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Students feast on Kobe beef school lunches to help meat industry
asahi shimbun ^ | 12/11/2020 | kengo yamada

Posted on 12/12/2020 7:05:58 PM PST by mylife

Sixth-graders at Uozaki Elementary School are not allowed to talk at the lunch table to prevent the novel coronavirus from spreading, but that was tougher than usual on Nov. 27.

The students could not resist oohing and aahing at the sight of the day’s fare: Kobe beef.

“So fatty and it’s tasty!” a student exclaimed.

“Very, very tender,” another student said, offering a five-star review.

The day’s menu was a bowl of rice topped with prized Japanese “wagyu” beef--not your typical school lunch.

At first, Soki Tsutsui decided to set aside the beef bowl until he finished his side dishes. But the smell was so mouthwatering that the 12-year-old gave in and dove straight for the beef.

“This is the best meat I’ve ever eaten. Without a doubt,” Tsutsui laughed. “I’m gonna brag about it to my parents.”

It was the first time the students have been given the delectable treat, named “Kobe-gyu-dondon,” at their school in Kobe’s Higashi-Nada Ward.

But it was not a rare sight.

Jubilant scenes like this have taken place around Kobe since October, after the city decided to provide school lunches using Kobe beef at almost all public elementary and junior high schools.

Until the end of fiscal 2020, students are expected to be served dishes like Kobe beef stew and Kobe beef sukiyaki more than once, part of an effort to boost the livestock industry left reeling from the pandemic.

The epicurean project to beef up school lunches is not limited to Kobe, the capital of Hyogo Prefecture.

In the overall prefecture, about 1,250 schools, both public and private, have served students lunches using the prefecture’s specialty wagyu, including Kobe beef.

Other prefectures have served school lunches incorporating fancy local specialties as well.

Japan’s three famous kinds of wagyu are Kobe beef, Matsuzaka beef in Mie Prefecture and Omi beef in Shiga Prefecture.

Children attending 380 schools in 19 cities and towns in Shiga Prefecture have enjoyed school lunches using Omi beef for such dishes as gyudon (beef-on-rice) and nikujaga (simmered beef and potatoes).

In Hokkaido, about 1,600 schools have served local scallops at lunch. As of December, salmon, hokke (Atka mackerel) and pollock have been added to the menu.

In Aichi Prefecture, Nagoya Cochin, one of the three major jidori (domestic free-range chicken), will soon appear on plates at 1,450 or so schools.

Students at public elementary and junior high schools are expected to be nourished with fried chicken and oyakodon (chicken and egg rice bowl).

A prefectural official in charge of the local livestock industry hopes the gourmet experience make students “become interested in locally produced cooking ingredients.”

The trend in haute school lunches is inseparable from the development of the COVID-19 pandemic, which has taken a big bite out of demand for dishes otherwise coveted by foodies.

Wagyu consumption has dropped sharply amid the pandemic, according to the farm ministry.

The wholesale price of domestic wagyu in April dropped by 26.6 percent year on year, the ministry said. And some data shows retail inventories increased by about 20 percent from the same month a year ago.

The same is happening to seafood consumption. Almost all items sold in the market have been affected, with wholesale prices and shipping quantities dropping by more than 20 percent year over year.

Expensive ingredients in particular have been affected because many luxury items are catered toward foreign visitors and the restaurant industry.

“They were directly affected by the pandemic and a voluntary restraint on going out,” a ministry official said.

The central government launched a project in April to fully subsidize the prefectural governments’ expenses from purchasing wagyu and seafood products for school lunches until the end of fiscal 2020 to boost domestic consumption of home-grown ingredients.

Thanks to that, wagyu has been served in 46 prefectures. Seafood products have been served or will be served in Tokyo and 42 prefectures, the ministry said.

An official from the Hyogo Prefecture Meat Industry Co-operative Association said the central government’s project has been a big help to Kobe beef retailers.

“Some stores had no customers to sell meat to. They had so much in their inventories that they could not store it all in their fridges,” the official said.

“We appreciate the stable consumption,” the official said.

But they also warned that retailers cannot rest easy just yet.

Because of the pandemic’s third wave, restaurants and bars in some parts of Tokyo and Osaka have once again been asked to close early.

“Yet another decline in consumption is possible, and that prospect makes me scared,”


TOPICS: Chit/Chat; Food; Miscellaneous
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Jeeze I used to beg for a quarter for pizza or spaghetti day..
1 posted on 12/12/2020 7:05:58 PM PST by mylife
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To: KC_Lion

Ping.


2 posted on 12/12/2020 7:07:09 PM PST by Army Air Corps (Four Fried Chickens and a Coke)
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And mom and dad said there were kids starving in china...


3 posted on 12/12/2020 7:07:45 PM PST by mylife (The Roar Of The Masses Could Be Farts)
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To: mylife

Never liked Kobe beef. It’s like a sponge with all that fat interspersed in the meat.


4 posted on 12/12/2020 7:09:33 PM PST by struggle
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To: mylife

My Japanese daughter-in-law had whale meat as part of her school lunch. I imagine the same idea was behind it—to subsidize the industry. As an aside, many Japanese schools have gardens where they grow some of the food they eat for lunch.


5 posted on 12/12/2020 7:09:44 PM PST by hanamizu
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To: mylife

One day a week we didn’t have to bring a lunch. We could buy hot dogs.


6 posted on 12/12/2020 7:11:10 PM PST by Lurkina.n.Learnin (Democrats are the slumlords of American politics )
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To: mylife

Meanwhile in America the poor kids are in house prisons wearing a mask and forced to eat Top Ramen because their parents business has been forced to close


7 posted on 12/12/2020 7:12:08 PM PST by Karliner (Heb 4:12 Rom 8:28 Rev 3, "...This is the end of the beginning." Churchill)
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To: mylife

Yeah and some how me eating my vegetables would help them avoid starvation.


8 posted on 12/12/2020 7:26:51 PM PST by diatomite (That grifter crook Biden isn't my president and never will be!! Resist!!.)
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To: diatomite

LOL! damned lima beans!!


9 posted on 12/12/2020 7:27:50 PM PST by mylife (The Roar Of The Masses Could Be Farts)
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To: Lurkina.n.Learnin
I hope this guy was not the lunch lady...


10 posted on 12/12/2020 7:34:59 PM PST by mylife (The Roar Of The Masses Could Be Farts)
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To: mylife; KC_Lion; Army Air Corps; bagster; Gamecock; SaveFerris; PROCON; Rebelbase; redshawk
They've forgotten what it's like to have no oranges.


11 posted on 12/12/2020 7:38:20 PM PST by Larry Lucido (Donate! Don't just post clickbait!)
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To: mylife

Our lunch ladies could do wonders with Spam and road kill.


12 posted on 12/12/2020 7:40:01 PM PST by Tijeras_Slim
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To: mylife

Far cry over Big Mike’s school lunch menus.😋


13 posted on 12/12/2020 7:41:07 PM PST by dforest (RATS are criminals and frauds. Hide anything that belongs to you. They will steal it.)
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To: Larry Lucido

:)


14 posted on 12/12/2020 7:41:48 PM PST by mylife (The Roar Of The Masses Could Be Farts)
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To: Tijeras_Slim

Ours too. it was considered a treat


15 posted on 12/12/2020 7:43:04 PM PST by mylife (The Roar Of The Masses Could Be Farts)
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To: dforest

What a miserable human being, and I bet she spent More Money


16 posted on 12/12/2020 7:49:08 PM PST by mylife (The Roar Of The Masses Could Be Farts)
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To: mylife

Macaroni and cheese with spam in it. Almost meat.


17 posted on 12/12/2020 8:04:22 PM PST by dynachrome (People who get what they want are often surprised when they also get what they deserve. ~ james wood)
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To: dynachrome

Spam

Stuff posing as meat


18 posted on 12/12/2020 8:27:30 PM PST by FredSchwartz
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To: mylife

Wagyu beef at the local butcher shop has come down in price around 20%. I’m still hesitant to pay $25 for a steak.


19 posted on 12/12/2020 8:45:36 PM PST by Rebelbase (A COVID misanthrope.)
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To: struggle

“Never liked Kobe beef. It’s like a sponge with all that fat interspersed in the meat.”

I’ve had ground beef, hamburgers and they were delicious. Meatloaf too.

It tastes really good to me but I never had a steak.


20 posted on 12/12/2020 9:02:52 PM PST by ifinnegan (Democrats kill babies and harvest their organs to sell)
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