Apple Financial FUD
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Posted on 01/29/2018 11:26:13 PM PST by fireman15
SAN FRANCISCO (AP) — Apple's stock is backtracking from its recent highs amid mounting concerns that iPhone X sales will fall short of the high hopes for a device that brought facial recognition technology and a $1,000 price tag to the company's flagship product line.
Speculation about disappointing demand for the iPhone X have been swirling for the past week, contributing to a 6 percent decline in Apple's stock since it hit an all-time high of $180.10 on Jan. 18. The shares lost $3.55 to close Monday at $167.96, translating into a nearly $60 billion loss in the company's market value since the stock last peaked.
Concrete evidence of how the iPhone X is faring should emerge Thursday when Apple is scheduled to release its fiscal first-quarter earnings. The period spans from October through December, covering the early November release of the iPhone X and the holiday shopping season that typically brings Apple's biggest iPhone sales of the year.
Apple didn't respond to a request for comment Monday.
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The iPhone X is unlike anything Apple has ever made in the product line's 10-year history. It features an OLED screen that spans from one edge of the device to the other and displays images in more vibrant colors. It also relies on technology that recognizes a user's face to unlock the device and animate emoji's.
Investors have been counting on the iPhone X to be a huge hit, despite its unprecedented starting price of $1,000.
(Excerpt) Read more at chron.com ...
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Hey Swordmaker, got some pre-earnings report SOP FUD for ya.
I don’t know about the accuracy of the claims, but the timing is obvious.
“It looks like Apple won’t have to worry about anyone trying to copy the iPhone X after all. “
Well, my wife and I both have new iPhone X’s and they are amazing! But the price point is probably where a lot of sales are being lost, as they are not cheap.
This is based on reports that ALL use a single source that tracks back to a Korean/Taiwanese blogger with links to Samsung who claims that unnamed Apple suppliers are reporting cuts in orders, except if they reported such cuts, Apple would cut them!
On the other hand on primary important single iPhone X only Exclusive part supplier, for which there is NO ALTERNATIVE SUPPLIER, just had their quarterly report this week, and provided huge increases in their next quarter and year guidance! If Apple were cutting iPhone X orders, that supplier would not have done that.
In addition, several far more accurate prognosticators are suggesting that Apple’s holiday quarter was actually an iPhone sales blow-out quarter, with some predictions topping 100 million iPhones in all models, contrary to the bears at Nikkei.
Last year, Nikkei news reported in January that Apple was slashing orders for the new iPhone 7 models due to "sluggish holiday sales". . . But the model’s sales were 4.7% above the previous year quarter on quarter. Similarly, in 2016, Nikkei confidently reported in January that due to sluggish holiday quarter sales Apple was slashing orders by 30% for the iPhone 6s models, . . Yet again the claim was false. . . And on and on as far back as you may want to go.
Even here, cutting just iPhone X production to 20 million units means little when activation statistics show that as a percentage of all of Apple’s new iPhones sold in the Holliday quarter, it was only about 29% of all NEW iPhones activated, with the iPhone 8, 8+, 7, 7+, and SE, sharing the remaining 71% of new activations. If that percentage continues in the second fiscal quarter, then Apple will sell ~66 million to ~68 million of all model new iPhones in that quarter! Figure an average selling price of $700, you’re looking at ~$47 Billion in iPhone revenue alone! and that’s historically the slowest quarter of the year!
In that other phones have had those features already, perhaps the Apple fans are finally saying “a thousand bucks for a me too phone?”
Apple fans never say no. It’s just regular people who’s lives don’t revolve areund tech saying no.
I-Phone X at $1,000. Nope!
Apple, over prices and when the phone gets old, Apple screws you.
$1,000 ‘throw away’ phones because batteries not consumer replaceable. No used phone market for same reason.
They only cost ‘crumbs’ if you listen to Nanny Pelosi.
The marketing team at Apple has proved to be most successful in the history of business. But even with the upswing in the economy, $1000 for any phone no matter how great, is going to be a hard sell. In November my wife and I bought an amazing 55” 4K TV delivered from Walmart.com for $310. I purchased an HP Laptop for my wife with a beautiful 17” touchscreen and a 7th generation Intel Core I5 and 12GB of RAM for $399. Most consumers have became more value conscious over the multi-year economic slowdown that Obama gave to us. That Apple's marketing team managed to convince consumers to keep purchasing their products in record numbers in such an environment is almost unbelievable.
This can partially be explained because “smart phones” have been the fastest expanding market over the past eight years. Currently nearly everyone, even those in struggling 3rd world countries have a “smart phone”. The vast majority have at least some difficulties using them. Apple's niche has been marketing devices that are less frustrating for consumers to use. This has been a winning strategy for Apple since the beginning.
The iPhone X is a technological marvel, a new step in the evolution of cell phones. It is a premium, high-end smartphone. But even at its price point and the consumer segment that it is aimed at, the real question is not whether it has a the greatest new features and will impress your friends. The real question is... do all the new features make the thing easier to use? So far the reviews have been mixed on this question.
In this segment of tech Google/Android has evolved into a tougher, more diverse and more sophisticated adversary than Microsoft was in the desktop/laptop segment. Apple set the mark and if they blow it on the iPhone X, it will be a major setback. It already appears to some people that the iPhone X is a concession that the lower priced and biggest segment of the cell phone market has already been lost. This is worrisome.
But as Swordmaker wrote the report that has investors spooked may very well be, “way off the mark.” If on the other hand this is a swing and a miss, many investors are concerned about a repeat of May 2015 to May 2016 when Apple stock went from $132.54 to $90.52. Of course from May of 2016 until about a week ago Apple experienced mostly phenomenal gains and this tends to make investors jittery as well. So make no mistake there is big time drama about to unfold. If you haven't got money on the table in this one... just sit back and enjoy the show.
It is incredible but true. For many years Apple fans have been paying big bucks for “me too” devices with status quo features that are a little cuter and easier to use./p>
The most recent good example that I am personally familiar with is the Apple Watch. I purchased a Samsung Gear 2 Watch in early 2014. It has an incredible amount of features and functions and still works great. It was an update to the original Galaxy Gear Watch which was released in 2013.
In April of 2015 Apple came out with their “smart watch” which as always they claimed was somehow “revolutionary”. They gave it an impressive stylish look, but as far as useful features, battery life, and etc, etc... it arguably has less useful features and did not perform as well as the first Galaxy Gear Watch released in 2013.
Yet because it looked cuter, was a little easier to use and was marketed by Apple, many people now believe that Apple was the pioneer in smart watches. Altering perception and using a false narrative to sell expensive trinkets is what the best marketing team in the history of business is all about... And they are geniuses who have homed their craft.
Interestingly enough, while watching television today I saw several commercials from Apple for a two for one deal with the iPhone 8 and no commercials for the iPhone X. To me this seems a little like some sort of acknowledgment from the Apple marketing team that continued expansion in this market is with more affordable, easy to use devices and not the most expensive top of the line products.
Apple is not doing those ads you're seeing, fireman. Those ads are coming from the carriers. Apple still gets their full wholesale price for both phones. I've seen ads for buy an iPhone X, get a free iPhone 8 for a family member as well.
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LOL! The cat just agreed with that by walking across my MacBook keyboard.
Samsung's Galaxy Note 7 plus manufacturer's suggested introductory retail U.S. price was $1149.95. Apple devices have the highest used resale value after two, three, and four years. Replace the depleted battery with a new one and the speed of the device is just as fast as it was when new. Where is the screwing?
WHAT? The resale value of iPhones is far above the resale value of any Android phone because people want them! I've sold my used iPhones for as much as 60% of their original price after two years of use when I've bought a new one. Try getting that much for a two year old Samsung Galaxy anything.
Working iPhone 7 models on ebay are for sale right now between $375 to $599. There are 10,600+ of just iPhone 7 on eBay. New ones are available on Apple.com for $549.00.
The best ways to sell or trade in your iPhone—CNet
So much for your "no used phone market" claim.
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iPhone X boosts Apple’s iOS share in key markets
January 30, 2018—MacDailyNewsThe latest smartphone OS data from Kantar Worldpanel ComTech reveals that in the three months ending December 2017 iOS made an overall share gain of 0.7 percentage points to 24.8% across the big five European markets, despite market share falling by 2.4 percentage points in the UK. Strong results in Spain and Germany, where iOS is nearing a quarter of the market, were also replicated in Urban China, Japan and Australia thanks to the performance of Apple’s newest three handsets.
The flagship iPhone X made it into the top three best-selling devices in the month of December across Europe, Urban China, Japan, Australia and the United States. iOS loyalty reached a new high of 96% in the US, though its sales share fell 0.5 percentage points to 43.9% in the country.
Despite a strong performance by iOS across most markets, Android losses have to some extent been cushioned by the rapid fall of Windows, whose share now stands at under 1% in all markets except Italy.
The Apple A11 Bionic-powered iPhone X
Dominic Sunnebo, Global Director for Kantar Worldpanel ComTech said is a statement, “The full results for the last quarter of the year show that Apple’s decision to release three new handsets over a staggered period, including the ultra high-end iPhone X, has been a sound one. With Apple’s existing release structure, expectations would always be that the flagship model would be the top selling device in key developed markets, but with the premium price of iPhone X, real life affordability has come into play. Given that in December iPhone X made it into the top three best-selling devices across all key regions, particularly in urban China where it was the top selling model, the pricing strategy seems to have been vindicated.”
In the USA, the handset market continues to be dominated by Samsung and Apple, who reached a combined share of 70.8% in the last three months of the year. However, Motorola and Google have managed to make some inroads, with share up 0.5 percentage points and 1.0 percentage points respectively to 5.6% and 2.8%. Huawei, which suffered a setback just before CES after a deal with a major carrier fell through, stayed flat holding just 0.4% of the USA market.
Source: Kantar Worldpanel ComTech
MacDailyNews Take: You know, because iPhone X is doomed. 😉
Actually, price does not matter at all and Apple is the only company to understand this.
Most of those phones are sold on an installment plan, which is combined with a service plan. Paid over 30 months that $1000 phone is an extra $33.33 on your phone bill. When a much less desirable phone is $28.50 the difference is less than $5 in the mind of the consumer.
I know people who are nearly broke who have an iPhone X.
AAPL is on sale right now. Get it while you can.
DW and each have an X, and they are great. The face ID is fantastic for me.
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