Response from L.L. Bean (re: advertising on cBS)

NewJerseyJoe

[NewJerseyJoe]

I received a response from L.L. Bean in regard to my complaint about its advertising on CBS. I had suggested that, if it's a company/product you like, give "customer outreach" a chance before initiating a boycott. (Of course, I acknowledge that there are circumstances in which an immediate boycott might be the preferred course of action.)

If you'd like to contact L.L. Bean about this, the correct address is: PUBLIC_AFFAIRS@llbean.com

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Thank you for contacting L.L. Bean with your concerns.

L.L. Bean did not specifically sponsor or purchase advertising time during the "CBS news with Dan Rather" or "60 Minutes". The company does very limited television advertising and we instruct network and cable stations to show our commercial at a time when a large number of people may see it. Most television shows are not seen at the same time around the country. For that reason, we do not select specific programs. Instead, we instruct television stations on a broader range of criteria such as show the commercial during "prime time"evening hours, no more than six times in one evening, specific nights of the week, etc.

To reach a broad audience we are currently running our one commercial on all the major networks (ABC, NBC, FOX, CBS, etc.) and cable channels (BRAVO, CNN, Weather Channel, etc.).

It has always been L.L. Bean's mission to provide information to our customers on our products and services while recognizing a responsibility to, and a deep respect for, all of our customer groups. We are very concerned that you felt compelled to write to us on this issue and hope that the information I have provided gives you a better understanding of our television advertising criteria.

Again, thank you for taking the time to contact us. You are a valued customer and your opinion is very important to us.

Sincerely,
Carolyn Beem
Manager
Public Affairs

[Uncle Jaque]

Interesting.

I guess we're talking to completely different "sources" then.
Mine indicated that things started going downhill 3 or 4 years ago; for a couple of years they significantly reduced or cut out those bonuses entirely.

The last disgrutled former employee I chatted with (have known several) said he worked there for several years with considerable satisfaction until things got so petty that he up and quit recently. Similar issues as the other ones.

It seems that they are having a lot more turnover than they used to for some reason.

Daughter worked there seasonally when in college - hard work in the warehouse but OK with it - particularly liked the "E-store"; fantastic deals there!

[redtarayogi]

I would like to know his date and type of his discharge?Also if he admitted to war crimes why was'nt he charged?Was he charged for aiding the Viet Cong in Paris,if not why?I'am a Viet Nam Vet.US Army 62-67.65 to 66 in II corps.