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Taylor Swift, Olivia Rodrigo Songs Vanish from TikTok as Licensing Battle With Universal Music Heats Up
Rolling Stone Magazine ^ | FEBRUARY 1, 2024 | NANCY DILLON, ETHAN MILLMAN

Posted on 02/01/2024 7:26:43 AM PST by Steven Scharf

Taylor Swift, Olivia Rodrigo Songs Vanish from TikTok as Licensing Battle With Universal Music Heats Up UMG, the biggest music company on the planet, failed to renew a licensing deal with TikTok amid a dispute over artist compensation, security, and the use of AI

BY NANCY DILLON, ETHAN MILLMAN FEBRUARY 1, 2024

Taylor Swift, Lana Del Rey Songs Disappear On TikTok Amid Universal Music's Licensing Battle

A DAY AFTER Universal Music Group threatened to stop licensing its music to TikTok amid a breakdown in deal negotiations, songs from UMG‘s unparalleled stable of artists began vanishing from the social media platform late Wednesday.

. . .

Just after midnight, some of Swift’s own videos that originally featured her songs like “Hits Different” had now been muted. Several of Justin Bieber’s videos on his page, including a live performance of him singing “Yummy,” are now silent.

The update is the climax of a tense year of negotiating between UMG and TikTok over the two companies’ differing views on what constitutes a fair deal for use of the record company’s music on the platform.

UMG set the stage for the sonic stripping when it posted an open letter Tuesday night saying its prior licensing deal with TikTok was set to expire Wednesday and that talks over a new deal had reached an impasse. The world’s largest music company — whose artists include Taylor Swift, Billie Eilish, Olivia Rodrigo, Drake, Kendrick Lamar, and Daddy Yankee — said it was making a stand “for the creative and commercial value of music.”

(Excerpt) Read more at rollingstone.com ...


TOPICS:
KEYWORDS: internet; licensing; music; socialmedia; taylorswift; taytay; tiktok
Saw a post from an artist I follow and fond this article.

Wiki background on UMG:

Universal Music Group N.V. (often abbreviated as UMG and referred to as just Universal Music) is a Dutch–American multinational music corporation under Dutch law. UMG's corporate headquarters are located in Hilversum, Netherlands and its operational headquarters are located in Santa Monica, California. The biggest music company in the world, it is one of the "Big Three" record labels, along with Sony Music and Warner Music Group. Tencent acquired ten percent of Universal Music Group in March 2020 for €3 billion and acquired an additional ten percent stake in January 2021. Pershing Square Holdings later acquired ten percent of UMG prior to its IPO on the Euronext Amsterdam stock exchange. The company went public on September 21, 2021, at a valuation of €46 billion.

The company's origins go back to the formation of the American branch of Decca Records in September 1934 and its name and company logo originates from Carl Laemmle's Universal Pictures.

Not sure what to make of this other than millions of Taylor Swift fans cannot listen to her on Tik Tok for now.

1 posted on 02/01/2024 7:26:43 AM PST by Steven Scharf
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To: Steven Scharf

Tater Swuft isn’t making enough money. Probably wants to buy another island so she’ll have a couple places to go once she gets the two chimps running the Brandon regime in the District of Corruption reelected.


2 posted on 02/01/2024 7:29:39 AM PST by FlingWingFlyer ( Joe Pedo's America! The Motel 6 to the world. Joe's Border Patrol will keep the light on for you.)
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To: Steven Scharf

I call that addition by subtraction.


3 posted on 02/01/2024 7:30:51 AM PST by dfwgator (Endut! Hoch Hech!)
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To: Steven Scharf

There’s other streaming platforms to listen to any artist, like YouTube and Amazon.


4 posted on 02/01/2024 7:32:40 AM PST by Ciexyz (Prayers for America and Israel.)
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To: FlingWingFlyer

Any hope for taking modern “music” completely off the net?


5 posted on 02/01/2024 7:40:02 AM PST by Getready (Wisdom is more valuable than gold and harder to find.)
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To: Steven Scharf
Not sure what to make of this other than millions of Taylor Swift fans cannot listen to her on Tik Tok for now.

A blessing in disguise...................

6 posted on 02/01/2024 7:41:09 AM PST by Red Badger (Homeless veterans camp in the streets while illegal qs are put up in hotels.....................)
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To: AdmSmith; AnonymousConservative; Arthur Wildfire! March; Berosus; Bockscar; BraveMan; cardinal4; ...
Taylor Swift is a POS.

7 posted on 02/01/2024 7:45:08 AM PST by SunkenCiv (Putin should skip ahead to where he kills himself in the bunker.)
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To: SunkenCiv
Why is she a POS? Because she votes differently than you. Is that all you see?

She works hard. Free Market. Her lyrics aren't obscene. She keeps her clothes on. One minute coverage of her during a 3 hour football game is not excessive. She is supporting her boyfriend. If she endorsed Trump you'd be singing her praises. People are more than the politicians they support. Republicans looking like kooks upset over an entertainer's decision that hasn't even happened yet. And may not.

8 posted on 02/01/2024 7:55:24 AM PST by TornadoAlley3 ( I'm Proud To Be An Okie From Muskogee)
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To: TornadoAlley3

jimmy crack corn....


9 posted on 02/01/2024 8:01:32 AM PST by BigFreakinToad (Remember the Biden Kitchen Fire of 2004)
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To: TornadoAlley3

It’s not so much Taylor, as it is her vapid fans.


10 posted on 02/01/2024 8:02:18 AM PST by dfwgator (Endut! Hoch Hech!)
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To: Steven Scharf

Just today in my college music class, I was discussing a 19th century composer, George Onslow. The reason practically no one knows anything about him is that, after his death, Richard Wagner conducted one of his works, decided he didn’t like it, and refused ever to conduct an Onslow work again—and that was enough to keep Onslow’s music unheard for a century.

No one has that kind of power today, not even TikTok or UMG. If you want to hear someone’s music, you can access any of a plethora of recording sources, and it’s only in places like North Korea or Tajikistan where the government is so authoritarian that music can be controlled—and even in these places there is an underground of resistance to the tyranny.


11 posted on 02/01/2024 8:06:24 AM PST by chajin ("There is no other name under heaven given among people by which we must be saved." Acts 4:12)
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To: TornadoAlley3
Too late for you, she's engaged to be married. You'll have to keep using her images to light up your life.

12 posted on 02/01/2024 8:16:04 AM PST by SunkenCiv (Putin should skip ahead to where he kills himself in the bunker.)
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To: SunkenCiv

When did THAT happen?

It’s sad you let an entertainer get into your head…but you might want to read just a little about who she is. LOL


13 posted on 02/01/2024 8:27:52 AM PST by Vermont Lt (Don’t vote for anyone over 70 years old. Get rid of the geriatric politicians.)
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To: Vermont Lt

She’s a venal entertainment industry nitwit who, like all such, likes to regurg’ Demagogic Party talking points in an attempt to influence the society for the worse. IOW, right back at you and your head.


14 posted on 02/01/2024 8:33:30 AM PST by SunkenCiv (Putin should skip ahead to where he kills himself in the bunker.)
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To: SunkenCiv
Taylor Swift is dynamite... ...as in Napoleon Dynamite.



15 posted on 02/01/2024 10:57:47 AM PST by T.B. Yoits
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To: SunkenCiv

Trump is having difficulty getting single women to vote for him.

Trump supporters attack Taylor Swift, single women like her.

Trump loses general election.

Sunken screams it’s stolen.

Get some help dude.


16 posted on 02/01/2024 1:09:52 PM PST by TornadoAlley3 ( I'm Proud To Be An Okie From Muskogee)
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To: Steven Scharf

great, maybe a few people’s brains will have a moment of detox.


17 posted on 02/01/2024 2:47:24 PM PST by b4me
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To: TornadoAlley3
I have nothing against Taylor Swift. I don't think she's even a Biden "groupie". I think she's just playing the game, she has to be for Biden because she's in Hollywood.

Even if she's for Biden, she's probably lukewarm about it.

18 posted on 02/01/2024 2:53:10 PM PST by MinorityRepublican
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To: TornadoAlley3
Why is she a POS? Because she votes differently than you. Is that all you see?

I don't really get this growing loathing of Swift amongst some corners of conservatism (the MAGA populist right, to be specific).

She's about as anodyne a celebrity as you could find. She isn't all pierced and tattooed. She's not flashing her tits in concert, dropping F-bombs. She's not dating a revolving door of scowling black rappers. I can think of about a thousand current acts far more degenerate than Taylor Swift is.

Her romance with Travis Kelce is the kind of wholesome courtship that conservatives used to cheer. He seems like a decent guy. He did an ad for Pfizer? So what? Pfizer had no greater friend than President Trump so what's the big deal?

Yes, she unenthusiastically endorsed Biden, and probably will again. As a rule, entertainers are Democrats. Again, so what? Celebrity endorsements don't mean squat. On this last point however, it doesn't help that we've thrown our lot behind a candidate who is absolutely repulsive to women.

Anyways, go Taylor! Hope you get married and help to drive up the white birth rate! Make getting knocked up popular again among your fan base!

19 posted on 02/01/2024 4:16:29 PM PST by Drew68 (Never forget that every person responsible for the nation's COVID policies totally got away with it.)
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To: Drew68; All

Olivia Rodrigo: Another Illuminated Product from The Mouse !!

MSNBC LOVES Olivia, for her PRO-Abortion stance.
NBC chose MSNBC Political operative Willie Geist to interview Olivia with a fluff piece, on the “Sunday Sitdown” show in Feb. Surprised at the connection???
I am not.

https://x.com/charliekirk11/status/1768337602820898849

Singer Olivia Rodrigo is handing out Plan B pills and abortion advertisements at her concerts.

Liberalism is a creepy anti-child death cult.


20 posted on 03/14/2024 12:56:12 PM PDT by Texan4Life
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