Posted on 05/02/2023 8:19:15 AM PDT by Morgana
They should address the “woke” VP of marketing’s screed in opposition to Bud Light customers. It was an in your face FU directed at customers. She made crystal clear that Budwiser saw customers as a “basket of deplorables.” She’s so poison, I hope no one ever hires her nasty ass again.
For cinco de mayo, beer drinkers will punish Anheuser-Busch InBev by drinking Modelo and Corona --both of which are owned by Anheuser-Busch InBev.
She’s not what I consider conservative. RINO is more like it.
More like the "Queen of Beers."
To apologize is to admit a mistake, and the apology would alienate the whole LGBTQ+ community and all die-hard democrats.
So, AB is stuck and wishing they had never created the issue. Which should be a warning to all other businesses that even thought of pandering to the woke politics of the moment.
I wasn’t aware Bud light was no longer alive in the news. I stand corrected.
Why would you drink it? It’s swill.
not the savvy drunks... they will know... that ole mexicali beverage Yuenlingringo
Yep, they are already coining the phrase (verb) “Alissa’d” to describe what the woke VP did to the brand...it is a near fatal collapse.
Thanks
AB products are all mule-piss flavored water. There are other companies selling mule-piss flavored water identifying as beer, and at the same price point. AB is toast.
It’s too late. Coors...
This is fun to watch.
Another day, another article on the Bud Light marketing fiasco. As I said yesterday, this isn’t going away soon.
I bet the marketing manager Heiferschmit(sp) is hiding at home hoping the articles in the trades magazines have pivoted to something else. Nope. Not yet!
Lol, that’s a good one.
Coors stock up 8.45% at mid-day while A/B is down 1.60 percent. A/B chose poorly.
As a side note, FOX is down 1.2%.
Agreed. I suspect that '26%' number is heavily massaged, and includes sales to retailers that can no longer move product without giving it away, if even then. I'll be interested in sales figures after another month.
Wouldn't surprise me at all. I'd me shocked if the numbers AB is posting right now don't include beer delivered to retailers before this mess started, and now those retailers can't give the swill away.
Pretty much the entire AB line is all about marketing, and has nothing to do with actual beer. They really are hoist on their own patard.
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