To: Alberta's Child
What would that buy them? Aside from better ad revenue for more games in a sweeps month, maybe?
This has got to mean that the NFL is hurting for revenue, though.
7 posted on
02/21/2020 4:17:26 AM PST by
mewzilla
(Break out the mustard seeds.)
To: mewzilla
Historically, February was a "dead" time in the sports TV schedule. After the Super Bowl, there were no major sports events to broadcast until the start of the college basketball tournaments in March and the start of MLB in the spring. That's one reason why NASCAR became such a big TV sport -- with the Daytona 500 scheduled in February when it wasn't competing against much in the sports world.
Having the Super Bowl before a Monday holiday every year would probably keep viewers up later at night to watch the entire game and even post-game events.
11 posted on
02/21/2020 4:53:16 AM PST by
Alberta's Child
("Oh, but it's hard to live by the rules; I never could and still never do.")
To: mewzilla
Nope. Revenue is up. But there’s more money on the table and they know it. The fact that the XFL can actually get so-so ratings shows it. They’re the highest rated show out there with massive revenue from the TV contracts, more content means bigger TV contracts.
22 posted on
02/21/2020 9:16:25 AM PST by
discostu
(I know that's a bummer baby, but it's got precious little to do with me)
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