In Pennsylvania we have Bimbo Bakeries. I think they own Sara Lee and other well-known brands.
Bimbo was originally a Mexican bakery, founded 1945. Their home page says that the name the name ‘Bimbo’ is “a combination of Bingo, a popular song in America at the time, and the Disney movie, Bambi”.
We get their sandwich bread at the local Hispanic store. It isn’t much different from Wonder Bread.
Ha! There is a Bimbo Bakery not far from here, too. Northern Indiana. They produce several baked brands. Odd name for a bakery.