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Bumped into this AEI article from 2015 while searching for something else. Businesses operate on thinner profit margins than most people realize.
1 posted on 06/03/2019 7:12:54 AM PDT by Yardstick
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To: Yardstick

The average person is also now a public school-indoctrinated collectivist moron


2 posted on 06/03/2019 7:17:51 AM PDT by Ancient Man
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To: Yardstick

I don’t doubt this. This is all they have been told in school or by the media. Why would they think anything else?


3 posted on 06/03/2019 7:19:32 AM PDT by rlmorel (Trump to China: This Capitalist Will Not Sell You the Rope with Which You Will Hang Us.)
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To: Yardstick

That’s what I learned at Temple U.

Profit about 7%.


4 posted on 06/03/2019 7:19:47 AM PDT by Maris Crane
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To: Yardstick

2015 Article … but I suspect, still pretty accurate. The point is…. The NEA failed AGAIN and the MSM succeeded AGAIN!!


5 posted on 06/03/2019 7:20:04 AM PDT by SMARTY ("Nobility is defined by the demands it makes on us - by obligations, not by rights".)
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To: Yardstick

“Average people” who have never owned a business or been responsible for a P&L.


6 posted on 06/03/2019 7:20:45 AM PDT by bigbob (Trust Trump. Trust the Plan.)
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To: Yardstick

What is the number for Apple?


8 posted on 06/03/2019 7:25:52 AM PDT by Paladin2
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To: Yardstick

A company making between 7 and 10 percent is doing okay, 17 percent is ideal.


10 posted on 06/03/2019 7:27:41 AM PDT by SkyDancer ( ~ Just Consider Me A Random Fact Generator ~ Eat Sleep Fly Repeat ~)
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To: Yardstick

How about this? Who makes more money on the sale of gasoline, evil money-grubbing oil companies, or the government?


12 posted on 06/03/2019 7:28:51 AM PDT by Rinnwald
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To: Yardstick

I’m a bit surprised that the average person doesn’t think they average 473% profit.


14 posted on 06/03/2019 7:32:45 AM PDT by Buckeye McFrog
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To: Yardstick

The number of people I know who are convinced that “investors\businessmen(women), etc” have a “secret stash (Uncle Scrooge-style)” in their basement or otherwise squirreled away is frightening! I know some supposedly well-educated people who thinks this!

Economic & business ignorance in this country is overwhelming. No wonder “Romney’s 47%” is correct number.


15 posted on 06/03/2019 7:33:06 AM PDT by Reily
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To: Yardstick
In other words, considerably less than the government makes in sales tax on items they don't sell and don't produce.

ML/NJ

16 posted on 06/03/2019 7:34:05 AM PDT by ml/nj
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To: Yardstick

My company would be quite happy to see 7%. Our CEO often says to us, “you know we are supposed to be a for profit company.”

Our employees, competitors, suppliers, and governments all notice if our profits get out of line and corrections follow.


18 posted on 06/03/2019 7:39:26 AM PDT by centurion316
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To: Yardstick
It would be interesting to ask the followup question: "What do you think would be a FAIR profit margin for a typical business?"

"Typical business" is of course a big fudge factor. It would be interesting to disaggregate it and ask people about specific sectors. Or to categorize businesses by degrees of risk. Or by essentiality of the product or service provided. Or by the intensity of regulation.

I'd be particularly interested in what figure people chose for "businesses that enjoy monopoly status by virtue of government regulations or licenses." Or words to that effect to characterize the radio and tv industry license to exclusive use of designated bandwidths. One of my humble proposals over the years has been to put broadcast licenses up for auction every five years. Or even better, take each broadcast license (i.e., the exclusive use of a designated bandwidth) and open it up to an annual lottery in which every U.S. citizen would be automatically entered. Hey -- the bandwidth belongs to us, not to the broadcasters. Let the broadcasters buy it from the lottery winners, subject to whatever usage restrictions the winner wishes to impose.

19 posted on 06/03/2019 7:45:40 AM PDT by sphinx
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To: Yardstick

I’m not surprised by this. It’s what the people have learned from the MSM.

OTOH, the author of the article plays way to loose with the term “profit margin”, That term is normally used to specify the markup of goods sold from the the cost of those goods. Or something similar.

Bottom line profit is what counts. What counts even more is “cash flow”. Good accountants and tax attorneys can help push your taxable profit down and your cash flow up.

In the end it is consistent after taxes cash flow that determines the financial health of a company.


20 posted on 06/03/2019 7:49:09 AM PDT by InterceptPoint (Ted, you finally endorsed. A)
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To: Yardstick

I don’t think the average person knows the difference between markup and gross profit.


25 posted on 06/03/2019 8:28:12 AM PDT by ImJustAnotherOkie (All I know is The I read in the papers.)
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To: Yardstick

It’s not the amount of cost of goods, it’s the amount of dollars from people. Cost of goods keeps the doors open. The amount of money is the profit margin. If I am willing to make a few cents less for a like product, not the same, just like, and I am willing to invest in the advertising to display that loss, I will make up the lost revenue of the cost with volume. Walmart, K-mart, Hancock Fabric, Costco... There are many that work in this manner.

Walmart, the most famous, showed a 3.1% profit margin in the graph. In 1995, they garnished a $94M pure profit after everyone was paid off. And Walmart’s annual gross profit for 2018’s business was $129.104B, a 1.7% increase from 2017. That increase isn’t in profit margin, it’s in sales from people. So getting stuck on profit margin is good for conversation, but has nothing to do with the amount of money.

rwood


31 posted on 06/03/2019 8:45:00 AM PDT by Redwood71
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To: Yardstick

To the mindless socialists/communists among us, the higher the margin, the higher the level of “evil.” That’s why they lie about it to the public.


33 posted on 06/03/2019 8:52:06 AM PDT by fwdude (Think about it: Blacks were made slaves in Africa, but were made free men in America.)
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To: Yardstick

I think I just found the smartest profitable doctor around. I needed to get a DOT physical for a commercial driver license. Some doctor was advertising them for $70.

The doctor was a nice younger guy with a one room office in a ghetto area. Outside of a cup for urine sample and a test strip, his only cost was a few photocopies. It was just him and no staff.

At that rate, if he does 10 exams a day, he clears $150,000. Basically, if you can fog a mirror you pass the exam.


36 posted on 06/03/2019 9:42:02 AM PDT by cyclotic
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To: Yardstick

I worked for grocery store chains for a number of years. IF they have a Net profit of 1.5%, they are happy.

Bad checks, theft, and other problems keep their profits low.


38 posted on 06/03/2019 10:10:19 AM PDT by ridesthemiles
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To: Yardstick
NY sales tax is 8%, so the state makes 2.5 times as much as wally does on a buck
47 posted on 06/03/2019 6:22:05 PM PDT by Chode ( WeÂ’re America, Bitch!)
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