Posted on 01/22/2022 9:40:19 AM PST by mylife
In October 2021, Edith’s, a Brooklyn eatery specializing in foods of the Jewish diaspora, announced on Instagram that they were planning to hand out cans of Dr. Brown’s Cel-Ray—the chartreuse celery-flavored soda that’s a staple in Jewish delis—to trick-or-treaters on Halloween. Elyssa Heller, founder and CEO of the restaurant, explained that she wanted to introduce more folks in the neighborhood to the drink. But there was a problem: As they prepared to place a large order of the soda from their distributor, Heller’s team discovered there was no Cel-Ray to be found.
Missing celery soda might not seem like a big problem in the midst of a pandemic; if you didn’t grow up frequenting such delis, especially those in the Northeast, you may have never seen Cel-Ray at all. Or perhaps you’ve reached for Dr. Brown’s black cherry or cream sodas instead, because, well, a vegetable-flavored beverage might not necessarily be anyone’s first pick. But I can say with certainty that no Jewish deli experience is complete without a can of Cel-Ray. Cloying and vegetal all at once, it cuts through bites of fatty pastrami and corned beef with every sip. When it comes to Cel-Ray, if you know, you know.
(Excerpt) Read more at food52.com ...
I would try it once, but I can’t imagine really enjoying a fizzy celery flavour.
Cloying and vegetal all at once, it cuts through bites of fatty pastrami and corned beef with every sip. When it comes to Cel-Ray, if you know, you know.
tried it, didn’t like it. it tastes like celery seed.
I bet you put peanut butter on celery ;)
The excuse will be “Covid killed all the celery!”
I like celery seed, celery leaves, celery root...
I’d rather drink Moxie.
It’s plot against da Jooos /s
Ughh, like root beer with dirt in it.
Oh I have had Cel-ray. When I lived in Florida you could find it in grocery stores like Winn-Dixie, thanks to Florida’s large Jewish community. Now you’re going to make me miss it, here in Kentucky.
Never heard of Cel-Ray but will try to find some. Like you, I like celery, can’t go a day without it. Chopped fine in an omelet, big pieces in soup, etc. Don’t like peanut butter or anything else in it. I was amazed to learn that many people don’t like it.
well you have burgoo.
It is part of the trinity of cooking
Tastes good to me.
We’ve enjoyed Dr. Brown’s Cream Soda, but never have seen Cel-Ray to even try it.
some people hate their Mama.
Go figure
I’ve never tried celery soda but I’ll give it a shot if I see it. One celery product that I know I like is celery salt. If you like Chicago dogs then you like celery salt.
love Chicago dogs
sport peppers are key
Yep, top to bottom celery is wonderful. Unfortunately it’s one of the “dirty dozen” veggies with a huge pesticide load. Buy only organic whenever possible.
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