We can't have a a beer without the left shitting on it.
No of course not.
The person who made the decision had not the slightest inkling that there was controversy associated with the "discussion."
It was "a discussion" among people who all agreed with each other.
Stopped reading at “she”.
It’s why you get when you pander to less than 1% of the population.
Too late, they have given the brands soul to the radical left
The very idea which was circulated, that the executives knew nothing of the perverted ads, is just pure b.s. If they did not know, they are incompetent. It is up to the executives to be on top of everything affecting the brand and trademark.
Most of the transgendered today are not legally able to drink beer.
Anheuser-Busch CEO: Dumbass. Liar.
Does this twit honestly believe that transpeople or homosexuals are going to start drinking Bud Light just because Dylan's face is on the cans? They never have and they never will, they are usually drinking mixed fruit cocktails or hard liquor.
This statement by AB is your typical cowardly non-apology apology. I would have canned the entire marketing and advertising department, slashed my beer brand prices by 25%, and issued a full-throated apology, as well as cutting some ads poking fun at AB.
In it not on it. Bud Light is crappy beer. Haven’t drank it in years. I will avoid all Anheuser-Busch products in the future.
So let me get this straight. You use a hyper controversial female impersonator in your ad campaign and now you are proclaiming you "never intended to be a part of a discussion that divides people."
That, sir, is a bald-faced, gas-lighting lie.
‘We never intended to be part of a discussion that divides people,’ said CEO Brendan Whitworth
There’s your sign.......
Ex-CIA becomes CEO....gents, the coup has spread out from beyond the government, and they have co-opted banking, beer, to donuts.
I don’t think this guy is gonna win the Hank Reardon Award any time soon.
‘This brand is in decline, it’s been in a decline for a really long time, and if we do not attract young drinkers to come and drink this brand, there will be no future for Bud Light,’ she told a podcast.”
I’ll admit that I’m not one to follow beer consumption trends - but is there any truth to this? Is/was Bud Light declining in sales?
Again, I admit that I’m not always advertising savvy about products - but I don’t see how bringing in a tranny was gonna help matters.
What does Anheuser-Busch do? If they throw Heinersheid to the wolves, they risk a boycott from gays (who don’t drink Bud anyway) and if they don’t, their sales will continue to decline.
Here’s what AB-Inbev does: The Mulvaney ad campaign goes away quietly. Heinerscheid is moved to, as they say, other job opportunities and pathways in AB-Inbev. the company denies being anti-tranny or anti-gay and makes a large donation to gay rights groups and hopes the informal boycott will stop.
Sound right?
“We never intended to be part of a discussion that divides people”
Bitch said that is EXACTLY what she intended to do. So the question for AHB is: Why is the bitch still there?
Who here among us ever actually preferred Bud Light, even if you were willing to consume it on occasion?
I’ve always wanted to see more realistic beer advertising, you know people in a blackout cursing and fighting, someone passed out in the lavatory, car wrecks, a dude puking in the alley. They should have hired the college chick that got 13 years for her N word tirade at her college dorm as the brand rep.
This is a hold my beer moment for AB just before they crash.