flags in the world? Algeria Argentina.
Austria?
Adidas caved to the latest manifest of the Je$$e Ja¢k$on $hakedown.
Are they still suing the numeral 111?
I thought only Russians buy Adidas crap
I do believe the tide is turning slightly. Throw in a few more tranny mass murders, and straight conservatives might just come out on top.
Their copyright would be three stripes on footwear and where they're positioned, thickness, distance apart, etc., not just three stripes which are, as you point out, found everywhere.
YELLOW STRIPES DOWN THE BACK USED TO MEAN YOU WERE A COWARD
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