Posted on 01/21/2011 12:07:24 PM PST by lbryce
Dinner planning: It's the bane of every five o'clock shopper who can't bear to serve up frozen pizza one more night. Now, with the help of some spooky video analytics, Intel and Kraft aim to help harried shoppers come up with better--or at least different--solutions, right in their grocery aisles.
Debuting at this week's 2011 National Retail Federation show (along with an amazing checkout counter of the future from Adidas), The "Meal Planning Solution," part of Intel's "Connected Store," is a sort of kiosk you might find in an upscale suburban market, catering to families desperate to find something the kids will eat.
The average shopper, says Kraft's VP of retail experience, Don King, has a paltry 10 recipes in his or her average meal-time rotation: Spaghetti, pizza, hamburgers, chicken, etc. Kraft's goal is to help them expand that repertoire using, of course, Kraft products. Plus, 70% of them enter the store without a clue as to what to serve that night for dinner.
So, when he or she passes by the kiosk, the digital signage, equipped with a freaky sort of Anonymous Video Analytics technology, zooms in on his or her face and instantly determines gender and age group to guess what products might exert some allure (hopefully it won't scan your second chin and suggest half a South Beach Living Fiber Fit Bar ... nothing else). For somebody who looks like she might be a mom of school-age kids, it would presumably recommend Oscar Mayer wieners with a side of Mac 'n' Cheese. A twenty-something guy with bloodshot eyes might be directed to the Tombstone Pizza aisle.
(Excerpt) Read more at fastcompany.com ...
We're a country of grossly overweight, woefully unfit self-indulgent gluttons, the prospect of heart-disease, self-induced diabetes inherent in every bite of the slow-acting poison Americans gorge on with impunity in record numbers.
Food-company conglomerates have no compunction abut plying Americans, the world with means in which to poison themselves, the consequences of which taking a huge toll on our collective health, well-being in the facilitation of heart-disease, self-induced diabetes numbers reaching epidemic proportions on a global scale.
Look through the brand-name logos that comprise the family of Kraft Food products to witness the insidiousness in which Kraft Foods contribute to our detriment with products that egregiously ignore any aspect of our well-being as long as they taste good.
Food companies claim they are only responding to consumer demands in offering foods the customer wants, but in reality its more chicken-or -the-egg scenario.
Now, the hare-brained geniuses at Kraft have come up with this overwhelmingly dubious technology in which to serve up more of the same time-bomb toxic-sludge they produce than ever before.
The machine tells me I want to eat soylent green. I don’t know what’s in it, but it’s darn tasty!
Push yourself away from the table - you’re pretty full....and no dessert.
Oh, and don’t mess with my Toblerone Chocolate!
I don’t blame the processed food companies one iota. Last time I shopped, you could still buy fresh meat, fresh potatoes and vegetables at the supermarket, and I still make homemade dinners (which in addition to being nutricious, are significantly less expensive than prepared foods). When I don’t cook fresh food it is my choice and I alone am responsible for that choice. I’m a non-smoker and I am adamantly against the Governments shakedown of the tobacco industry. When we demonize business, we encourage the Nanny State into laws that will regulate what and how much we can eat.
Could be real interesting what the machine tells the African-American in the picture. :-))
Yeah! Yank ALL the Kraft food products out the store and put in salad bars, cracker! < /Mobama>
"Yo, bro'! We got some fried chicken in aisle 7 which is damn tasty! It's what you lookin' fo'!" -- this would be fine.
"Oh. Hello. You know, some of the fellows and I have really enjoyed the scrumptious fried chicken in aisle 7. I think you should pick up some of this fine product." -- this would be racist.
Not just any soylent green, though - make sure that it’s Kraft® soylent green...
Mmmmmmmmmm, Cheeeeze Whizzzz.....
Hey Donnie,I don’t need a computer to say eat a salad!
Other than crackers, there isn’t much in the Kraft logos you posted that we eat. Doesn’t anyone make anything from scratch anymore?? Fresh veggies and beef soup is our meal tonight.
The White House usually pays tribute to its state dinner guests w/ menus that pay homage to the visitors’ country. But the Chinese delegation wanted an American experience — which they are getting in spades on Monday Wednesday night.
The state dinner menu features Maine lobster, steak and potatoes and apple pie with vanilla ice cream, accompanied by an array of U.S. wines. And the entertainment is “An Evening of Jazz,” the uniquely American musical form.
Here is the menu:
* D’Anjou Pear salad with Farmstead Goat Cheese, fennel, black walnuts and white balsamic vinegar
* Poached Maine lobster with orange glaze carrots and black trumpet mushrooms, served with a Dumol Chardonnay “Russian River” 2008
* Lemon Sorbet
* Dry-aged rib eye with buttermilk crisp onions, double-stuffed potatoes and creamed spinach, accompanied by Quilceda Creek Cabernet “Columbia Valley” 2005
* Old-fashioned apple pie with vanilla ice cream, served with Poet’s Leap Riesling “Botrytis” 2008
Seems cool to me. Kraft sends out recipe books that are kind of cool. You have to adjust the recipes around the fact that they’re all pushing Kraft products and you can often find better stuff by somebody else, and the recipes gear towards “non-offensive” so they’re usually kind of bland. But they’re a nice starting point. This looks like basically the same thing on the fly with some demographic analysis.
As for all your doom crying stuff, remember in spite of it all our life expectancy keeps climbing. There must be something OK about our food supplies. Wonder when they bought Toblerone.
That is real food. Not junk food or processed food
-——remember in spite of it all our life expectancy keeps climbing-——
While that is a true statement, it can not be extrapolated linearly for ever. After a visit to the Mall and Smithsonian museums and seeing hordes of extremely obese people, especially women, I concluded that there will be many die in their forties. I now see them in my doctor’s office, and in Walmart. To a lesser extent I see them when I call on manufacturers in my work.
The life expectancy might be extended for those who are regular size, still much larger than earlier, and who get a little exercise. For those who continue to exist in an obese condition functional organs are going to fail. There will be lots of untreatable heart related deaths. The wages of plenty are death for many.
Obesity and death are the governor on the engine of prosperity
The life expectancy figure that keeps climbing is the average. So it takes into account these people you think will be dying in their 40s. All the hand wringing flies in the face of the facts, and the facts are we continue to, as a population, live longer.
Second of all, your point is well-taken, having thought of the very statistic you cited. I don't know if it actually happens to be the case only suggesting that while the longevity rate has indeed increased it doesn't reflect quality of life, only years lived, that may very well be impacted by deterioration in later years as a result of increase in diseases cited.
Furthermore, longevity is based on information culled from records that only go until a few years back, numbers that might reveal a change, slowing down in rate or otherwise in which longevity has been affected, when eventually updated.
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