Posted on 02/17/2021 6:14:05 AM PST by mylife
Burger King doesn't want to come out a loser in fast food's chicken sandwich wars. So it's planning an upgrade.
The chain said Wednesday that it is replacing its current crispy chicken sandwich with a new, hand-breaded version. The new product, which comes in original or spicy, is made with a savory signature sauce and served with pickles on a potato bun. It will be available at Burger King restaurants across the country later this year. Competition in the chicken sandwich space is fierce. Following the wild success of the Popeyes chicken sandwich launch in 2019, restaurants across the industry have been launching or improving their own versions of the product. McDonald's (MCD), which is hyping its product with hoodies and other swag, is rolling out a trio of crispy chicken sandwiches this month. Others, like Wendy's and KFC, have also launched new products.
"Chicken has been identified as an opportunity for growth across the industry, with chicken almost [twice] the size of beef globally and growing at a faster rate," wrote Credit Suisse analyst Lauren Silberman in a recent note. "We expect competition to heat up in 2021."
(Excerpt) Read more at cnn.com ...
No kidding, FRiend. Jack in the Box’s looks like that in the photos, but is a wimpy little thing. Popeyes is the king of chicken sandwiches as far as I’m concerned
Yup
I’d trust Popeye over the King for fish.
You and me, livin dangerously, headed for the chicken shack..
https://www.youtube.com/watch?v=EWjpZyB4k-4
“Chi-ken good ... chicken.”
Love, Leeloo
We used to go to a rib joint where we packed guns.
It was the best and we never had any issues
“The new product, which comes in original or spicy, is made with a savory signature sauce and served with pickles on a potato bun”
This is how cnn makes its money now. An ad agency.
I hope burger king paid a lot of money for this full page ad.
Hah! Well played
I was surprised at how incredibly good the Popeyes chicken sandwich was. I didn’t wait hours but did wait 20 minutes and it was worth it. The hype is down now so you can go in and not have a wait. I like Chick Fil A as well.
About 10 years ago I suddenly developed an allergy to wheat OR maybe the chemicals they are putting in wheat.
I got itching all over that was horrible.
So I am very careful of what I try. For example I can tolerate rye breads or sometimes pizza (anything with tomato sauce)
I tried a chik-fil-A sandwich for the first time this year- it sent me right into it worse than anything I tried in years.
I tried one a few months ago. Fried into something suitable for road patching duty. Inedible.
Chick Fil A has horrible wait times
That is true. I’d certainly never do their drive through.
After Cowboy Chicken came to town...
Not all that impressed with chick fil a.
Especially at lunch time, 50 home school Mommies in sun dresses feeding their brood, and yer looking at the clock, I want a sangwich so I can get back to work!
I still like the Wendy’s spicy chicken the best. The old BK chicken sandwich was pathetic.
I haven’t been to Popeye’s in quite a while. We call it “Poopies”... well, maybe you can guess why...
They are GOOD, Pollo Loco too.
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