Posted on 03/02/2023 10:50:11 AM PST by AT7Saluki
Fox News unveiled a redesign of its website yesterday to highlight more non-hard news and politics coverage to its audience coming to the homepage and provide more “brand safe” content to advertisers, said Porter Berry, evp and editor-in-chief of Fox News Digital.
Three advertising agency executives who spoke with Digiday said these changes have the potential to draw in new advertisers and budgets. They declined to share if their clients were currently advertising on Fox News’ sites.
“Anytime a publisher is taking a moment to think about what is going to be the best way for consumers to experience their brand is a smart moment in time,” said Megan Jones, Digitas’ chief media officer.
(Excerpt) Read more at digiday.com ...
Any "hard" news is so politically charged and crisis-mongering anymore that I think people are being turned off. Even if you agree with the politics, news is just throwing red meat into the water. Hopefully people are getting exhausted by perpetual outrage and perpetual crisis. In that way, moving to soft news items makes sense.
They could bring this guy in...
.
“Soft” news can be ‘hard’ news depending on what it is...sarc
I prefer serious straight news that isn’t spin.
The problem is news is spun as political propaganda to advance a political faction.
I made foxnews.com/ my go to for quick National News last fall.
Their new format makes it even easier to find what is happening versus the ABCNNBCB$ WOKE/BLM B$ posing as news.
The link below is updated throughout the day. There is no cost to view their latest news items.
I just don't go there anymore - it's infuriating.
“I thought it was being dumbed-down because people want to look at pictures rather than read. Should’a known it was all about the $ (and pleasing the snowflakes).”
I thought the web site was broken. Now that I know is isn’t, I’m no longer visiting the site.
No. We want news. Not propaganda.
Trying to dilute their news, destroy the new focus. Great move. /s
I thought the web site was broken. Now that I know is isn’t, I’m no longer visiting the site.
That’s what I first thought as well. It’s unpleasant to look at/navigate and I will no longer visit regularly.
Yeah we already noticed the tabloid look.
Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.