Free Republic
Browse · Search
General/Chat
Topics · Post Article

Skip to comments.

Woke Capitalism: GM Pays Netflix to Place EVs in Entertainment Content
Breitbart ^ | 2.2.23 | DAVID NG

Posted on 02/03/2023 12:05:54 PM PST by conservative98

From streaming platform for half-baked reality dating shows to normalizing electric vehicles. When Netflix engages in shameless product placement, you can be sure it will at least be extra woke.

The left-wing steamer has entered a deal to feature General Motors’ electric vehicles in its original movies and TV series, providing the company with a new revenue stream while also burnishing its questionable credentials as a corporate climate crusader.

The campaign is also intended to serve as what one GM executive called a “blueprint” for Hollywood’s big push to normalize electric vehicles in the minds of consumers and to “accelerate the transition” away from gas-powered cars.

Netflix’s deal with GM will officially launch during the Super Bowl on February 12 with a commercial starring Will Ferrell who will reportedly drive a host of different GM electric vehicles through various Netflix shows, including Bridgerton, Squid Game, and Army of the Dead.

The streamer will place GM vehicles in its reality shows Love Is Blind and Queer Eye, as well as scripted shows, like the upcoming Rob Lowe comedy Unstable, according to a report from The Hollywood Reporter.

GM’s chief marketing officer Deborah Wahl said the goal is to normalize electric vehicles in an effort to “accelerate the transition” away from gas-powered vehicles.

“I think you can see with this we’re working together to create a blueprint for the whole entertainment industry in how to think about normalizing EVs and showcasing this all-electric future, because we all know it’s good for all of us if we accelerate that transition,” she told the trade magazine.

(Excerpt) Read more at breitbart.com ...


TOPICS: Chit/Chat
KEYWORDS: automotive; cancelnetflix; electric; evs; gas; globalwarming; gm; marxism; netflix; queereye; superbowl; transition; willferrell
Navigation: use the links below to view more comments.
first 1-2021-39 next last

1 posted on 02/03/2023 12:05:54 PM PST by conservative98
[ Post Reply | Private Reply | View Replies]

To: conservative98

It’s all one big Balinese shadow puppet show.


2 posted on 02/03/2023 12:08:15 PM PST by SpaceBar
[ Post Reply | Private Reply | To 1 | View Replies]

To: conservative98

Nothing new. Companies have been doing this for many decades.


3 posted on 02/03/2023 12:08:18 PM PST by WASCWatch ( WASC)
[ Post Reply | Private Reply | To 1 | View Replies]

To: WASCWatch

WASCWatch wrote: “Nothing new. Companies have been doing this for many decades.”

Not just companies. I know you’ve noticed how the product logos are always facing the camera. Cadies on the pro golf tour are coached to rotate the golf bags so that the logo/advertising is facing the cameras when they set the bag down.


4 posted on 02/03/2023 12:11:35 PM PST by DugwayDuke (Most pick the expert who says the things they agree with.)
[ Post Reply | Private Reply | To 3 | View Replies]

To: conservative98

Nothing new. Car companies have been supplying Hollywood cars for decades. Read the credits at the end of old TV shows, “Automobiles supplied by Ford Motor Company, GM Etc...............


5 posted on 02/03/2023 12:12:28 PM PST by Red Badger (Homeless veterans camp in the streets while illegal aliens are put up in hotels.....................)
[ Post Reply | Private Reply | To 1 | View Replies]

To: conservative98

Hollywood always disappoints. Why change?


6 posted on 02/03/2023 12:16:50 PM PST by blackdog ((Z28.310) Forget "Global Warming", new grants are for "Galaxy Dimming")
[ Post Reply | Private Reply | To 1 | View Replies]

To: Red Badger

There’s a big difference here. There’s product placement and then there’s this - a forced product.


7 posted on 02/03/2023 12:17:21 PM PST by conservative98
[ Post Reply | Private Reply | To 5 | View Replies]

To: DugwayDuke

Product placement.


8 posted on 02/03/2023 12:21:12 PM PST by RushIsMyTeddyBear
[ Post Reply | Private Reply | To 4 | View Replies]

To: blackdog

“GM will officially launch during the Super Bowl on February 12 with a commercial starring Will Ferrell”

Not that I needed one more reason to never get an EV but that idiot just made the list.

Ferrell is a poor man’s Chevy Chase and Chase was a HACK.

Ferrell, jack black, Seth rogan.......how those unfunny amateurs get the gigs they do is beyond my understanding. SMH


9 posted on 02/03/2023 12:26:10 PM PST by V_TWIN (America...so great even the people that hate it refuse to leave!)
[ Post Reply | Private Reply | To 6 | View Replies]

To: V_TWIN

To me, hybrids are actually a good solution for someone who has to drive in city traffic a lot. You can run on battery when you’re creeping along and sitting often then when you get out more suburban/highway areas, the gas engine can kick in for the best range and charge the battery.

At this time, and for the foreseeable future you have the issue of the range/charge time and impact of mining the raw material along with replacement cost.


10 posted on 02/03/2023 12:36:19 PM PST by matt04 ( )
[ Post Reply | Private Reply | To 9 | View Replies]

Remember the bailouts GM got during the mortgage insurance implosion? That $ went to safeguard their oversees operations.


11 posted on 02/03/2023 12:36:59 PM PST by Gene Eric (Don't be a statist!)
[ Post Reply | Private Reply | To 1 | View Replies]

To: matt04

Don’t forget the potential for surprise spontaneous combustion!


12 posted on 02/03/2023 12:40:31 PM PST by V_TWIN (America...so great even the people that hate it refuse to leave!)
[ Post Reply | Private Reply | To 10 | View Replies]

To: conservative98

Not really. Cars especially tend to get a bit goofy in their placements. I remember in the 1st season of Heroes when 2 characters flew into LA and drove in their rented Nissan Versa across the country, with lots and lots of beauty shots. Some show I was watching with the wife and the characters weren’t sure where they were going and one said “well put it into [brand of car’s] navigation system”, she joked that somebody got paid. It’s all pretty standard, cause the money guys negotiate it then tell the writers to make it happen.


13 posted on 02/03/2023 12:42:17 PM PST by discostu (like a dog being shown a card trick)
[ Post Reply | Private Reply | To 7 | View Replies]

To: conservative98

propaganda by any other name is still...propaganda.


14 posted on 02/03/2023 12:43:03 PM PST by ASOC (This space for rent)
[ Post Reply | Private Reply | To 1 | View Replies]

To: conservative98

The Sopranos was full of product placement. What’s the favorite beer at the Yellowstone bunkhouse or about any bar in that show? Coors Banquet. What do the Yellowstone/good guys drive? Dodge Ram. What about “others” or bad guys? Ford F-150’s mostly.


15 posted on 02/03/2023 12:48:23 PM PST by mikey_hates_everything
[ Post Reply | Private Reply | To 1 | View Replies]

To: conservative98

One more reason to stay out of the netfix cesspool.


16 posted on 02/03/2023 12:51:32 PM PST by subterfuge (I'm a pure-blood!)
[ Post Reply | Private Reply | To 1 | View Replies]

To: WASCWatch

Yep, non story.


17 posted on 02/03/2023 12:53:42 PM PST by mykroar (what is extraordinarily important is this—who will count the votes, and how. - J0eStalin)
[ Post Reply | Private Reply | To 3 | View Replies]

To: conservative98

18 posted on 02/03/2023 1:02:23 PM PST by Jeff Chandler (THE ISSUE IS NEVER THE ISSUE. THE REVOLUTION IS THE ISSUE.)
[ Post Reply | Private Reply | To 1 | View Replies]

To: Jeff Chandler

19 posted on 02/03/2023 1:03:52 PM PST by Jeff Chandler (THE ISSUE IS NEVER THE ISSUE. THE REVOLUTION IS THE ISSUE.)
[ Post Reply | Private Reply | To 18 | View Replies]

To: conservative98

I’m tired enough of all the kissing homos and 1619 project garbage (Hulu) that I’m ready to dump them all.

Eff em.


20 posted on 02/03/2023 1:15:06 PM PST by logi_cal869 (-cynicus the "concern troll" a/o 10/03/2018 /!i!! &@$%&*(@ -)
[ Post Reply | Private Reply | To 1 | View Replies]


Navigation: use the links below to view more comments.
first 1-2021-39 next last

Disclaimer: Opinions posted on Free Republic are those of the individual posters and do not necessarily represent the opinion of Free Republic or its management. All materials posted herein are protected by copyright law and the exemption for fair use of copyrighted works.

Free Republic
Browse · Search
General/Chat
Topics · Post Article

FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson