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The Teleprompter President
Townhall.com ^ | March 27, 2009 | Michael Gerson

Posted on 03/27/2009 4:16:44 AM PDT by Kaslin

WASHINGTON -- It is amazing how swiftly a presidential tendency turns from observation to joke to meme. Barack Obama -- called "the most eloquent political speaker of our time" -- has become known as the teleprompter president.

The issue gathered momentum when Irish Prime Minister Brian Cowen read 20 seconds of Obama's teleprompter remarks at a White House ceremony before realizing his mistake. Gov. Kathleen Sebelius, at her nomination as head of Health and Human Services, was made to wait in awkward silence while Obama's teleprompter was adjusted. Then came Obama's use of the big-screen autocue at Tuesday night's news conference.

Coverage by Ron Fournier of The Associated Press began: "What kind of politician brings a teleprompter to a news conference?" A recent Politico story asserted, "President Barack Obama doesn't go anywhere without his teleprompter," calling it a "crutch." And in a popular new blog, Obama's teleprompter playfully chronicles its day.

If anyone is to blame for this technological dependence, it is probably Fred Barton, an actor from the 1950s. As author Laurie Brown tells the story, Barton was having trouble memorizing the vast number of lines required for live television. So he conceived of a scrolling screen of typed text -- an idea he shared with Irving Berlin Kahn (the composer's nephew) and Hub Schlafly at 20th Century Fox. Soon the device was used by Milton Berle and actors in various soap operas. In 1952, Schlafly got a call from a man identified simply as the "Chief" who wanted a meeting at the Waldorf-Astoria. It turned out to be former President Herbert Hoover, who ended up using a teleprompter for his remarks at that year's Republican convention.

For politicians, the teleprompter has always been something of an embarrassing vice -- the political equivalent of purchasing cigarettes, Haagen-Dazs and a Playboy at the convenience store.

This derision is based on the belief that the teleprompter exaggerates the gap between image and reality -- that it involves a kind of deception. It is true that there is often a distinction between a president on and off his script. With a teleprompter, Obama can be ambitiously eloquent; without it, he tends to be soberly professorial. Ronald Reagan with a script was masterful; during news conferences he caused much wincing and cringing. It is the rare politician, such as Tony Blair, who speaks off the cuff in beautifully crafted paragraphs.

But it is a mistake to argue that the uncrafted is somehow more authentic. Those writers and commentators who prefer the unscripted, who use "rhetoric" as an epithet, who see the teleprompter as a linguistic push-up bra, do not understand the nature of presidential leadership or the importance of writing to the process of thought.

Governing is a craft, not merely a talent. It involves the careful sorting of ideas and priorities. And the discipline of writing -- expressing ideas clearly and putting them in proper order -- is essential to governing. For this reason, the greatest leaders have taken great pains with rhetoric. Lincoln continually edited and revised his speeches. Churchill practiced to the point of memorization. Such leaders would not haven been improved by being "unplugged." When it comes to rhetoric, winging it is often shoddy and self-indulgent -- practiced by politicians who hear Mozart in their own voices while others perceive random cymbals and kazoos. Leaders who prefer to speak from the top of their heads are not more authentic, they are often more shallow -- not more "real," but more undisciplined.

This is the lasting contribution of Fred Barton and his teleprompter. The speechwriting process that puts glowing words on the teleprompter screen serves a number of purposes. Struggling over the precise formulations of a text clarifies a president's own thinking. It allows others on his staff to have input -- to make their case as a speech is edited. The final wording of a teleprompter speech often brings internal policy debates to a conclusion. And good teamwork between a president and his speechwriters can produce memorable rhetoric -- the kind of words that both summarize a historical moment and transform it.

Obama's goal at his recent news conference was less elevated -- to express his thoughts on the economy with precision, as he faces a crisis in which a stray word could have a tremendous cost.

During a wobbly first two months, Obama has had many problems. But using an autocue isn't one of them. A teleprompter speech represents the elevation of writing in politics. And good writing has an authenticity of its own.


TOPICS: Editorial
KEYWORDS: 0bama; bho2009; bho44; democrats; gerson; obama; obamasteleprompter; teleprompter; totus
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1 posted on 03/27/2009 4:16:44 AM PDT by Kaslin
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To: Kaslin

Teleprompters are for speeches. It’s a crutch when 0 uses one for a news conference, ESPECIALLY when one suspects that his underlings are able to use their crackberries to frame 0’s answers on the teleprompter.


2 posted on 03/27/2009 4:21:07 AM PDT by tgusa (Gun control: deep breath, sight alignment, squeeze the trigger ....)
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To: Kaslin

Boo hiss. Gerson thinks it’s OK as long as the prose is flowery.


3 posted on 03/27/2009 4:22:39 AM PDT by relictele
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To: Kaslin

I fail to see how Gerson can be defending Barry’s use of the teleprompter or hi-def TV to answer simple questions. Using a teleprompter during a speech is no different from having a somewhat more legible copy of the prepared text, and there’s nothing wrong with it (as long as the person knows the text well enough to continue without the teleprompter, as Sarah Palin did at the RNC).

But Obama practically needs to use a teleprompter if he wants to say good morning, and I think there’s something seriously wrong with a person who has such a manifest inability to express himself, whether in a casual situation or on matters of policy about which he is supposed to have some knowledge.


4 posted on 03/27/2009 4:23:53 AM PDT by livius
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To: tgusa

He has to use it, because without it, he is as dumb as a rock. People are beginning to see through him. He is not as smart as the media and the 0bama worshipers are trying to portray him


5 posted on 03/27/2009 4:25:57 AM PDT by Kaslin (Acronym for Obama: One Bad Ass Mistake America)
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To: Kaslin

The author of this piece is missing the point.

Of COURSE speeches are scripted and are either written / typed on paper and read - or, in this modern age - a teleprompter is used.

Zeros DEPENDANCE on his teleprompter is the problem! Without it - his is clueless. With it, he relies totally on what is shown - WITHOUT thought!


6 posted on 03/27/2009 4:26:07 AM PDT by An.American.Expatriate (Here's my strategy on the War against Terrorism: We win, they lose. - with apologies to R.R.)
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To: Kaslin

A teleprompter at a press conference has only one purpose.

To feed live information to the person reading it because they otherwise wouldn’t know what they were talking about.


7 posted on 03/27/2009 4:27:45 AM PDT by DB
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To: Kaslin

How would you ever know O’s thoughts on a topic when it is never his thoughts or words expressed.

or maybe O’s are really that irrelevant?


8 posted on 03/27/2009 4:28:11 AM PDT by rod1
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To: Kaslin

This is just so much elk pi$$.
It is indeed a crutch to use TOTUS when one should be speaking extemporaneously. If it’s so great to write political essays (speeches), and The Mutt is such a good friggin’ writer, then let him start producing.
He’s a dope and has been using other people’s work in support of his rise.
JMHO


9 posted on 03/27/2009 4:30:37 AM PDT by 2nd Bn, 11th Mar
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To: livius

Good Grief! Gerson wants us to believe that Barry has depth of knowledge to refine his thoughts, as Lincoln did in perfecting his Gettysburg Address? This empty suit can’t be off script for a minute without showing his ignorance of America and deep understanding of Karl Marx.


10 posted on 03/27/2009 4:31:25 AM PDT by 230FMJ (...from my cold, dead, fingers.)
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To: livius
So, it's revealed that the reporters who would get an opportunity to ask the magnificent one a question knew in advance. The man behind the curtain had his staff con-cock answers to a variety of answers to the most probable questions and when a question close to the answer previously uploaded was asked, all the earman had to do was wait till that answer was highlighted so he could read the words. I can hear the producers room scrambling to load the correct response...Load #7 McCoy.....and GO
11 posted on 03/27/2009 4:34:05 AM PDT by shadeaud ("If you can't beat them, arrange to have them beaten." -- George Carlin st)
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To: Kaslin
With a teleprompter, Obama can be ambitiously eloquent; without it, he tends to be soberly professorial.

Soberly Professorial? Ur, uh, uh, you know, ah Prfoessorial, yeah, thats the ticket!

Obama's teleprompter fails

Judge it for yourself. Is this "professorial"?

12 posted on 03/27/2009 4:36:46 AM PDT by American in Israel (A wise man's heart directs him to the right, but the foolish mans heart directs him toward the left.)
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To: tgusa
Someone should have added a “barf alert” to this article. It is obvious that zero is just reading and adding cadence as he goes. If I thought he even outlined notes and his writers fleshed them out (or as they say “wordsmithed” them)it would have some redeeming virtue, but I don't.

Those who voted for him now know they voted for a speech writer and a teleprompter.

13 posted on 03/27/2009 4:38:16 AM PDT by Recon Dad (Marsoc Dad)
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To: Kaslin
With a teleprompter, Obama can be ambitiously eloquent; without it, he tends to be soberly professorial.

"Soberly professorial"? Is that the new phrase for down right stupid?

14 posted on 03/27/2009 4:38:50 AM PDT by Graybeard58 (Selah)
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To: Kaslin
He is am actor. much more comfortable acting president than he is being president.
15 posted on 03/27/2009 4:39:37 AM PDT by Tarpon (It's a common fact, one can't be liberal and rational at the same time.)
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Comment #16 Removed by Moderator

To: Graybeard58

He is an idiot, with or without his teleprompter


17 posted on 03/27/2009 4:43:41 AM PDT by Kaslin (Acronym for Obama: One Bad Ass Mistake America)
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To: Kaslin
Ever since Bama in all seriousness and candor told the world what he planned to do with other peoples wealth, Bama was put on a tight leash. Oh he can come and go anywhere he wants, but what comes out of his mouth is very tightly choreographed just like a holly-wood script.

He is the mouth of Oz hiding behind the curtain, and that prompter is his protection to say what has been polled to be the most acceptable response.

18 posted on 03/27/2009 4:45:23 AM PDT by Just mythoughts
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To: Kaslin

“The issue gathered momentum when Irish Prime Minister Brian Cowen read 20 seconds of Obama’s teleprompter remarks at a White House ceremony before realizing his mistake.”

I have to say that I fail to see how Obama was at fault here. Cowen didn’t realize these were not his remarks? And Cowen was using a teleprompter? I CAN’T believe it!!!


19 posted on 03/27/2009 4:46:37 AM PDT by gracesdad
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To: Kaslin
to express his thoughts on the economy with precision, as he faces a crisis in which a stray word could have a tremendous cost.

The truth is he is talking or speech writing too much instead of governing and leading. There are times for a leader to be silent. It seems to me either 0bama is truly a narcissist, has a lack of well founded core principals from which he can express his goals, or is a true Manchurian candidate floating around on the whims of people surrounding him.

20 posted on 03/27/2009 4:49:41 AM PDT by EBH (The world is a balance between good & evil, your next choice will tip the scale.)
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