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Last time NBC showed an NFL night game on New Year's Eve, they KILLED it in the ratings!
Futon Critic.com ^ | NBC Press Release

Posted on 12/29/2017 3:54:12 PM PST by SamAdams76

Over the past week, we've been hearing about how the NFL decided to move their New Year's Eve "Sunday Night Football" game on NBC to the afternoon because "nobody watches TV" on New Year's Eve!

Well that lame excuse, for some reason, has been eating away at me all week. I knew that could not be true because pretty much everybody at home has the TV on during New Year's Eve. Of course the highlight of the evening is watching the ball drop in Times Square at midnight but in the hours before that, the TV is tuned into something.

So I decided to do a little research on the last Sunday Night NFL game carried by NBC on New Year's Eve.

That would be December 31, 2006. A game between the Green Bay Packers and the Chicago Bears.

NBC had killer ratings and they were so proud of how well they did that they put out a press release on January 3, 2007. Part of it is excerpted below:

On Sunday, Dec. 31, the "NBC Sunday Night Football" telecast of the Green Bay Packers versus the Chicago Bears averaged a 4.7/15 in adults 18-49, 13.4 million viewers overall and a 7.9/15 household rating and share from 8:16-11:11 p.m. ET.

NBC won Sunday night in the key demographic of adults 18-49 and in total viewers. This was NBC's seventh Sunday win this season in 18-49 and fourth Sunday win in total viewers. At this point last season, NBC had won no Sundays by either measure. For the full, regular 2005-06 season, NBC won no Sundays in 18-49 and won two in total viewers.

Packers-Bears football was up 114 percent in 18-49 versus the 2.2/6 NBC averaged from 8:30-11 p.m. on the same night last year. Versus the comparable night on NBC in 2005, NBC's Sunday nightlong average this week was up 100 percent in 18-49 (4.0/13 vs. 2.0/5) and up 60 percent in total viewers (11.547 million vs. 7.203 million).

Yes, you read that right. For NBC, their Sunday night ratings were up 60% overall and up 100% in the all important 18-49 demographic.

In other words, the New Year's Eve game was a blockbuster success all around. But again, that was during an era where NFL players were not taking a knee during the national anthem and other childish, virtue-signaling protests.


TOPICS: Miscellaneous
KEYWORDS: nfl
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1 posted on 12/29/2017 3:54:12 PM PST by SamAdams76
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To: SamAdams76

It is to laugh...


2 posted on 12/29/2017 3:58:59 PM PST by null and void (It is not trends but choices that that matter most at the key moments of history)
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To: SamAdams76

I don’t care what time they show the game. The players have killed their affirmative action cash cow.


3 posted on 12/29/2017 3:59:28 PM PST by immadashell (Save Innocent Lives - ban gun free zones)
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To: immadashell

Payback’s gonna be a cast iron b!tch when the NFL tries to negotiate advertising contracts next year...


4 posted on 12/29/2017 4:09:19 PM PST by null and void (It is not trends but choices that that matter most at the key moments of history)
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To: SamAdams76

The Bears went to the Super Bowl that season, and the Packers had Brett Favre, and it is the longest rivalry in football. No matchups this weekend would come close to matching it for intensity.


5 posted on 12/29/2017 4:21:57 PM PST by Dr. Sivana (There is no salvation in politics.)
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To: SamAdams76

I have absolutely no desire to watch football at all


6 posted on 12/29/2017 4:26:14 PM PST by southernindymom
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To: SamAdams76

Great find!! So NBC and the NFL prove yet again that they are lying frauds. This Sunday night SHOULD have been a great night for NFL football and tv ratings, but they know that the Krappydick kneelers are wrecking the ratings.... they just choose not to admit it.


7 posted on 12/29/2017 4:30:20 PM PST by Enchante (FusionGPS "dirty dossier" scandal links Hillary, FBI, CIA, Dept of Justice... "Deep State" is real)
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To: southernindymom
Consider how the NFL of today reflects the state of our present culture, and how it reflected the country's culture then:

https://pro32.ap.org/thedailytimes/article/tales-cold-ice-bowl-still-chills-50-years-later?nc=1514390383683

8 posted on 12/29/2017 5:02:18 PM PST by onehipdad (Tell us who poisoned the monkeys and we'll give you a cigarette)
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To: southernindymom
My Lady and I will be going into Denver for dinner and a show. Got a nice room to view the NY Eve fireworks! Happy New Year!🎉🥂
9 posted on 12/29/2017 5:04:30 PM PST by GRRRRR (Make America Greater Than Ever Before!)
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To: null and void

Payback’s gonna be a cast iron b!tch when the NFL tries to negotiate advertising contracts next year...


The fecal matter will hit the fan in 2020 when the Collective Bargaining Agreement will be re-negotiated. All we have to do is keep chipping away, and there will be some chimping out.


10 posted on 12/29/2017 5:17:55 PM PST by Salvavida (The Missouri citizen's militia sends its regards.)
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To: SamAdams76

Yes but this is a Sunday night...

Bwa ha ha ha ha...


11 posted on 12/29/2017 5:28:33 PM PST by DoughtyOne (McConnell, Ryan, and the whole GOPe are dead to me. Are Alabamans tired of winning?)
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To: null and void

Just wait until they try to unload those season ticket packages. With resale tickets as low as $10, who is going to shell out for a 12 game package?


12 posted on 12/29/2017 6:32:46 PM PST by Haiku Guy (ELIMINATE PERVERSE INCENTIVES)
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To: SamAdams76
their Sunday night ratings were up 60% overall and up 100% in the all important 18-49 demographic.

I've been boycotting football for years and hate to defend it but this analysis is extremely flawed.

Football in 2006 was going to win and increase ratings of any time slot regardless of where you put it. Hell New Years Eve could have been on a Wednesday night and NBC's ratings for that night would have been similarly up over the typical shows. That still doesn't mean Wednesday night football is a good idea.

What's needed is a comparison of Sunday New Years Eve games at night vs Sunday New Years Eve games in t1he afternoon to really see if they are FOS or not.

13 posted on 12/29/2017 6:39:15 PM PST by qam1 (There's been a huge party. All plates and the bottles are empty, all that's left is the bill to pay)
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To: qam1
Football in 2006 was going to win and increase ratings of any time slot regardless of where you put it. Hell New Years Eve could have been on a Wednesday night and NBC's ratings for that night would have been similarly up over the typical shows.

Well that's the entire point of the post. In 2006, we did not have players kneeling during the anthem and protesting against their country and president. So wherever the NFL put football, the ratings would increase.

Not this year. The NFL ratings have tanked and so they pulled the game off prime time on Sunday Night so as not to embarrass themselves. A Three Stooges marathon would have gotten better ratings.

14 posted on 12/29/2017 6:59:53 PM PST by SamAdams76
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To: SamAdams76

Let’s see, if I was still watching football, and still drinking, and unable to get a date because I like booze too much so was stuck at home (or just smart enough to stay off the roads on the drunkest night of the year - barring maybe St, Paddy’s Day) and had a choice between it and the idiots acting all excited because the calendar will be changing from 2017 to 2018 in a few hours, which would I watch???? That’s a tough one.


15 posted on 12/30/2017 4:25:06 AM PST by trebb (Where in the the hell has my country gone? I think Trump may give it back...)
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To: trebb

Watch The Twilight Zone marathon on the Sci-Fi channel.


16 posted on 12/30/2017 5:53:53 AM PST by fieldmarshaldj ("It's Slappin' Time !")
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To: fieldmarshaldj

Sounds good to me.


17 posted on 12/30/2017 6:19:26 AM PST by trebb (Where in the the hell has my country gone? I think Trump may give it back...)
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To: trebb

Of course, “TZ” almost seems like a paradise compared to the real “Twilight Zone” we’re living in today. :-\


18 posted on 12/30/2017 6:22:37 AM PST by fieldmarshaldj ("It's Slappin' Time !")
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To: SamAdams76

The NFL has thousands of sports “commentators”, “reporters”, and “analysts” who depend on them for their daily bread.

That is why they lie about how the boycott is crushing the league!

We are winning, folks.

2018 is the year our siege starves out the derelicts in the NFL castle.


19 posted on 12/30/2017 6:28:08 AM PST by cgbg (Hidden behind the social justice warrior mask is corruption and sexual deviance.)
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To: SamAdams76

For 2007 SNF ratings those aren’t actually that great.


20 posted on 12/30/2017 6:31:25 AM PST by discostu (let's do another bad one, cause I like it when the blood drains from Dave's face.)
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